{
  "company": {
    "name": "Mentra",
    "website": "https://mentra.glass/",
    "record": "https://startuphistory.org/c/mentra.glass"
  },
  "status": null,
  "history_since": "2024-11-25T00:19:31.000Z",
  "baseline": {
    "snapshot_id": "eba6229891ede1109147d628a0d76c87ce1078cf4f6a88bde7336289536b2412",
    "observed_at": "2024-11-25T00:19:31.000Z",
    "headline": null,
    "description": null,
    "evidence": "https://web.archive.org/web/20241125001931/https://www.mentra.glass/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [],
          "investors": [],
          "prices": [
            "$9 / month",
            "$99 / month"
          ],
          "compliance": [],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:40:08.559Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-07-04T10:10:02.000Z",
      "variants": [
        {
          "headline": "Your smart glasses. Open source.",
          "subhead": "Developer SDK, fully open source MentraOS gives apps full control of the smart glasses hardware, works across multiple devices/phones.",
          "observed_at": "2025-07-04T10:10:02.000Z",
          "evidence": "https://web.archive.org/web/20250704101002/https://mentra.glass/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Your smart glasses. Open source.",
      "subhead": "Developer SDK, fully open source MentraOS gives apps full control of the smart glasses hardware, works across multiple devices/phones.",
      "from": "2025-07-04T10:10:02.000Z",
      "to": "2025-07-04T10:10:02.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250704101002/https://mentra.glass/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-04T10:10:02.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:40:08.559Z",
      "variants": [
        {
          "headline": "AI Glasses for Frontline Workers",
          "subhead": "Mentra builds AI glasses for frontline workers, with hands-free remote expert calls, documentation, guided work, and software your team controls.",
          "observed_at": "2026-11-06T17:40:08.559Z",
          "evidence": "https://mentraglass.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "AI Glasses for Frontline Workers",
      "subhead": "Mentra builds AI glasses for frontline workers, with hands-free remote expert calls, documentation, guided work, and software your team controls.",
      "from": "2026-11-06T17:40:08.559Z",
      "to": "2026-11-06T17:40:08.559Z",
      "captures": 1,
      "evidence": "https://mentraglass.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:40:08.559Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-eba6229891ede1109147d628a0d76c87ce1078cf4f6a88bde7336289536b2412:71d9e939cea314483d7271c6ad3336ea87d0159b70ce6a3b5231b5ed324fd488:pricing:ccb85f0262fbfb7f",
      "before_evidence": "https://web.archive.org/web/20241125001931/https://www.mentra.glass/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $9 / month and $99 / month to $9 / month.",
      "between": {
        "from": "2024-11-25T00:19:31.000Z",
        "to": "2025-01-20T20:13:03.000Z"
      },
      "evidence": "https://web.archive.org/web/20250120201303/https://mentra.glass/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    },
    {
      "n": 2,
      "id": "page-71d9e939cea314483d7271c6ad3336ea87d0159b70ce6a3b5231b5ed324fd488:a619406871214bc1bb27e476dbf7b7f7503e7ea2f6158b2d1dba7918cce8427c:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20250120201303/https://mentra.glass/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2025-01-20T20:13:03.000Z",
        "to": "2025-07-04T10:10:02.000Z"
      },
      "evidence": "https://web.archive.org/web/20250704101002/https://mentra.glass/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 3,
      "id": "classifier-a619406871214bc1bb27e476dbf7b7f7503e7ea2f6158b2d1dba7918cce8427c:859ff2e5031393f6a050b0ced000bdea71ffd72a431efbf43ddad5b750251164:repositioning",
      "before_evidence": "https://web.archive.org/web/20250704101002/https://mentra.glass/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Your smart glasses. Open source.” to “AI Glasses for Frontline Workers”. A classifier read this as a change in its target customer.",
      "between": {
        "from": "2025-07-04T10:10:02.000Z",
        "to": "2026-11-06T17:40:08.559Z"
      },
      "evidence": "https://mentraglass.com/",
      "evidence_kind": "live_capture",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Mentra” company record, https://startuphistory.org/c/mentra.glass"
}