{
  "company": {
    "name": "Splitit",
    "website": "https://splitit.com/",
    "record": "https://startuphistory.org/c/splitit.com"
  },
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    "description": "Earn the rewards you love, choose the number of installments, and gain a level of control that traditional “buy now, pay later” providers can’t give you.",
    "evidence": "https://www.splitit.com/",
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    "basis": "first_observation",
    "is_change": false
  },
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  "last_checked": "2026-11-12T12:05:18.160Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2026-11-12T12:05:18.160Z",
      "variants": [
        {
          "headline": "Pay later using the credit you’ve already earned.",
          "subhead": "Earn the rewards you love, choose the number of installments, and gain a level of control that traditional “buy now, pay later” providers can’t give you.",
          "observed_at": "2026-11-12T12:05:18.160Z",
          "evidence": "https://www.splitit.com/",
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        }
      ],
      "headline": "Pay later using the credit you’ve already earned.",
      "subhead": "Earn the rewards you love, choose the number of installments, and gain a level of control that traditional “buy now, pay later” providers can’t give you.",
      "from": "2026-11-12T12:05:18.160Z",
      "to": "2026-11-12T12:05:18.160Z",
      "captures": 1,
      "evidence": "https://www.splitit.com/",
      "evidence_kind": "live_capture",
      "seen": {
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      },
      "current": true
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  "update": null,
  "same_space": [
    {
      "name": "Parsable",
      "record": "https://startuphistory.org/c/caisoft.com",
      "basis": "description_similarity",
      "category": null
    },
    {
      "name": "Splitty",
      "record": "https://startuphistory.org/c/splittytravel.com",
      "basis": "description_similarity",
      "category": null
    }
  ],
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Splitit” company record, https://startuphistory.org/c/splitit.com"
}