{
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    "record": "https://startuphistory.org/c/motley.ai"
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  "baseline": {
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    "headline": null,
    "description": "Coming soon",
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    "evidence_kind": "internet_archive",
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          "headline": "AI automation for business reporting.",
          "subhead": "Manual reporting costs business teams 2.4 billion hours a year. Get your time back with Motley, your AI reporting assistant.",
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      "variants": [
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          "headline": "Run data analytics with your preferred agent",
          "subhead": "Motley is a semantic layer built for AI agents. It holds what your numbers mean, so agents stop guessing, even when nobody pre-modeled the question.",
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      "headline": "The semantic layer for AI agents",
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        "to": "2026-10-06T08:46:27.000Z"
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        "to": "2026-10-06T08:46:27.000Z"
      },
      "evidence": "https://web.archive.org/web/20261006084627/https://motley.ai/",
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      "before_evidence_kind": "internet_archive",
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      "evidence": "https://web.archive.org/web/20261006084627/https://motley.ai/",
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      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Run data analytics with your preferred agent” to “The semantic layer for AI agents”.",
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        "to": "2026-11-06T17:44:22.965Z"
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    "description": "https://startuphistory.org/method"
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  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Motley” company record, https://startuphistory.org/c/motley.ai"
}