{
  "company": {
    "name": "Rastro",
    "website": "https://rastro.ai/",
    "record": "https://startuphistory.org/c/rastro.ai"
  },
  "status": null,
  "history_since": "2024-07-31T18:55:38.000Z",
  "baseline": {
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    "headline": "Rastro: every auction in Europe.",
    "description": "Never miss a gem.",
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    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
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  "last_checked": "2026-11-06T20:21:42.482Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2024-07-31T18:55:38.000Z",
      "variants": [
        {
          "headline": "Rastro: every auction in Europe.",
          "subhead": "Never miss a gem.",
          "observed_at": "2024-07-31T18:55:38.000Z",
          "evidence": "https://web.archive.org/web/20240731185538/https://www.rastro.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Rastro: every auction in Europe.",
      "subhead": "Never miss a gem.",
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      "to": "2024-07-31T18:55:38.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240731185538/https://www.rastro.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-07-31T18:55:38.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T20:21:42.482Z",
      "variants": [
        {
          "headline": "Catalog operations, automated",
          "subhead": "AI agents for catalog operations in manufacturing and distribution. Map messy supplier data to your taxonomy, enrich missing fields, validate quality, and deliver outputs in your exact format.",
          "observed_at": "2026-04-11T13:58:03.000Z",
          "evidence": "https://web.archive.org/web/20260411135803/https://www.rastro.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Augment your catalog",
          "subhead": "AI agents for catalog operations in manufacturing and distribution. Map messy supplier data to your taxonomy, enrich missing fields, validate quality, and deliver outputs in your exact format.",
          "observed_at": "2026-11-06T20:21:42.482Z",
          "evidence": "https://www.rastro.ai/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Augment your catalog",
      "subhead": "AI agents for catalog operations in manufacturing and distribution. Map messy supplier data to your taxonomy, enrich missing fields, validate quality, and deliver outputs in your exact format.",
      "from": "2026-04-11T13:58:03.000Z",
      "to": "2026-11-06T20:21:42.482Z",
      "captures": 2,
      "evidence": "https://www.rastro.ai/",
      "evidence_kind": "live_capture",
      "seen": {
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          "to": "2026-11-06T20:21:42.482Z"
        }
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  "changes": [
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      "n": 1,
      "id": "page-3eb0d926f91ad55a6f38fa263be3a213a8b9f8aa88bcc6729d8f710eb58dd0cd:c221e6f7861317908e022878e7c3558c609884807374462d0c87f9b0f84575f7:headline:c5896fadba153b1d",
      "before_evidence": "https://web.archive.org/web/20260411135803/https://www.rastro.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Catalog operations, automated” to “Augment your catalog”.",
      "between": {
        "from": "2026-04-11T13:58:03.000Z",
        "to": "2026-11-06T20:21:42.482Z"
      },
      "evidence": "https://www.rastro.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    },
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      "before_evidence": "https://web.archive.org/web/20260411135803/https://www.rastro.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2026-04-11T13:58:03.000Z",
        "to": "2026-11-06T20:21:42.482Z"
      },
      "evidence": "https://www.rastro.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    },
    {
      "n": 3,
      "id": "page-3eb0d926f91ad55a6f38fa263be3a213a8b9f8aa88bcc6729d8f710eb58dd0cd:c221e6f7861317908e022878e7c3558c609884807374462d0c87f9b0f84575f7:pricing:466bb3a9b2a4f8f2",
      "before_evidence": "https://web.archive.org/web/20260411135803/https://www.rastro.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $1,000 / month to $500 / month, $2,000 / month and $1,000 / month.",
      "between": {
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        "to": "2026-11-06T20:21:42.482Z"
      },
      "evidence": "https://www.rastro.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    },
    {
      "n": 4,
      "id": "page-3eb0d926f91ad55a6f38fa263be3a213a8b9f8aa88bcc6729d8f710eb58dd0cd:c221e6f7861317908e022878e7c3558c609884807374462d0c87f9b0f84575f7:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20260411135803/https://www.rastro.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2026-04-11T13:58:03.000Z",
        "to": "2026-11-06T20:21:42.482Z"
      },
      "evidence": "https://www.rastro.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Rastro” company record, https://startuphistory.org/c/rastro.ai"
}