{
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        "to": "2019-07-21T09:18:34.000Z"
      },
      "evidence": "https://web.archive.org/web/20190721091834/https://seon.io/",
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        "to": "2020-07-19T07:43:58.000Z"
      },
      "evidence": "https://web.archive.org/web/20200719074358/https://seon.io/",
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      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
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      "between": {
        "from": "2019-07-21T09:18:34.000Z",
        "to": "2020-07-19T07:43:58.000Z"
      },
      "evidence": "https://web.archive.org/web/20200719074358/https://seon.io/",
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      "before_evidence_kind": "internet_archive",
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      "label": "Headline",
      "summary": "Changed its homepage headline from “Fraud Prevention Easily integrated For no upfront costs To cut chargebacks For fewer manual reviews To protect customer accounts For dete…” to “Fight against fraudsters”.",
      "between": {
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        "to": "2021-08-05T05:37:45.000Z"
      },
      "evidence": "https://web.archive.org/web/20210805053745/https://seon.io/",
      "evidence_kind": "internet_archive",
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    {
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      "kind": "headline",
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      "summary": "Changed its homepage headline from “Fight against fraudsters” to “Uncover Fraud Patterns & Discover Revenue Opportunities”.",
      "between": {
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        "to": "2023-07-03T16:30:48.000Z"
      },
      "evidence": "https://web.archive.org/web/20230703163048/https://seon.io/",
      "evidence_kind": "internet_archive",
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      "topic": null
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    {
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      "before_evidence": "https://web.archive.org/web/20230703163048/https://seon.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Uncover Fraud Patterns & Discover Revenue Opportunities” to “Your First Line of Defense Against Fraud & Money Laundering”.",
      "between": {
        "from": "2023-07-03T16:30:48.000Z",
        "to": "2024-07-01T07:32:34.000Z"
      },
      "evidence": "https://web.archive.org/web/20240701073234/https://seon.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 8,
      "id": "page-2308bf5290115a3fe53dac45a9160c76aa76c6fd0600eca7552164d0a01789be:d59761ca9a77089cf231f396fae7da1d9a2a98df3a792990ebd7224cd47bf23f:customers_added:5db88081acaf6717",
      "before_evidence": "https://web.archive.org/web/20240701073234/https://seon.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: Revolut, Afterpay, Soft2bet and Wise.",
      "between": {
        "from": "2024-07-01T07:32:34.000Z",
        "to": "2025-07-07T16:39:43.000Z"
      },
      "evidence": "https://web.archive.org/web/20250707163943/https://seon.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 9,
      "id": "page-d59761ca9a77089cf231f396fae7da1d9a2a98df3a792990ebd7224cd47bf23f:ec475fd6596ed622b3214822d632974a78908728183cb52a3c1a6dc7c4b3a07c:headline:38207de0d245ae4f",
      "before_evidence": "https://web.archive.org/web/20250707163943/https://seon.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Your First Line of Defense Against Fraud & Money Laundering” to “The AI Command Center for Fraud Prevention & AML Compliance”.",
      "between": {
        "from": "2025-07-07T16:39:43.000Z",
        "to": "2026-07-12T23:54:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20260712235413/https://seon.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “SEON” company record, https://startuphistory.org/c/seon.io"
}