Company records / leanplum.com

Leanplum

Leanplum (leanplum.com): 6 changes recorded in its website history since March 2015. Homepage last checked 6 November 2026.

Recorded changes

Newest observations first. Each interval bounds when the website changed; it is not an exact event date.

HeadlineBetween 11 July 2025 and 6 November 2026
BeforeMaking Mobile Engagement a Piece of 🍰
AfterIntelligence in every Interaction
Observed on the company’s website; business claims are not independently verified.
earlier archived page current websiteHistorical capture not publicly availableLink to observation
HeadlineBetween 24 July 2020 and 20 January 2022
BeforeMulti-Channel Customer Engagement
AfterMaking Mobile Engagement a Piece of 🍰
Observed on the company’s website; business claims are not independently verified.
earlier archived page later archived page Link to observation
New logosBetween 30 January 2017 and 21 January 2018
Added logos to its homepage: Grab, NBC and QVC.
Observed on the company’s website; business claims are not independently verified.
earlier archived page later archived page Link to observation
Go-to-marketBetween 30 January 2017 and 21 January 2018
Dropped its free sign-up; visitors are now asked to book a demo.
Observed on the company’s website; business claims are not independently verified.
earlier archived page later archived page Link to observation
Go-to-marketBetween 25 March 2015 and 30 January 2017
Added a free sign-up or free trial.
Observed on the company’s website; business claims are not independently verified.
earlier archived page later archived page Link to observation
HeadlineBetween 25 March 2015 and 30 January 2017
BeforeThe only fully-integrated optimization solution for mobile apps
AfterA Single Solution for Mobile ROI
Observed on the company’s website; business claims are not independently verified.
earlier archived page later archived page Link to observation

First recorded website

Observed 25 March 2015

Our earliest capture with readable facts. This is our first observation, not when the company introduced these things. These website claims are not independently verified.

How it described itself

The only fully-integrated optimization solution for mobile apps

Optimize the mission-critical metrics of your app with mobile A/B testing and powerful analytics. Easy to integrate iOS, Android, Unity, HTML5 SDKs + REST API.

archived page Link to first observation

All facts above belong to this capture. Unlisted fields mean we have no readable observation, not that they were absent.

How it describes itself

Similar headlines are grouped together. The quote shown is from the last capture in each group, not necessarily the exact wording throughout that period.

Seen November 2026 · 1 capture · latest observed messagingIntelligence in every Interaction
Engage your customers like never before with CleverTap’s all-in-one customer engagement platform. From personalized messaging to automated campaigns, CleverTap platform offers a suite of powerful tool
This wording observed 6 November 2026.
current websiteHistorical capture not publicly available
January 2022 – July 2025 · 4 capturesMaking Mobile Engagement a Piece of 🍰
Maximize customer engagement by building lasting and valuable relationships through optimized multi-channel messaging and campaign orchestration.
This wording observed 11 July 2025.
archived page
Inspect 4 captures in this group
- 20 January 2022 · Making Mobile Engagement a Piece of 🍰 archived page
- 4 January 2023 · Making Mobile Engagement a Piece of 🍰 archived page
- 2 July 2024 · Making Mobile Engagement a Piece of 🍰 archived page
- 11 July 2025 · Making Mobile Engagement a Piece of 🍰 archived page
Seen July 2020 · 1 captureMulti-Channel Customer Engagement
Maximize customer engagement by building lasting and valuable relationships through optimized multi-channel messaging and campaign orchestration.
This wording observed 24 July 2020.
archived page
March 2015 – January 2017 · 2 capturesA Single Solution for Mobile ROI
Leanplum is a mobile marketing platform that drives app engagement and ROI. Trusted by top brands. Get started today with a free 30 day trial.
This wording observed 30 January 2017.
archived page
Inspect 2 captures in this group
- 25 March 2015 · The only fully-integrated optimization solution for mobile apps archived page
- 30 January 2017 · A Single Solution for Mobile ROI archived page

Cite this record

StartupHistory, “Leanplum” company record, https://startuphistory.org/c/leanplum.com

Machine-readable: /c/leanplum.com.json. How changes are found: method.