{
  "company": {
    "name": "Nufi.mx",
    "website": "https://nufi.mx/",
    "record": "https://startuphistory.org/c/nufi.mx"
  },
  "status": null,
  "history_since": "2021-05-16T01:00:06.000Z",
  "baseline": {
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    "headline": "THE BUILDING BLOCKS OF FINTECH",
    "description": null,
    "evidence": "https://web.archive.org/web/20210516010006/https://www.nufi.mx/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:51:04.010Z",
  "live_status": null,
  "messaging": [
    {
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        {
          "headline": "THE BUILDING BLOCKS OF FINTECH",
          "subhead": null,
          "observed_at": "2021-05-16T01:00:06.000Z",
          "evidence": "https://web.archive.org/web/20210516010006/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "THE BUILDING BLOCKS OF FINTECH",
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      "to": "2021-05-16T01:00:06.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210516010006/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
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      "current": false
    },
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      "quote_observed_at": "2021-09-24T04:03:19.000Z",
      "variants": [
        {
          "headline": "Register now and receive 100 free API calls",
          "subhead": "We empower everyone to build financial products - Modular building blocks that enable you to create easily through our developer friendly API",
          "observed_at": "2021-09-24T04:03:19.000Z",
          "evidence": "https://web.archive.org/web/20210924040319/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Register now and receive 100 free API calls",
      "subhead": "We empower everyone to build financial products - Modular building blocks that enable you to create easily through our developer friendly API",
      "from": "2021-09-24T04:03:19.000Z",
      "to": "2021-09-24T04:03:19.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210924040319/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-09-24T04:03:19.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-17T14:13:06.000Z",
      "variants": [
        {
          "headline": "Verifica la informaci&oacute;n de cualquier persona o empresa, en menos de 5 minutos.",
          "subhead": "Verifica información de cualquier persona o empresa, en menos de 5 minutos.",
          "observed_at": "2022-05-22T18:16:28.000Z",
          "evidence": "https://web.archive.org/web/20220522181628/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Verifica la informaci&oacute;n de cualquier persona o empresa, en menos de 5 minutos.",
          "subhead": "Con Nufi validas la información de cualquier persona o empresa, en menos de 5 minutos.",
          "observed_at": "2022-07-05T00:41:08.000Z",
          "evidence": "https://web.archive.org/web/20220705004108/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Valida la identidad de cualquier persona o empresa, en menos de 5 minutos",
          "subhead": "Valida la identidad de cualquier persona o empresa en México. El background check Nufi te permite tomar decisiones acertadas para otorgar crédito y contratar personal.",
          "observed_at": "2023-01-03T12:35:20.000Z",
          "evidence": "https://web.archive.org/web/20230103123520/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Valida la identidad de cualquier persona o empresa en menos de 5 minutos",
          "subhead": "Valida la identidad de cualquier persona o empresa en México. El background check Nufi te permite tomar decisiones acertadas para otorgar crédito y contratar personal.",
          "observed_at": "2024-03-05T02:02:52.000Z",
          "evidence": "https://web.archive.org/web/20240305020252/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Valida la identidad de cualquier persona o empresa en menos de 5 minutos",
          "subhead": "Valida la identidad de cualquier persona o empresa en México. El background check Nufi te permite tomar decisiones acertadas para otorgar crédito y contratar personal.",
          "observed_at": "2024-08-14T08:34:45.000Z",
          "evidence": "https://web.archive.org/web/20240814083445/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Valida la identidad de cualquier persona o empresa en menos de 5 minutos",
          "subhead": "Valida la identidad de cualquier persona o empresa en México. El background check Nufi te permite tomar decisiones acertadas para otorgar crédito y contratar personal.",
          "observed_at": "2025-01-16T13:11:49.000Z",
          "evidence": "https://web.archive.org/web/20250116131149/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Valida la identidad de cualquier persona o empresa en menos de 5 minutos",
          "subhead": "Valida la identidad de cualquier persona o empresa en México. El background check Nufi te permite tomar decisiones acertadas para otorgar crédito y contratar personal.",
          "observed_at": "2025-07-09T07:12:15.000Z",
          "evidence": "https://web.archive.org/web/20250709071215/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Valida la identidad de cualquier persona o empresa en menos de 5 minutos",
          "subhead": "Valida la identidad de cualquier persona o empresa en México. El background check Nufi te permite tomar decisiones acertadas para otorgar crédito y contratar personal.",
          "observed_at": "2026-01-17T14:13:06.000Z",
          "evidence": "https://web.archive.org/web/20260117141306/https://www.nufi.mx/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Valida la identidad de cualquier persona o empresa en menos de 5 minutos",
      "subhead": "Valida la identidad de cualquier persona o empresa en México. El background check Nufi te permite tomar decisiones acertadas para otorgar crédito y contratar personal.",
      "from": "2022-05-22T18:16:28.000Z",
      "to": "2026-01-17T14:13:06.000Z",
      "captures": 8,
      "evidence": "https://web.archive.org/web/20260117141306/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2022-05-22T18:16:28.000Z",
          "to": "2026-01-17T14:13:06.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:51:04.010Z",
      "variants": [
        {
          "headline": "Verify the information of any person or company, in less than 5 minutes.",
          "subhead": "Verifica información de cualquier persona o empresa, en menos de 5 minutos.",
          "observed_at": "2026-11-06T17:51:04.010Z",
          "evidence": "https://www.nufi.mx/en",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Verify the information of any person or company, in less than 5 minutes.",
      "subhead": "Verifica información de cualquier persona o empresa, en menos de 5 minutos.",
      "from": "2026-11-06T17:51:04.010Z",
      "to": "2026-11-06T17:51:04.010Z",
      "captures": 1,
      "evidence": "https://www.nufi.mx/en",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:51:04.010Z"
      },
      "current": true
    }
  ],
  "changes": [
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      "n": 1,
      "id": "page-7d912149de5aef091a468294c715935f9c1fb57d54d837153ccc0e8c0b38c9b2:f32650a64e8ff4071332ed2c31384ddb09424dee2f9af4301604e134b2c9f9a0:headline:7e8433a61fa2084a",
      "before_evidence": "https://web.archive.org/web/20210516010006/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “THE BUILDING BLOCKS OF FINTECH” to “Register now and receive 100 free API calls”.",
      "between": {
        "from": "2021-05-16T01:00:06.000Z",
        "to": "2021-09-24T04:03:19.000Z"
      },
      "evidence": "https://web.archive.org/web/20210924040319/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-f32650a64e8ff4071332ed2c31384ddb09424dee2f9af4301604e134b2c9f9a0:5b6ba0534737e71dff9459d36b114c9904242ad1d32ed6c40fcccfaeb37deea1:headline:93789d42c865b5da",
      "before_evidence": "https://web.archive.org/web/20210924040319/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Register now and receive 100 free API calls” to “Verifica la informaci&oacute;n de cualquier persona o empresa, en menos de 5 minutos.”.",
      "between": {
        "from": "2021-09-24T04:03:19.000Z",
        "to": "2022-05-22T18:16:28.000Z"
      },
      "evidence": "https://web.archive.org/web/20220522181628/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-f32650a64e8ff4071332ed2c31384ddb09424dee2f9af4301604e134b2c9f9a0:5b6ba0534737e71dff9459d36b114c9904242ad1d32ed6c40fcccfaeb37deea1:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20210924040319/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2021-09-24T04:03:19.000Z",
        "to": "2022-05-22T18:16:28.000Z"
      },
      "evidence": "https://web.archive.org/web/20220522181628/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "page-b6bcdb419e3cbe0ac6e418c3a4c3bf890330f61913b612f919b8882f00a9ed66:6104c4d969b1fb99eb3fcff7c8e27bfa19ba85859f19c1e1238f53ce177591c2:logos:f689adb332152c7d",
      "before_evidence": "https://web.archive.org/web/20220705004108/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: 3.png, 4.png, 14.png, 15.png and 13.png.",
      "between": {
        "from": "2022-07-05T00:41:08.000Z",
        "to": "2023-01-03T12:35:20.000Z"
      },
      "evidence": "https://web.archive.org/web/20230103123520/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "page-6104c4d969b1fb99eb3fcff7c8e27bfa19ba85859f19c1e1238f53ce177591c2:c180bace793b04138c40374679c7cd4a2437b685eea5ac79087e1445f74b06e0:logos:df3fa6b52dd1e24e",
      "before_evidence": "https://web.archive.org/web/20230103123520/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: 6.png, 8.png, 9.png and 10.png.",
      "between": {
        "from": "2023-01-03T12:35:20.000Z",
        "to": "2024-03-05T02:02:52.000Z"
      },
      "evidence": "https://web.archive.org/web/20240305020252/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-c180bace793b04138c40374679c7cd4a2437b685eea5ac79087e1445f74b06e0:4468ef27a7aa3db201c0782ab5b8c3e090c50e20b13d4fb5e78d414c081f5707:logos:3ba925b2e64863bd",
      "before_evidence": "https://web.archive.org/web/20240305020252/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: 11.png and 12.png.",
      "between": {
        "from": "2024-03-05T02:02:52.000Z",
        "to": "2024-08-14T08:34:45.000Z"
      },
      "evidence": "https://web.archive.org/web/20240814083445/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-dd2df64155e9056449791f8278231aff1ff1e9f5ac5b31f760c142b822bfd908:ebf7044a13fb65ce7e06f960c3eb1ae812b38382722168c60e7cb33fa13a08e7:logos:6b05f3cb4671b395",
      "before_evidence": "https://web.archive.org/web/20250116131149/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: Techstars aceleradora startups, Western Union aceleradora startups, RevTech Labs aceleradora startups, Google for Startups aceleradora, Microsoft for Startups aceleradora, Latitud aceleradora Startups, validar identidad candidatos mexico, validar identidad arrendatarios mexico and 1 more.",
      "between": {
        "from": "2025-01-16T13:11:49.000Z",
        "to": "2025-07-09T07:12:15.000Z"
      },
      "evidence": "https://web.archive.org/web/20250709071215/https://www.nufi.mx/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 8,
      "id": "page-6e06a06629b2adb5de9b51f3858495cb0f0dadac1881650cd7746d689801f8d2:60491c1c4a100161ea00aa74ac7092da60089a92d1d76ba1f3a18e31ad7d87ab:headline:d435735c4424bb49",
      "before_evidence": "https://web.archive.org/web/20260117141306/https://www.nufi.mx/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Valida la identidad de cualquier persona o empresa en menos de 5 minutos” to “Verify the information of any person or company, in less than 5 minutes.”.",
      "between": {
        "from": "2026-01-17T14:13:06.000Z",
        "to": "2026-11-06T17:51:04.010Z"
      },
      "evidence": "https://www.nufi.mx/en",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Nufi.mx” company record, https://startuphistory.org/c/nufi.mx"
}