StartupHistory

An open directory of startups through time

Public records · dated sources
Free to read. Free to reuse.

Company records / electra.earth

Electra

Electra (electra.earth): 4 changes recorded in its website history since October 2022. Homepage last checked 5 November 2026.

Recorded changes

Newest observations first. Each interval bounds when the website changed; it is not an exact event date.

  1. InvestorsBetween and

    Now shows investor logo: POSCO BW Update.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  2. HeadlineBetween and
    BeforeA new era of clean energy
    AfterReinventing ironmaking from the ground up

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  3. InvestorsBetween and

    Now shows investor logos: Investor, Investor 13, BV HorizontalLogo 1, EVC2, interfer logo2020 300dpi, RT Primary Black RGB, TTC and Yamato Group.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  4. HeadlineBetween and
    BeforeClean Iron for Green Steel
    AfterA new era of clean energy

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation

First recorded website

Observed 7 October 2022

Our earliest capture with readable facts. This is our first observation, not when the company introduced these things. These website claims are not independently verified.

How it described itself

Electra: Green Iron With No Green Premium

Electra is decarbonizing ironmaking for green steel production using intermittent renewable energy and low-grade iron ores.

archived pageLink to first observation

All facts above belong to this capture. Unlisted fields mean we have no readable observation, not that they were absent.

How it describes itself

Similar headlines are grouped together. The quote shown is from the last capture in each group, not necessarily the exact wording throughout that period.

  1. Seen November 2026 · 1 capture · latest observed messagingElectra, we make clean iron through | Electra

    Reinvent ironmaking from the ground up

    This wording observed 5 November 2026.

    current websiteHistorical capture not publicly available
  2. Seen August 2026 · 1 captureReinventing ironmaking from the ground up

    Reinvent ironmaking from the ground up

    This wording observed 10 August 2026.

    archived page
  3. July 2025 – May 2026 · 5 capturesA new era of clean energy

    Reinvent ironmaking from the ground up

    This wording observed 1 May 2026.

    archived page
    Inspect 5 captures in this group
  4. October 2022 – January 2025 · 6 capturesClean Iron for Green Steel

    false

    This wording observed 1 January 2025.

    archived page
    Inspect 6 captures in this group

Cite this record

StartupHistory, “Electra” company record, https://startuphistory.org/c/electra.earth

Machine-readable: /c/electra.earth.json. How changes are found: method.