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Company records / doubleloop.app

DoubleLoop

DoubleLoop (doubleloop.app): 10 changes recorded in its website history since November 2019. Homepage last checked 5 November 2026.

Recorded changes

Newest observations first. Each interval bounds when the website changed; it is not an exact event date.

  1. PricingBetween and

    Removed its pricing page link.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  2. HeadlineBetween and
    BeforeThink in Bets, Work in Systems
    AfterDoubleLoop is Joining Mixpanel

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  3. HiringBetween and

    Added a careers page.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  4. HeadlineBetween and
    BeforeIs your strategy driving impact?
    AfterThink in Bets, Work in Systems

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  5. MessagingBetween and
    BeforeVisualize what makes your business tick
    AfterIs your strategy driving impact?

    Classifier interpretation of website text.

    earlier archived pagelater archived pageLink to observation
  6. HeadlineBetween and
    BeforeMake your strategy actionable
    AfterVisualize what makes your business tick

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  7. PricingBetween and

    Added a pricing page.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  8. Go-to-marketBetween and

    Added a free sign-up or free trial.

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  9. HeadlineBetween and
    BeforeBuild. Measure. Learn.
    AfterMake your strategy actionable

    Observed on the company’s website; business claims are not independently verified.

    earlier archived pagelater archived pageLink to observation
  10. MessagingBetween and
    BeforeLaunch. Learn. Repeat.
    AfterBuild. Measure. Learn.

    Classifier interpretation of website text.

    earlier archived pagelater archived pageLink to observation

First recorded website

Observed 14 November 2019

Our earliest capture with readable facts. This is our first observation, not when the company introduced these things. These website claims are not independently verified.

Double-Loop scales product development learning by recording product launches and results.

archived pageLink to first observation

All facts above belong to this capture. Unlisted fields mean we have no readable observation, not that they were absent.

How it describes itself

Similar headlines are grouped together. The quote shown is from the last capture in each group, not necessarily the exact wording throughout that period.

  1. November 2025 – November 2026 · 3 captures · latest observed messagingDoubleLoop is Joining Mixpanel

    DoubleLoop's Value Architecture platform reveals hidden growth levers in your business data. Reduce wasted effort, identify what truly moves metrics, and align teams around measurable outcomes.

    This wording observed 5 November 2026.

    current websiteHistorical capture not publicly available
    Inspect 3 captures in this group
    • 2 November 2025 · DoubleLoop is Joining Mixpanel archived page
    • 24 August 2026 · DoubleLoop is Joining Mixpanel archived page
    • 5 November 2026 · DoubleLoop is Joining Mixpanel current websiteHistorical capture not publicly available
  2. July 2024 – January 2025 · 2 capturesThink in Bets, Work in Systems

    DoubleLoop is a strategy development platform for creating alignment and maximizing impact with a visual strategy map. Connect your work and metrics from other apps to report on and optimize your impa

    This wording observed 18 January 2025.

    archived page
    Inspect 2 captures in this group
  3. Seen September 2023 · 1 captureIs your strategy driving impact?

    DoubleLoop is a strategy development platform for creating alignment and maximizing impact with a visual strategy map. Connect your work and metrics from other apps to report on and optimize your impa

    This wording observed 24 September 2023.

    archived page
  4. Seen January 2023 · 1 captureVisualize what makes your business tick

    DoubleLoop integrates with your data sources like Snowflake, BigQuery, and Redshift to visualize what makes your business tick. Model your business drivers, import your metrics, instantly see correlat

    This wording observed 21 January 2023.

    archived page
  5. Seen July 2022 · 1 captureMake your strategy actionable

    DoubleLoop helps teams focus on the right metrics, stay aligned, and drive business outcomes.

    This wording observed 1 July 2022.

    archived page
  6. Seen January 2022 · 1 captureBuild. Measure. Learn.

    DoubleLoop transforms how product teams get business results. Products leaders use our flowchart tool to visualize their strategy. Our integrations with Jira, Shortcut, and Looker pull in the data you

    This wording observed 12 January 2022.

    archived page
  7. August 2020 – January 2021 · 2 capturesLaunch. Learn. Repeat.

    DoubleLoop is the best way to track product launches and results. It works great with Slack and Jira.

    This wording observed 26 January 2021.

    archived page
    Inspect 2 captures in this group

Cite this record

StartupHistory, “DoubleLoop” company record, https://startuphistory.org/c/doubleloop.app

Machine-readable: /c/doubleloop.app.json. How changes are found: method.