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Company records / apptentive.com

Apptentive

Apptentive (apptentive.com): 12 changes recorded in its website history since July 2011.

The site blocks automated visits or asks crawlers to stay out (robots.txt), so it is not checked live; changes are dated from Internet Archive copies when available. Last tried 6 November 2026.

Recorded changes

Newest observations first. Each interval bounds when the website changed; it is not an exact event date.

  1. Go-to-marketBetween and

    Dropped its free sign-up; visitors are now asked to book a demo.

    Observed on the company’s website; business claims are not independently verified.

  2. Go-to-marketBetween and

    Added a free sign-up or free trial.

    Observed on the company’s website; business claims are not independently verified.

  3. HeadlineBetween and
    BeforeCustomer Experience Powered by Sentiment
    AfterActionable Mobile Customer Feedback

    Observed on the company’s website; business claims are not independently verified.

  4. MessagingBetween and
    BeforeGet actionable feedback from 100x more customers at scale with our customer feedback platform
    AfterCustomer Experience Powered by Sentiment

    Classifier interpretation of website text.

  5. PricingBetween and

    Removed its pricing page link.

    Observed on the company’s website; business claims are not independently verified.

  6. HeadlineBetween and
    BeforeBuild a brand your customers love
    AfterGet actionable feedback from 100x more customers at scale with our customer feedback platform

    Observed on the company’s website; business claims are not independently verified.

  7. HeadlineBetween and
    BeforeListen to, engage with, & retain your mobile customers
    AfterBuild a brand your customers love

    Observed on the company’s website; business claims are not independently verified.

  8. HeadlineBetween and
    BeforeApps need love too.
    AfterListen to, engage with, & retain your mobile customers

    Observed on the company’s website; business claims are not independently verified.

  9. HeadlineBetween and
    BeforeIntercept Negative Feedback
    AfterApps need love too.

    Observed on the company’s website; business claims are not independently verified.

  10. HiringBetween and

    Added a careers page.

    Observed on the company’s website; business claims are not independently verified.

  11. HeadlineBetween and
    BeforeWho loves you?
    AfterIntercept Negative Feedback

    Observed on the company’s website; business claims are not independently verified.

  12. HeadlineBetween and
    BeforeApp-ten-tive:
    AfterWho loves you?

    Observed on the company’s website; business claims are not independently verified.

First recorded website

Observed 20 July 2011

Our earliest capture with readable facts. This is our first observation, not when the company introduced these things. These website claims are not independently verified.

Easy feedback mechanisms for developers working on the iPhone & anything iOS. Make the best iPhone applications by communicating with your customers.

All facts above belong to this capture. Unlisted fields mean we have no readable observation, not that they were absent.

How it describes itself

Similar headlines are grouped together. The quote shown is from the last capture in each group, not necessarily the exact wording throughout that period.

  1. January 2022 – April 2023 · 3 captures · latest observed messagingActionable Mobile Customer Feedback

    Measure shifts in customer emotion and gather actionable feedback across your mobile customer journey.

    This wording observed 6 April 2023.

    Inspect 3 captures in this group
    • 17 January 2022 · Actionable Mobile Customer Feedback archived page
    • 4 January 2023 · Actionable Mobile Customer Feedback archived page
    • 6 April 2023 · Actionable Mobile Customer Feedback archived page
  2. Seen July 2020 · 1 captureCustomer Experience Powered by Sentiment

    Apptentive helps enterprise brands measure shifts in customer emotion and take action in real-time to win back consumers and activate fans.

    This wording observed 3 July 2020.

  3. Seen July 2019 · 1 captureGet actionable feedback from 100x more customers at scale with our customer feedback platform

    Get actionable feedback from 100x more customers at scale. Our customer feedback platform puts mobile customer feedback at the center of your business to boost retention and drive loyalty.

    This wording observed 17 July 2019.

  4. Seen January 2018 · 1 captureBuild a brand your customers love

    Build a brand your customers love with Apptentive's in-app messaging, native surveys, customer feedback, ratings prompts, and customer support.

    This wording observed 4 January 2018.

  5. Seen July 2016 · 1 captureListen to, engage with, & retain your mobile customers

    Listen to, engage with, and retain your mobile customers through Apptentive's mobile customer engagement software.

    This wording observed 9 July 2016.

  6. Seen January 2015 · 1 captureApps need love too.

    Mobile app feedback for app developers working on iOS & Android apps. Make the best Android & iOS apps by communicating with your customers.

    This wording observed 1 January 2015.

  7. Seen January 2014 · 1 captureIntercept Negative Feedback

    Mobile app feedback for app developers working on iOS & Android apps. Make the best Android & iOS apps by communicating with your customers.

    This wording observed 11 January 2014.

  8. Seen July 2012 · 1 captureWho loves you?

    Easy feedback mechanisms for developers working on the iPhone & anything iOS. Make the best iPhone applications by communicating with your customers.

    This wording observed 7 July 2012.

Summary of the record · AI-written

Written by an AI model on 7 November 2026 from the dated observations above; this is not the date the changes happened; each point links to the changes it rests on.

Apptentive emphasizes mobile customer feedback and demo-led access

Apptentive’s messaging highlights mobile customer feedback and sentiment, while access has shifted from free sign-up to demo-only. The company also removed public pricing and added a careers page at earlier points.

  • Between July 2020 and January 2022, Apptentive changed its homepage headline to “Actionable Mobile Customer Feedback” and added a free sign-up or free trial. [10][11]
  • Between January 2022 and January 2023, Apptentive dropped its free sign-up; visitors were asked to book a demo. [12]
  • Between January 2018 and July 2019, Apptentive changed its homepage headline to “Get actionable feedback from 100x more customers at scale with our customer feedback platform” and removed its pricing page link. [7][8]
  • Between July 2012 and January 2014, Apptentive added a careers page. [3]

Cite this record

StartupHistory, “Apptentive” company record, https://startuphistory.org/c/apptentive.com

Machine-readable: /c/apptentive.com.json. How changes are found: method.