{
  "company": {
    "name": "Menza",
    "website": "https://menza.ai/",
    "record": "https://startuphistory.org/c/menza.ai"
  },
  "status": {
    "kind": "acquired",
    "label": "Acquired",
    "summary": "Its homepage now says “Menza has been acquired.”.",
    "seen": {
      "between": {
        "from": "2026-07-18T21:15:42.000Z",
        "to": "2026-11-06T17:40:08.559Z"
      }
    }
  },
  "history_since": "2024-04-14T02:13:12.000Z",
  "baseline": {
    "snapshot_id": "52da674f5d451a29c104572e795cd46e3d845d901caa80e76e69dc4645ab81c1",
    "observed_at": "2024-04-14T02:13:12.000Z",
    "headline": "Your data analysis and",
    "description": "menza is a modern data analytics platform that takes the stress out of strategy. Generate proactive insights and interactive dashboards in seconds using menza's AI technology. Enterprises use menza to",
    "evidence": "https://web.archive.org/web/20240414021312/https://menza.ai",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:40:08.559Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2026-01-18T20:26:35.000Z",
      "variants": [
        {
          "headline": "Your data analysis and",
          "subhead": "menza is a modern data analytics platform that takes the stress out of strategy. Generate proactive insights and interactive dashboards in seconds using menza's AI technology. Enterprises use menza to",
          "observed_at": "2024-04-14T02:13:12.000Z",
          "evidence": "https://web.archive.org/web/20240414021312/https://menza.ai",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Turn data into strategy",
          "subhead": "menza is a modern data analytics platform that takes the stress out of strategy. Generate proactive insights and interactive dashboards in seconds using menza's AI technology. Enterprises use menza to",
          "observed_at": "2024-07-20T06:43:49.000Z",
          "evidence": "https://web.archive.org/web/20240720064349/https://menza.ai",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Turn data into strategy",
          "subhead": "menza is a modern data analytics platform that takes the stress out of strategy. Generate proactive insights and interactive dashboards in seconds using menza's AI technology. Enterprises use menza to",
          "observed_at": "2025-01-18T02:17:30.000Z",
          "evidence": "https://web.archive.org/web/20250118021730/https://menza.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Turn your data into smarter decisions for your CPG brand Turn your data into smarter decisions for your CPG brand",
          "subhead": "Menza helps consumer brands instantly unlock insights across sales, marketing, and product data. Understand what's working, what's not, and where to go next, all without waiting on technical analysis.",
          "observed_at": "2025-08-13T13:35:53.000Z",
          "evidence": "https://web.archive.org/web/20250813133553/https://menza.ai",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Your 24/7 Data Analyst Your 24/7 Data Analyst",
          "subhead": "Menza connects to all your data, answers any questions you have and emails you when something needs attention, before it becomes a problem.",
          "observed_at": "2026-01-18T20:26:35.000Z",
          "evidence": "https://web.archive.org/web/20260118202635/https://menza.ai",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Your 24/7 Data Analyst Your 24/7 Data Analyst",
      "subhead": "Menza connects to all your data, answers any questions you have and emails you when something needs attention, before it becomes a problem.",
      "from": "2024-04-14T02:13:12.000Z",
      "to": "2026-01-18T20:26:35.000Z",
      "captures": 5,
      "evidence": "https://web.archive.org/web/20260118202635/https://menza.ai",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2024-04-14T02:13:12.000Z",
          "to": "2026-01-18T20:26:35.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-07-18T21:15:42.000Z",
      "variants": [
        {
          "headline": "Run your brand on autopilot.",
          "subhead": "Menza gives you reports, answers and insights from your scattered data in seconds instead of hours and automatically catches problems like inventory and revenue leaks.",
          "observed_at": "2026-07-18T21:15:42.000Z",
          "evidence": "https://web.archive.org/web/20260718211542/https://menza.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Run your brand on autopilot.",
      "subhead": "Menza gives you reports, answers and insights from your scattered data in seconds instead of hours and automatically catches problems like inventory and revenue leaks.",
      "from": "2026-07-18T21:15:42.000Z",
      "to": "2026-07-18T21:15:42.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260718211542/https://menza.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-07-18T21:15:42.000Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-52da674f5d451a29c104572e795cd46e3d845d901caa80e76e69dc4645ab81c1:d8cf5cc6b90cf97b68810e665d3d463d355e02193c449810661cf9abc8111da4:headline:d27b1da07691f56f",
      "before_evidence": "https://web.archive.org/web/20240414021312/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Your data analysis and” to “Turn data into strategy”.",
      "between": {
        "from": "2024-04-14T02:13:12.000Z",
        "to": "2024-07-20T06:43:49.000Z"
      },
      "evidence": "https://web.archive.org/web/20240720064349/https://menza.ai",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-d8cf5cc6b90cf97b68810e665d3d463d355e02193c449810661cf9abc8111da4:d06ba358b04f9b95cf8f8785888372d6ff87fdd9c3cf7cd7cb1ab4b4eea9f2a8:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20240720064349/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2024-07-20T06:43:49.000Z",
        "to": "2025-01-18T02:17:30.000Z"
      },
      "evidence": "https://web.archive.org/web/20250118021730/https://menza.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 3,
      "id": "page-d8cf5cc6b90cf97b68810e665d3d463d355e02193c449810661cf9abc8111da4:d06ba358b04f9b95cf8f8785888372d6ff87fdd9c3cf7cd7cb1ab4b4eea9f2a8:traction:91390d209c750876",
      "before_evidence": "https://web.archive.org/web/20240720064349/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “500+ Integrations” on its homepage (was “450+ Integrations”).",
      "between": {
        "from": "2024-07-20T06:43:49.000Z",
        "to": "2025-01-18T02:17:30.000Z"
      },
      "evidence": "https://web.archive.org/web/20250118021730/https://menza.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 4,
      "id": "page-d06ba358b04f9b95cf8f8785888372d6ff87fdd9c3cf7cd7cb1ab4b4eea9f2a8:3e243d8380dad387fbe34888edb0e62a8f7afd0fe1ef9f5e8995378dea80aabb:headline:48b21358618f1042",
      "before_evidence": "https://web.archive.org/web/20250118021730/https://menza.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Turn data into strategy” to “Turn your data into smarter decisions for your CPG brand Turn your data into smarter decisions for your CPG brand”.",
      "between": {
        "from": "2025-01-18T02:17:30.000Z",
        "to": "2025-08-13T13:35:53.000Z"
      },
      "evidence": "https://web.archive.org/web/20250813133553/https://menza.ai",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "page-d06ba358b04f9b95cf8f8785888372d6ff87fdd9c3cf7cd7cb1ab4b4eea9f2a8:3e243d8380dad387fbe34888edb0e62a8f7afd0fe1ef9f5e8995378dea80aabb:compliance:0b0a6b90f8e7165b",
      "before_evidence": "https://web.archive.org/web/20250118021730/https://menza.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA and SOC 2 compliance on its homepage.",
      "between": {
        "from": "2025-01-18T02:17:30.000Z",
        "to": "2025-08-13T13:35:53.000Z"
      },
      "evidence": "https://web.archive.org/web/20250813133553/https://menza.ai",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 6,
      "id": "classifier-3e243d8380dad387fbe34888edb0e62a8f7afd0fe1ef9f5e8995378dea80aabb:67fa2720c03848b5bcdd6ae86a946498cf681c88031b5acefa785fd3defdd48e:repositioning",
      "before_evidence": "https://web.archive.org/web/20250813133553/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Turn your data into smarter decisions for your CPG brand Turn your data into smarter decisions for your CPG brand” to “Your 24/7 Data Analyst Your 24/7 Data Analyst”.",
      "between": {
        "from": "2025-08-13T13:35:53.000Z",
        "to": "2026-01-18T20:26:35.000Z"
      },
      "evidence": "https://web.archive.org/web/20260118202635/https://menza.ai",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 7,
      "id": "page-3e243d8380dad387fbe34888edb0e62a8f7afd0fe1ef9f5e8995378dea80aabb:67fa2720c03848b5bcdd6ae86a946498cf681c88031b5acefa785fd3defdd48e:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20250813133553/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2025-08-13T13:35:53.000Z",
        "to": "2026-01-18T20:26:35.000Z"
      },
      "evidence": "https://web.archive.org/web/20260118202635/https://menza.ai",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 8,
      "id": "page-3e243d8380dad387fbe34888edb0e62a8f7afd0fe1ef9f5e8995378dea80aabb:67fa2720c03848b5bcdd6ae86a946498cf681c88031b5acefa785fd3defdd48e:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20250813133553/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2025-08-13T13:35:53.000Z",
        "to": "2026-01-18T20:26:35.000Z"
      },
      "evidence": "https://web.archive.org/web/20260118202635/https://menza.ai",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 9,
      "id": "page-67fa2720c03848b5bcdd6ae86a946498cf681c88031b5acefa785fd3defdd48e:45c59ac1e229ad5485cdd2ef5698c3021d5920a3fb67c1505168deb8376d334c:customers_added:deddd26915221384",
      "before_evidence": "https://web.archive.org/web/20260118202635/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: PerfectTed, Dirttea, Hunter & Gather and Blink Brow Bar.",
      "between": {
        "from": "2026-01-18T20:26:35.000Z",
        "to": "2026-07-18T21:15:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20260718211542/https://menza.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 10,
      "id": "classifier-67fa2720c03848b5bcdd6ae86a946498cf681c88031b5acefa785fd3defdd48e:45c59ac1e229ad5485cdd2ef5698c3021d5920a3fb67c1505168deb8376d334c:repositioning",
      "before_evidence": "https://web.archive.org/web/20260118202635/https://menza.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Your 24/7 Data Analyst Your 24/7 Data Analyst” to “Run your brand on autopilot.”.",
      "between": {
        "from": "2026-01-18T20:26:35.000Z",
        "to": "2026-07-18T21:15:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20260718211542/https://menza.ai/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 11,
      "id": "page-45c59ac1e229ad5485cdd2ef5698c3021d5920a3fb67c1505168deb8376d334c:28d7ed1a7d4d2ead45f1b8e154055e31a552922c8556c87408a88eac98ea9203:acquired:4d89bce2904f9c65",
      "before_evidence": "https://web.archive.org/web/20260718211542/https://menza.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "acquired",
      "label": "Acquired",
      "summary": "Its homepage now says “Menza has been acquired.”.",
      "between": {
        "from": "2026-07-18T21:15:42.000Z",
        "to": "2026-11-06T17:40:08.559Z"
      },
      "evidence": "https://menza.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/acquired"
    },
    {
      "n": 12,
      "id": "page-45c59ac1e229ad5485cdd2ef5698c3021d5920a3fb67c1505168deb8376d334c:28d7ed1a7d4d2ead45f1b8e154055e31a552922c8556c87408a88eac98ea9203:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20260718211542/https://menza.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2026-07-18T21:15:42.000Z",
        "to": "2026-11-06T17:40:08.559Z"
      },
      "evidence": "https://menza.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Menza” company record, https://startuphistory.org/c/menza.ai"
}