{
  "company": {
    "name": "NeuroPixel",
    "website": "https://neuropixel.ai/",
    "record": "https://startuphistory.org/c/neuropixel.ai"
  },
  "status": null,
  "history_since": "2021-03-21T15:32:02.000Z",
  "baseline": {
    "snapshot_id": "87d2d2f238543aef73c4b04e03c6852985306e9bd713849196bc1bbc22faac44",
    "observed_at": "2021-03-21T15:32:02.000Z",
    "headline": "KEY BENEFITS FOR BRANDS AND PLATFORMS",
    "description": null,
    "evidence": "https://web.archive.org/web/20210321153202/https://www.neuropixel.ai/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "js_only",
  "messaging": [
    {
      "quote_observed_at": "2021-08-05T23:03:13.000Z",
      "variants": [
        {
          "headline": "KEY BENEFITS FOR BRANDS AND PLATFORMS",
          "subhead": null,
          "observed_at": "2021-03-21T15:32:02.000Z",
          "evidence": "https://web.archive.org/web/20210321153202/https://www.neuropixel.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "KEY BENEFITS FOR BRANDS AND PLATFORMS",
          "subhead": null,
          "observed_at": "2021-08-05T23:03:13.000Z",
          "evidence": "https://web.archive.org/web/20210805230313/https://www.neuropixel.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "KEY BENEFITS FOR BRANDS AND PLATFORMS",
      "subhead": null,
      "from": "2021-03-21T15:32:02.000Z",
      "to": "2021-08-05T23:03:13.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20210805230313/https://www.neuropixel.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2021-03-21T15:32:02.000Z",
          "to": "2021-08-05T23:03:13.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-08-06T19:29:10.000Z",
      "variants": [
        {
          "headline": "A.I. Powered Fashion Cataloging",
          "subhead": null,
          "observed_at": "2022-08-06T19:29:10.000Z",
          "evidence": "https://web.archive.org/web/20220806192910/https://www.neuropixel.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "A.I. Powered Fashion Cataloging",
      "subhead": null,
      "from": "2022-08-06T19:29:10.000Z",
      "to": "2022-08-06T19:29:10.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220806192910/https://www.neuropixel.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-08-06T19:29:10.000Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-881fff8cdd63e082450b59bc53000f4398bf2de857ae6be9ea8a7ba201902b3e:20350bf21a64ee8763321c8ca5a2e1fb07618178a7151c031054466d00d42cde:headline:e89338dee887a52c",
      "before_evidence": "https://web.archive.org/web/20210805230313/https://www.neuropixel.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “KEY BENEFITS FOR BRANDS AND PLATFORMS” to “A.I. Powered Fashion Cataloging”.",
      "between": {
        "from": "2021-08-05T23:03:13.000Z",
        "to": "2022-08-06T19:29:10.000Z"
      },
      "evidence": "https://web.archive.org/web/20220806192910/https://www.neuropixel.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": {
    "headline": "NeuroPixel now highlights fashion cataloging on its homepage",
    "summary": "NeuroPixel has updated its homepage headline to emphasize fashion cataloging instead of broader benefits for brands and platforms. This may indicate a clearer positioning around fashion cataloging use cases.",
    "points": [
      {
        "text": "Between August 2021 and August 2022, NeuroPixel changed its homepage headline from “KEY BENEFITS FOR BRANDS AND PLATFORMS” to “A.I. Powered Fashion Cataloging”.",
        "kind": "fact",
        "changes": [
          1
        ]
      },
      {
        "text": "This change in headline between August 2021 and August 2022 suggests a move to position the company more specifically around fashion cataloging rather than general benefits for brands and platforms.",
        "kind": "interpretation",
        "changes": [
          1
        ]
      }
    ],
    "written_at": "2026-11-07T15:24:13.864Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “NeuroPixel” company record, https://startuphistory.org/c/neuropixel.ai"
}