{
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      },
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        "to": "2020-07-28T21:53:28.000Z"
      },
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      "before_evidence_kind": "internet_archive",
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      },
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      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Manage all your model building metadata in a single place” to “Experiment tracking and model registry for production teams”.",
      "between": {
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        "to": "2022-07-03T07:02:41.000Z"
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      "evidence": "https://web.archive.org/web/20220703070241/https://neptune.ai/",
      "evidence_kind": "internet_archive",
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    {
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      "before_evidence": "https://web.archive.org/web/20220703070241/https://neptune.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Experiment tracking and model registry for production teams” to “Log, organize, compare, register, and share all your ML model metadata in a single place”.",
      "between": {
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        "to": "2023-07-02T09:23:53.000Z"
      },
      "evidence": "https://web.archive.org/web/20230702092353/https://neptune.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
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      "before_evidence": "https://web.archive.org/web/20240101102729/https://neptune.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “30 integrations” on its homepage (was “25+ integrations”).",
      "between": {
        "from": "2024-01-01T10:27:29.000Z",
        "to": "2024-07-03T18:50:40.000Z"
      },
      "evidence": "https://web.archive.org/web/20240703185040/https://neptune.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 9,
      "id": "page-5344ba621d3c46ae2fd209559025b732bdcf56d7bf639cfc7f376817329519a5:10938795c1690d847731a37c41f63be3c96d678dacfc5b0c06a30805bbc23092:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20240101102729/https://neptune.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2024-01-01T10:27:29.000Z",
        "to": "2024-07-03T18:50:40.000Z"
      },
      "evidence": "https://web.archive.org/web/20240703185040/https://neptune.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 10,
      "id": "classifier-10938795c1690d847731a37c41f63be3c96d678dacfc5b0c06a30805bbc23092:d5c57cc4f0a5f261b946911ff9ebdc9d6cf032e8561733bb7501b9fa68638454:repositioning",
      "before_evidence": "https://web.archive.org/web/20240703185040/https://neptune.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Track, compare, and share your models in one place —not all over the place” to “Used by OpenAI to monitor & debug GPT-scale training”.",
      "between": {
        "from": "2024-07-03T18:50:40.000Z",
        "to": "2025-07-02T15:25:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20250702152526/https://neptune.ai/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    }
  ],
  "update": {
    "headline": "Neptune updates homepage messaging and emphasizes integrations and SOC 2",
    "summary": "Neptune has adjusted its homepage positioning, added claims about integrations and SOC 2 compliance, and historically introduced a careers page, pricing, and free sign-up options.",
    "points": [
      {
        "text": "Between March 2020 and July 2020, Neptune added a careers page, a pricing page, and a free sign-up or free trial to its website.",
        "kind": "fact",
        "changes": [
          1,
          2,
          3
        ]
      },
      {
        "text": "Between July 2020 and July 2023, Neptune’s homepage headlines changed among experiment management, model metadata management, experiment tracking, and a model registry focus.",
        "kind": "fact",
        "changes": [
          4,
          6,
          7
        ]
      },
      {
        "text": "Between January 2024 and July 2024, Neptune’s homepage claim on integrations changed from “25+ integrations” to “30 integrations” and added a statement of SOC 2 compliance.",
        "kind": "fact",
        "changes": [
          8,
          9
        ]
      },
      {
        "text": "Between July 2024 and July 2025, a classifier read Neptune’s new homepage headline as “Used by OpenAI to monitor & debug GPT-scale training”.",
        "kind": "fact",
        "changes": [
          10
        ]
      }
    ],
    "written_at": "2026-11-07T15:13:14.762Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Neptune (neptune.ai)” company record, https://startuphistory.org/c/neptune.ai"
}