{
  "company": {
    "name": "Reelist",
    "website": "https://reelist.com/",
    "record": "https://startuphistory.org/c/reelist.com"
  },
  "status": null,
  "history_since": "2013-03-28T10:36:41.000Z",
  "baseline": {
    "snapshot_id": "6e937653c24fcf8ad49415110b4dfed7a9e0a2ace23440431c6efc67cbe37b6c",
    "observed_at": "2013-03-28T10:36:41.000Z",
    "headline": "New Medici – Media + Lifestyle",
    "description": "New Medici is a media strategy + social lifestyle agency, working with studios, brands and start-ups to activate marketing and new businesses.",
    "evidence": "https://web.archive.org/web/20130328103641/http://reelist.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T20:26:57.225Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2014-01-02T20:30:44.000Z",
      "variants": [
        {
          "headline": "New Medici – Media + Lifestyle",
          "subhead": "New Medici is a media strategy + social lifestyle agency, working with studios, brands and start-ups to activate marketing and new businesses.",
          "observed_at": "2013-03-28T10:36:41.000Z",
          "evidence": "https://web.archive.org/web/20130328103641/http://reelist.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "New Medici – Media + Lifestyle",
          "subhead": "New Medici is a media strategy + social lifestyle agency, working with studios, brands and start-ups to activate marketing and new businesses.",
          "observed_at": "2014-01-02T20:30:44.000Z",
          "evidence": "https://web.archive.org/web/20140102203044/http://reelist.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "New Medici – Media + Lifestyle",
      "subhead": "New Medici is a media strategy + social lifestyle agency, working with studios, brands and start-ups to activate marketing and new businesses.",
      "from": "2013-03-28T10:36:41.000Z",
      "to": "2014-01-02T20:30:44.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20140102203044/http://reelist.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2013-03-28T10:36:41.000Z",
          "to": "2014-01-02T20:30:44.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2021-08-27T02:20:04.000Z",
      "variants": [
        {
          "headline": "reelist.com",
          "subhead": null,
          "observed_at": "2017-05-15T23:32:00.000Z",
          "evidence": "https://web.archive.org/web/20170515233200/http://reelist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "reelist.com",
          "subhead": null,
          "observed_at": "2018-03-15T00:50:45.000Z",
          "evidence": "https://web.archive.org/web/20180315005045/http://reelist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Reelist.com is a business name for sale on BrandBucket",
          "subhead": "The BrandBucket business name Reelist.com",
          "observed_at": "2021-08-27T02:20:04.000Z",
          "evidence": "https://web.archive.org/web/20210827022004/https://www.reelist.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Reelist.com is a business name for sale on BrandBucket",
      "subhead": "The BrandBucket business name Reelist.com",
      "from": "2017-05-15T23:32:00.000Z",
      "to": "2021-08-27T02:20:04.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20210827022004/https://www.reelist.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2017-05-15T23:32:00.000Z",
          "to": "2021-08-27T02:20:04.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-03T17:47:04.000Z",
      "variants": [
        {
          "headline": "The people you dream of hiring are on social media",
          "subhead": "Proactively recruit passive & active talent with our automated social media hiring platform, ensuring you never miss out on great candidates.",
          "observed_at": "2025-01-25T12:42:15.000Z",
          "evidence": "https://web.archive.org/web/20250125124215/https://www.reelist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "The people you dream of hiring are on social media",
          "subhead": "Proactively recruit passive & active talent with our automated social media hiring platform, ensuring you never miss out on great candidates.",
          "observed_at": "2026-01-03T17:47:04.000Z",
          "evidence": "https://web.archive.org/web/20260103174704/https://www.reelist.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The people you dream of hiring are on social media",
      "subhead": "Proactively recruit passive & active talent with our automated social media hiring platform, ensuring you never miss out on great candidates.",
      "from": "2025-01-25T12:42:15.000Z",
      "to": "2026-01-03T17:47:04.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20260103174704/https://www.reelist.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2025-01-25T12:42:15.000Z",
          "to": "2026-01-03T17:47:04.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T20:26:57.225Z",
      "variants": [
        {
          "headline": "Stop the endless job board spend.",
          "subhead": "The talent you’re looking for is on social. Reelists makes it ridiculously easy to recruit them and delivers qualified applicants into your ATS.",
          "observed_at": "2026-11-06T20:26:57.225Z",
          "evidence": "https://www.reelist.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Stop the endless job board spend.",
      "subhead": "The talent you’re looking for is on social. Reelists makes it ridiculously easy to recruit them and delivers qualified applicants into your ATS.",
      "from": "2026-11-06T20:26:57.225Z",
      "to": "2026-11-06T20:26:57.225Z",
      "captures": 1,
      "evidence": "https://www.reelist.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T20:26:57.225Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-4b8d3c02a4e4ee37e12a18008d49dab91046f5f76c495c62a5a46db0012b3bfc:761980d51d084311439ed330ee99f866fabfc252ed8459fbec0776f362df387c:customers_added:dee1930ca66f2b95",
      "before_evidence": "https://web.archive.org/web/20210827022004/https://www.reelist.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: Newport News Shipbuilding, Starbucks, Kendall, doka, Huntington Ingalls Industries HII, Napa AutoCare Center, ECPI University, Chopt creative salad co and 1 more.",
      "between": {
        "from": "2021-08-27T02:20:04.000Z",
        "to": "2025-01-25T12:42:15.000Z"
      },
      "evidence": "https://web.archive.org/web/20250125124215/https://www.reelist.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 2,
      "id": "page-ace0a77db1a742cf073fd7b281a701e06c869d3c27b0cdbe839fb6e068c3fe3a:661a668987e3767a435ee27b33f22fb07d27ecce4a9e42ae12c26e9516ec2ba6:headline:e6f82ca079be7c76",
      "before_evidence": "https://web.archive.org/web/20260103174704/https://www.reelist.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The people you dream of hiring are on social media” to “Stop the endless job board spend.”.",
      "between": {
        "from": "2026-01-03T17:47:04.000Z",
        "to": "2026-11-06T20:26:57.225Z"
      },
      "evidence": "https://www.reelist.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Reelist” company record, https://startuphistory.org/c/reelist.com"
}