Our earliest capture with readable facts. This is our first observation, not when the company introduced these things. These website claims are not independently verified.
All facts above belong to this capture. Unlisted fields mean we have no readable observation, not that they were absent.
How it describes itself
Similar headlines are grouped together. The quote shown is from the last capture in each group, not necessarily the exact wording throughout that period.
July 2026 – November 2026 · 2 captures · latest observed messagingLab automation designed for what comes next
3 July 2026 · Lab automation designed for what comes nextarchived page
6 November 2026 · Lab automation designed for what comes nextcurrent websiteHistorical capture not publicly available
Seen January 2025 · 1 captureFlex Fits You
Robots for Life Scientists. Labs in 40+ countries trust Opentrons to help automate their workflows. We offer 60-day risk-free returns & flexible payment options.
Written by an AI model on 7 November 2026 from the dated observations above; this is not the date the changes happened; each point links to the changes it rests on.
Opentrons updates homepage messaging on lab automation
Opentrons has updated its homepage headlines multiple times, most recently emphasizing lab automation and future-oriented design, and has also added a careers page.
Between June 2014 and October 2015, Opentrons changed its homepage headline from “OpenTrons | Automation for Everyone” to “The OT.One”. [1]
Between October 2015 and February 2017, Opentrons changed its homepage headline from “The OT.One” to “Robots for Biologists”. [2]
Between February 2017 and January 2021, Opentrons added a careers page. [3]
Between July 2023 and January 2025, Opentrons changed its homepage headline from “The OT-2” to “Flex Fits You”, and between January 2025 and July 2026 to “Lab automation designed for what comes next”. [4][5]
Cite this record
StartupHistory, “Opentrons (Opentrons Labworks)” company record, https://startuphistory.org/c/opentrons.com