{
  "company": {
    "name": "Naviday Health",
    "website": "https://navidayhealth.com/",
    "record": "https://startuphistory.org/c/navidayhealth.com"
  },
  "status": null,
  "history_since": "2025-07-13T02:07:14.000Z",
  "baseline": {
    "snapshot_id": "47a8d2e92c48110b16abb22e7b4629a40f8bb9a8a2278cad9dc641b38cedd864",
    "observed_at": "2025-07-13T02:07:14.000Z",
    "headline": "Guided Care for Life’s Most Personal Journeys",
    "description": "Personalized, AI Guided Menopause Care Plans to support women on their path to health, every day—start now.",
    "evidence": "https://web.archive.org/web/20250713020714/https://navidayhealth.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:47:03.732Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-07-13T02:07:14.000Z",
      "variants": [
        {
          "headline": "Guided Care for Life’s Most Personal Journeys",
          "subhead": "Personalized, AI Guided Menopause Care Plans to support women on their path to health, every day—start now.",
          "observed_at": "2025-07-13T02:07:14.000Z",
          "evidence": "https://web.archive.org/web/20250713020714/https://navidayhealth.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Guided Care for Life’s Most Personal Journeys",
      "subhead": "Personalized, AI Guided Menopause Care Plans to support women on their path to health, every day—start now.",
      "from": "2025-07-13T02:07:14.000Z",
      "to": "2025-07-13T02:07:14.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250713020714/https://navidayhealth.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-13T02:07:14.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-17T00:57:08.000Z",
      "variants": [
        {
          "headline": "Your Consumers and Patients Deserve Better Health Intelligence",
          "subhead": "Transform consumer health data into actionable clinical intelligence. LUCI provides AI-guided care pathways. PIXS delivers between-visit intelligence to care teams. HIPAA compliant.",
          "observed_at": "2026-01-17T00:57:08.000Z",
          "evidence": "https://web.archive.org/web/20260117005708/https://www.navidayhealth.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Your Consumers and Patients Deserve Better Health Intelligence",
      "subhead": "Transform consumer health data into actionable clinical intelligence. LUCI provides AI-guided care pathways. PIXS delivers between-visit intelligence to care teams. HIPAA compliant.",
      "from": "2026-01-17T00:57:08.000Z",
      "to": "2026-01-17T00:57:08.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260117005708/https://www.navidayhealth.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-01-17T00:57:08.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:47:03.732Z",
      "variants": [
        {
          "headline": "Turning the health data women generate every day into AI-guided clinical intelligence.",
          "subhead": "Naviday's AI clinical intelligence platform turns everyday health data into actionable insight for care teams, with AI-guided care pathway support, AI clinical analytics, and AI identified reimburseme",
          "observed_at": "2026-11-06T17:47:03.732Z",
          "evidence": "https://navidayhealth.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Turning the health data women generate every day into AI-guided clinical intelligence.",
      "subhead": "Naviday's AI clinical intelligence platform turns everyday health data into actionable insight for care teams, with AI-guided care pathway support, AI clinical analytics, and AI identified reimburseme",
      "from": "2026-11-06T17:47:03.732Z",
      "to": "2026-11-06T17:47:03.732Z",
      "captures": 1,
      "evidence": "https://navidayhealth.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:47:03.732Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-47a8d2e92c48110b16abb22e7b4629a40f8bb9a8a2278cad9dc641b38cedd864:f5177ecfe492ecb2b66f47ba0c6eee88dc1d0d37389db8d923f66ffbb66293fa:repositioning",
      "before_evidence": "https://web.archive.org/web/20250713020714/https://navidayhealth.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Guided Care for Life’s Most Personal Journeys” to “Your Consumers and Patients Deserve Better Health Intelligence”. A classifier read this as a change in its core product and its target customer (from consumers to healthcare and life-science teams).",
      "between": {
        "from": "2025-07-13T02:07:14.000Z",
        "to": "2026-01-17T00:57:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20260117005708/https://www.navidayhealth.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "page-f5177ecfe492ecb2b66f47ba0c6eee88dc1d0d37389db8d923f66ffbb66293fa:d884a2b7c023dd10b81e9fddedd8ce240e95cd52da7c9ce16482ee4f7f6a01b8:headline:311016ac9a017c11",
      "before_evidence": "https://web.archive.org/web/20260117005708/https://www.navidayhealth.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Your Consumers and Patients Deserve Better Health Intelligence” to “Turning the health data women generate every day into AI-guided clinical intelligence.”.",
      "between": {
        "from": "2026-01-17T00:57:08.000Z",
        "to": "2026-11-06T17:47:03.732Z"
      },
      "evidence": "https://navidayhealth.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "same_space": [
    {
      "name": "Lasa Health",
      "record": "https://startuphistory.org/c/lasahealth.com",
      "basis": "ai_judged",
      "category": null,
      "overlap": "partial",
      "why": "Both offer AI-enabled clinical support tools for women’s health conditions and patient engagement."
    },
    {
      "name": "Lark",
      "record": "https://startuphistory.org/c/lark.com",
      "basis": "ai_judged",
      "category": null,
      "overlap": "partial",
      "why": "Both provide AI-guided health coaching using consumer data and device integration for ongoing care."
    },
    {
      "name": "OneVillage",
      "record": "https://startuphistory.org/c/onevillage.io",
      "basis": "ai_judged",
      "category": null,
      "overlap": "partial",
      "why": "Both offer AI-powered navigation and support platforms to guide patients through complex health journeys."
    }
  ],
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Naviday Health” company record, https://startuphistory.org/c/navidayhealth.com"
}