{
  "company": {
    "name": "Oz Frontdoor",
    "website": "https://ozfrontdoor.com/",
    "record": "https://startuphistory.org/c/ozfrontdoor.com"
  },
  "status": null,
  "history_since": "2021-08-04T22:16:12.000Z",
  "baseline": {
    "snapshot_id": "225077d38f1a15156ae7e2be6d385969751415901238e7b3cd0ab56cc748acc1",
    "observed_at": "2021-08-04T22:16:12.000Z",
    "headline": "Reimagined Home Delivery",
    "description": "end plastic pollution, zero waste, reuse, recycle, electric vehicles, grocery shopping, plastic waste",
    "evidence": "https://web.archive.org/web/20210804221612/https://www.ozfrontdoor.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T19:55:59.012Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2021-08-04T22:16:12.000Z",
      "variants": [
        {
          "headline": "Reimagined Home Delivery",
          "subhead": "end plastic pollution, zero waste, reuse, recycle, electric vehicles, grocery shopping, plastic waste",
          "observed_at": "2021-08-04T22:16:12.000Z",
          "evidence": "https://web.archive.org/web/20210804221612/https://www.ozfrontdoor.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Reimagined Home Delivery",
      "subhead": "end plastic pollution, zero waste, reuse, recycle, electric vehicles, grocery shopping, plastic waste",
      "from": "2021-08-04T22:16:12.000Z",
      "to": "2021-08-04T22:16:12.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210804221612/https://www.ozfrontdoor.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-08-04T22:16:12.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2024-03-04T19:25:37.000Z",
      "variants": [
        {
          "headline": "Zero Waste Store",
          "subhead": "Explore a world of sustainable living at O Z Frontdoor. Discover eco-friendly products and gifts to elevate your lifestyle and the planet.",
          "observed_at": "2024-03-04T19:25:37.000Z",
          "evidence": "https://web.archive.org/web/20240304192537/https://www.ozfrontdoor.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Zero Waste Store",
      "subhead": "Explore a world of sustainable living at O Z Frontdoor. Discover eco-friendly products and gifts to elevate your lifestyle and the planet.",
      "from": "2024-03-04T19:25:37.000Z",
      "to": "2024-03-04T19:25:37.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240304192537/https://www.ozfrontdoor.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-03-04T19:25:37.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T19:55:59.012Z",
      "variants": [
        {
          "headline": "Better basics. Back at your door.",
          "subhead": "Oz Frontdoor makes everyday home and body essentials easier to refill, reuse and have delivered locally.",
          "observed_at": "2026-11-06T19:55:59.012Z",
          "evidence": "https://ozfrontdoor.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Better basics. Back at your door.",
      "subhead": "Oz Frontdoor makes everyday home and body essentials easier to refill, reuse and have delivered locally.",
      "from": "2026-11-06T19:55:59.012Z",
      "to": "2026-11-06T19:55:59.012Z",
      "captures": 1,
      "evidence": "https://ozfrontdoor.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T19:55:59.012Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-225077d38f1a15156ae7e2be6d385969751415901238e7b3cd0ab56cc748acc1:f6b89c738e470a1f23a42a45465fe9eb0cf3c25b1abdcaf9a6128a69dd3c3d25:headline:aa83a364a0ac5d93",
      "before_evidence": "https://web.archive.org/web/20210804221612/https://www.ozfrontdoor.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Reimagined Home Delivery” to “Oz Frontdoor”.",
      "between": {
        "from": "2021-08-04T22:16:12.000Z",
        "to": "2022-04-29T06:08:44.000Z"
      },
      "evidence": "https://web.archive.org/web/20220429060844/https://www.ozfrontdoor.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-f6b89c738e470a1f23a42a45465fe9eb0cf3c25b1abdcaf9a6128a69dd3c3d25:541d6dbcbe68210e3654f70d4e112a094fa7516326600063c70953f823384958:logos:b963384b71bf816d",
      "before_evidence": "https://web.archive.org/web/20220429060844/https://www.ozfrontdoor.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: Shop All and Oz Membership.",
      "between": {
        "from": "2022-04-29T06:08:44.000Z",
        "to": "2022-10-02T01:32:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20221002013208/https://www.ozfrontdoor.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-6c15615d28694d7eb7591797d751d6b5c725dbe299e62334f984497186bfd52f:3cb5fed39dc8980556946ffdb2bcfb1f63f81cbe73f284e5614ac728a466a4ce:funding:a5edb37d0c8a6e15",
      "before_evidence": "https://web.archive.org/web/20230203174854/https://www.ozfrontdoor.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "funding",
      "label": "Funding",
      "summary": "Announced on its homepage: “all cookies cookies-popups-0 Shopping Cart (0) Close sidebar 0 $0.00 Continue browsing Order instructions Total $0.00 Taxes and shipping …”.",
      "between": {
        "from": "2023-02-03T17:48:54.000Z",
        "to": "2023-09-22T13:54:04.000Z"
      },
      "evidence": "https://web.archive.org/web/20230922135404/https://www.ozfrontdoor.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/announced-funding"
    },
    {
      "n": 4,
      "id": "page-332c13c9acf3f65d891c303b6718a5295c34a154c1434c06bda4cdfcbd5221da:2f20cea1b88b674df8286df8823e625cc8448f2e7af2b0e250c2091d032aeece:headline:57209ddc86e36427",
      "before_evidence": "https://web.archive.org/web/20240304192537/https://www.ozfrontdoor.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Zero Waste Store” to “Better basics. Back at your door.”.",
      "between": {
        "from": "2024-03-04T19:25:37.000Z",
        "to": "2026-11-06T19:55:59.012Z"
      },
      "evidence": "https://ozfrontdoor.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Oz Frontdoor” company record, https://startuphistory.org/c/ozfrontdoor.com"
}