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Company records / cockroachlabs.com

Cockroach Labs

Cockroach Labs (cockroachlabs.com): 4 changes recorded in its website history since November 2025. Homepage last checked 6 November 2026.

Recorded changes

Newest observations first. Each interval bounds when the website changed; it is not an exact event date.

  1. MessagingBetween and
    BeforeThe system of record to power your business
    AfterOn Cockroach Continuum, ‘compromise’ is a legacy term.

    Classifier interpretation of website text.

    earlier archived pagelater archived pageLink to observation
  2. New customersBetween and

    Added customer logo to its homepage: cisco.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  3. HeadlineBetween and
    BeforeScale when others fail
    AfterThe system of record to power your business

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  4. New customersBetween and

    Added customer logos to its homepage: booking com, coreweave WHITE, doordash-seeklogo.com, FanDuel idIDLY40qm 0, groww, nvidia, OpenAI-white-wordmark, rivian-white and 2 more.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation

First recorded website

Observed 3 November 2025

Our earliest capture with readable facts. This is our first observation, not when the company introduced these things. These website claims are not independently verified.

How it described itself

Scale when others fail

CockroachDB is a distributed database with standard SQL for cloud applications. CockroachDB powers companies like Comcast, Lush, and Bose.

Homepage

Displayed as customers on the website
Netflix 2015 · bose- -white · Yahoo! (2019) · layer1 · Hewlett Packard Enterprise · Wabtec · Hard Rock Digital- -BLACK · g1443 · Continental · Coreweave · TheHomeDepot · DoorDash · Sumup · P&G · [ ] Estee Lauder · squarespace- · Best Buy 2018 · five9 · Page · Allianz · Fortinet

archived pageLink to first observation

All facts above belong to this capture. Unlisted fields mean we have no readable observation, not that they were absent.

How it describes itself

Similar headlines are grouped together. The quote shown is from the last capture in each group, not necessarily the exact wording throughout that period.

  1. October 2026 – November 2026 · 3 captures · latest observed messagingOn Cockroach Continuum, ‘compromise’ is a legacy term.

    Cockroach Labs develops CockroachDB and Cockroach Continuum, an agentic database cloud-native, distributed SQL database designed for extreme resilience, seamless horizontal scaling, and global deploym

    This wording observed 6 November 2026.

    current websiteHistorical capture not publicly available
    Inspect 3 captures in this group
    • 27 October 2026 · On Cockroach Continuum, ‘compromise’ is a legacy term. archived page
    • 5 November 2026 · On Cockroach Continuum, ‘compromise’ is a legacy term. current websiteHistorical capture not publicly available
    • 6 November 2026 · On Cockroach Continuum, ‘compromise’ is a legacy term. current websiteHistorical capture not publicly available
  2. May 2026 – July 2026 · 2 capturesThe system of record to power your business

    CockroachDB is a distributed database with standard SQL for cloud applications. CockroachDB powers companies like Comcast, Lush, and Bose.

    This wording observed 26 July 2026.

    archived page
    Inspect 2 captures in this group
    • 1 May 2026 · The system of record to power your business archived page
    • 26 July 2026 · The system of record to power your business archived page
  3. November 2025 – February 2026 · 2 capturesScale when others fail

    CockroachDB is a distributed database with standard SQL for cloud applications. CockroachDB powers companies like Comcast, Lush, and Bose.

    This wording observed 3 February 2026.

    archived page
    Inspect 2 captures in this group
Summary of the record · AI-written

Written by an AI model on 7 November 2026 from the dated observations above; this is not the date the changes happened; each point links to the changes it rests on.

Homepage messaging changes and new logos at Cockroach Labs

Cockroach Labs has adjusted its homepage messaging and added multiple customer logos. These changes suggest evolving positioning and referenced customer base.

  • Between February 2026 and May 2026, Cockroach Labs changed its homepage headline from “Scale when others fail” to “The system of record to power your business”. [2]
  • Between February 2026 and May 2026, Cockroach Labs added customer logos to its homepage: booking com, coreweave WHITE, doordash-seeklogo.com, FanDuel idIDLY40qm 0, groww, nvidia, OpenAI-white-wordmark, rivian-white and 2 more. [1]
  • Between May 2026 and July 2026, Cockroach Labs added a customer logo to its homepage: cisco. [3]
  • Reading: Between July 2026 and October 2026, a classifier read Cockroach Labs’ change of homepage headline to “On Cockroach Continuum, ‘compromise’ is a legacy term.” as a repositioning, which suggests the company may be refining how it presents its offering. [4]

Cite this record

StartupHistory, “Cockroach Labs” company record, https://startuphistory.org/c/cockroachlabs.com

Machine-readable: /c/cockroachlabs.com.json. How changes are found: method.