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Company records / blu.ai

Ordana

Ordana (blu.ai): 7 changes recorded in its website history since July 2018. Homepage last checked 6 November 2026.

Recorded changes

Newest observations first. Each interval bounds when the website changed; it is not an exact event date.

  1. Go-to-marketBetween and

    Dropped its free sign-up; visitors are now asked to book a demo.

    Observed on the company’s website; business claims are not independently verified.

  2. PricingBetween and

    Removed its pricing page link.

    Observed on the company’s website; business claims are not independently verified.

  3. Go-to-marketBetween and

    Added a free sign-up or free trial.

    Observed on the company’s website; business claims are not independently verified.

  4. HeadlineBetween and
    BeforeBring Voice Shopping Success to your Brand
    AfterIntelligent Conversational Commerce at Scale

    Observed on the company’s website; business claims are not independently verified.

  5. HiringBetween and

    Added a careers page.

    Observed on the company’s website; business claims are not independently verified.

  6. PricingBetween and

    Added a pricing page.

    Observed on the company’s website; business claims are not independently verified.

  7. HeadlineBetween and
    BeforeBlutag enables a voice based experience for your store. Delight your customers and increase customer engagement.
    AfterBring Voice Shopping success to your store

    Observed on the company’s website; business claims are not independently verified.

First recorded website

Observed 26 July 2018

Our earliest capture with readable facts. This is our first observation, not when the company introduced these things. These website claims are not independently verified.

How it described itself

Blutag enables a voice based experience for your store. Delight your customers and increase customer engagement.

All facts above belong to this capture. Unlisted fields mean we have no readable observation, not that they were absent.

How it describes itself

Similar headlines are grouped together. The quote shown is from the last capture in each group, not necessarily the exact wording throughout that period.

  1. October 2026 – November 2026 · 2 captures · latest observed messagingWe are becoming something new.

    We are transitioning to a new brand focused on AI-powered operational automation. Intelligent agents that eliminate manual workflows, resolve exceptions, and write directly into your systems of record

    This wording observed 6 November 2026.

    Inspect 2 captures in this group
    • 26 October 2026 · We are becoming something new. archived page
    • 6 November 2026 · We are becoming something new. current websiteHistorical capture not publicly available
  2. Seen July 2025 · 1 captureBlutag - Home AI Agents For Commerce

    AI agents that personalize, automate, and optimize every step of the shopping journey. Integrates with BigCommerce, others including and custom platforms.

    This wording observed 23 July 2025.

  3. January 2023 – July 2024 · 3 capturesIntelligent Conversational Commerce at Scale

    Increase your online sales with Blutag's Conversational Commerce Platform. Train a virtual sales agent for your product catalog and provide customers with a natural shopping experience. Integrate seam

    This wording observed 8 July 2024.

    Inspect 3 captures in this group
    • 19 January 2023 · Intelligent Conversational Commerce at Scale archived page
    • 2 February 2024 · Intelligent Conversational Commerce at Scale archived page
    • 8 July 2024 · Intelligent Conversational Commerce at Scale archived page
  4. July 2019 – January 2022 · 4 capturesBring Voice Shopping Success to your Brand

    Blutag enables a voice-based experience for your store in minutes. Delight your customers with the conversational shopping experience.

    This wording observed 16 January 2022.

    Inspect 4 captures in this group
    • 16 July 2019 · Bring Voice Shopping success to your store archived page
    • 28 October 2020 · Bring Voice Shopping Success to your Brand archived page
    • 15 January 2021 · Bring Voice Shopping Success to your Brand archived page
    • 16 January 2022 · Bring Voice Shopping Success to your Brand archived page
  5. Seen July 2018 · 1 captureBlutag enables a voice based experience for your store. Delight your customers and increase customer engagement.

    This wording observed 26 July 2018.

Cite this record

StartupHistory, “Ordana” company record, https://startuphistory.org/c/blu.ai

Machine-readable: /c/blu.ai.json. How changes are found: method.