{
  "company": {
    "name": "Margoo",
    "website": "https://readymag.com/",
    "record": "https://startuphistory.org/c/readymag.com"
  },
  "status": null,
  "history_since": "2013-01-15T05:04:22.000Z",
  "baseline": {
    "snapshot_id": "d49c35ecdd8c5afa1bf6b43138405aa706f6da205d621de99b4850eb38ba3576",
    "observed_at": "2013-01-15T05:04:22.000Z",
    "headline": null,
    "description": "Readymag is an interactive publishing platform that allows you to create, publish and discover truly amazing webzines",
    "evidence": "https://web.archive.org/web/20130115050422/http://readymag.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "js_only",
  "messaging": [
    {
      "quote_observed_at": "2019-01-04T11:47:54.000Z",
      "variants": [
        {
          "headline": "Readymag — Web publishing tool for creatives",
          "subhead": "Readymag is an online drag & drop editor which helps creative professionals to easily create microsites, portfolios, presentations, digital magazines and more.",
          "observed_at": "2016-01-01T02:24:14.000Z",
          "evidence": "https://web.archive.org/web/20160101022414/https://readymag.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Readymag — Design anything on the web",
          "subhead": "Readymag is an online design tool which helps creative professionals to easily create microsites, portfolios, presentations, digital magazines and more.",
          "observed_at": "2017-07-03T17:49:41.000Z",
          "evidence": "https://web.archive.org/web/20170703174941/https://readymag.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Readymag — Design anything on the web",
          "subhead": "Readymag is an online design tool which helps creative professionals to easily create microsites, portfolios, presentations, digital magazines and more.",
          "observed_at": "2019-01-04T11:47:54.000Z",
          "evidence": "https://web.archive.org/web/20190104114754/https://readymag.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Readymag — Design anything on the web",
      "subhead": "Readymag is an online design tool which helps creative professionals to easily create microsites, portfolios, presentations, digital magazines and more.",
      "from": "2016-01-01T02:24:14.000Z",
      "to": "2019-01-04T11:47:54.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20190104114754/https://readymag.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2016-01-01T02:24:14.000Z",
          "to": "2019-01-04T11:47:54.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-d49c35ecdd8c5afa1bf6b43138405aa706f6da205d621de99b4850eb38ba3576:f745f43803d8a009d66660bd83a34c3a1dc3fa5c20578d4a735968e104027e23:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20130115050422/http://readymag.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2013-01-15T05:04:22.000Z",
        "to": "2014-07-02T05:54:37.000Z"
      },
      "evidence": "https://web.archive.org/web/20140702055437/https://readymag.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-d49c35ecdd8c5afa1bf6b43138405aa706f6da205d621de99b4850eb38ba3576:f745f43803d8a009d66660bd83a34c3a1dc3fa5c20578d4a735968e104027e23:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20130115050422/http://readymag.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2013-01-15T05:04:22.000Z",
        "to": "2014-07-02T05:54:37.000Z"
      },
      "evidence": "https://web.archive.org/web/20140702055437/https://readymag.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 3,
      "id": "page-d49c35ecdd8c5afa1bf6b43138405aa706f6da205d621de99b4850eb38ba3576:f745f43803d8a009d66660bd83a34c3a1dc3fa5c20578d4a735968e104027e23:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20130115050422/http://readymag.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2013-01-15T05:04:22.000Z",
        "to": "2014-07-02T05:54:37.000Z"
      },
      "evidence": "https://web.archive.org/web/20140702055437/https://readymag.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 4,
      "id": "page-f745f43803d8a009d66660bd83a34c3a1dc3fa5c20578d4a735968e104027e23:139a3360e56c9b04e9ef19f147fdd3d08062f8efb0e46780c2e29101fd65d5d5:pricing:39b92a6e774975b6",
      "before_evidence": "https://web.archive.org/web/20140702055437/https://readymag.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $20 / mo and $16 / mo to $ 0 / mo, $ 9 / mo, $108 / year, $ 12 / mo and $144 / year.",
      "between": {
        "from": "2014-07-02T05:54:37.000Z",
        "to": "2016-01-01T02:24:14.000Z"
      },
      "evidence": "https://web.archive.org/web/20160101022414/https://readymag.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    },
    {
      "n": 5,
      "id": "page-139a3360e56c9b04e9ef19f147fdd3d08062f8efb0e46780c2e29101fd65d5d5:f16268f1e13cc8190cc3417b9dac37849aa4bac35b089a670b4d76ba40918f37:headline:9be1e9e6f4ee28b8",
      "before_evidence": "https://web.archive.org/web/20160101022414/https://readymag.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Readymag — Web publishing tool for creatives” to “Readymag — Design anything on the web”.",
      "between": {
        "from": "2016-01-01T02:24:14.000Z",
        "to": "2017-07-03T17:49:41.000Z"
      },
      "evidence": "https://web.archive.org/web/20170703174941/https://readymag.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-139a3360e56c9b04e9ef19f147fdd3d08062f8efb0e46780c2e29101fd65d5d5:f16268f1e13cc8190cc3417b9dac37849aa4bac35b089a670b4d76ba40918f37:pricing:e70554df3a98fd8e",
      "before_evidence": "https://web.archive.org/web/20160101022414/https://readymag.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $ 0 / mo, $ 9 / mo, $108 / year, $ 12 / mo and $144 / year to $ 0 / mo, $ 16 / mo, $192 / year, $ 64 / mo and $768 / year.",
      "between": {
        "from": "2016-01-01T02:24:14.000Z",
        "to": "2017-07-03T17:49:41.000Z"
      },
      "evidence": "https://web.archive.org/web/20170703174941/https://readymag.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Margoo” company record, https://startuphistory.org/c/readymag.com"
}