{
  "company": {
    "name": "Mox",
    "website": "https://mox.cash/",
    "record": "https://startuphistory.org/c/mox.cash"
  },
  "status": null,
  "history_since": "2022-01-30T02:57:55.000Z",
  "baseline": {
    "snapshot_id": "7f35a7c1c514f0e9cdc58a4b8a8ad1bf1c8f27736f7231c716e93f24d907c989",
    "observed_at": "2022-01-30T02:57:55.000Z",
    "headline": "Get instant access to the days you have worked",
    "description": "Obtenga acceso instantáneo al salario que ha trabajado. Transformando la experiencia de la nómina de empleados. Nos conectamos a sus sistemas de nómina y de asistencia para brindar un seguimiento de p",
    "evidence": "https://web.archive.org/web/20220130025755/https://mox.cash/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:44:22.965Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2022-01-30T02:57:55.000Z",
      "variants": [
        {
          "headline": "Get instant access to the days you have worked",
          "subhead": "Obtenga acceso instantáneo al salario que ha trabajado. Transformando la experiencia de la nómina de empleados. Nos conectamos a sus sistemas de nómina y de asistencia para brindar un seguimiento de p",
          "observed_at": "2022-01-30T02:57:55.000Z",
          "evidence": "https://web.archive.org/web/20220130025755/https://mox.cash/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Get instant access to the days you have worked",
      "subhead": "Obtenga acceso instantáneo al salario que ha trabajado. Transformando la experiencia de la nómina de empleados. Nos conectamos a sus sistemas de nómina y de asistencia para brindar un seguimiento de p",
      "from": "2022-01-30T02:57:55.000Z",
      "to": "2022-01-30T02:57:55.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220130025755/https://mox.cash/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-01-30T02:57:55.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-07-04T21:06:05.000Z",
      "variants": [
        {
          "headline": "Connecting financial institutions to consumers and their paychecks.",
          "subhead": "Open Payroll. Verifique la identidad de un usuario directo de su nómina, en tiempo real. Elimine los procesos manuales y papeleo, con una sóla conectividad de punta a punta aprovado por el usuario.",
          "observed_at": "2022-07-04T21:06:05.000Z",
          "evidence": "https://web.archive.org/web/20220704210605/https://mox.cash/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Connecting financial institutions to consumers and their paychecks.",
      "subhead": "Open Payroll. Verifique la identidad de un usuario directo de su nómina, en tiempo real. Elimine los procesos manuales y papeleo, con una sóla conectividad de punta a punta aprovado por el usuario.",
      "from": "2022-07-04T21:06:05.000Z",
      "to": "2022-07-04T21:06:05.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220704210605/https://mox.cash/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-07-04T21:06:05.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:44:22.965Z",
      "variants": [
        {
          "headline": "Infraestructura y Analítica de Datos",
          "subhead": "Accede a datos alternativos y potencia tus decisiones con analítica avanzada. MOXData.AI transforma datos en inteligencia accionable, impulsando a bancos, inmobiliarias, e-commerce y a recursos humano",
          "observed_at": "2026-02-15T15:13:57.000Z",
          "evidence": "https://web.archive.org/web/20260215151357/https://www.mox.cash/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Infraestructura y Analítica de Datos",
          "subhead": "Accede a datos alternativos y potencia tus decisiones con analítica avanzada. MOXData.AI transforma datos en inteligencia accionable, impulsando a bancos, inmobiliarias, e-commerce y a recursos humano",
          "observed_at": "2026-11-06T17:44:22.965Z",
          "evidence": "https://www.mox.cash/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Infraestructura y Analítica de Datos",
      "subhead": "Accede a datos alternativos y potencia tus decisiones con analítica avanzada. MOXData.AI transforma datos en inteligencia accionable, impulsando a bancos, inmobiliarias, e-commerce y a recursos humano",
      "from": "2026-02-15T15:13:57.000Z",
      "to": "2026-11-06T17:44:22.965Z",
      "captures": 2,
      "evidence": "https://www.mox.cash/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-02-15T15:13:57.000Z",
          "to": "2026-11-06T17:44:22.965Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-7f35a7c1c514f0e9cdc58a4b8a8ad1bf1c8f27736f7231c716e93f24d907c989:81b35ed83e828a36d528b69eb2d50c0971d56028610bfb45f4c67ac30e7cc010:repositioning",
      "before_evidence": "https://web.archive.org/web/20220130025755/https://mox.cash/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Get instant access to the days you have worked” to “Connecting financial institutions to consumers and their paychecks.”. A classifier read this as a change in its core product and its target customer.",
      "between": {
        "from": "2022-01-30T02:57:55.000Z",
        "to": "2022-07-04T21:06:05.000Z"
      },
      "evidence": "https://web.archive.org/web/20220704210605/https://mox.cash/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "page-7f35a7c1c514f0e9cdc58a4b8a8ad1bf1c8f27736f7231c716e93f24d907c989:81b35ed83e828a36d528b69eb2d50c0971d56028610bfb45f4c67ac30e7cc010:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20220130025755/https://mox.cash/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2022-01-30T02:57:55.000Z",
        "to": "2022-07-04T21:06:05.000Z"
      },
      "evidence": "https://web.archive.org/web/20220704210605/https://mox.cash/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "classifier-81b35ed83e828a36d528b69eb2d50c0971d56028610bfb45f4c67ac30e7cc010:2cb42f6bc78c5cc67fcfc444abb390acffce7994c835388a2088313aaf4dddc7:repositioning",
      "before_evidence": "https://web.archive.org/web/20220704210605/https://mox.cash/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Connecting financial institutions to consumers and their paychecks.” to “Infraestructura y Analítica de Datos”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2022-07-04T21:06:05.000Z",
        "to": "2026-02-15T15:13:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20260215151357/https://www.mox.cash/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Mox” company record, https://startuphistory.org/c/mox.cash"
}