{
  "company": {
    "name": "Max Retail",
    "website": "https://maxretail.com/",
    "record": "https://startuphistory.org/c/maxretail.com"
  },
  "status": null,
  "history_since": "2018-07-11T16:57:24.000Z",
  "baseline": {
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    "headline": "maxretail.com",
    "description": "maxretail.com is available for purchase. Get in touch to discuss the possibilities!",
    "evidence": "https://web.archive.org/web/20180711165724/http://www.maxretail.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:40:08.559Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2018-07-11T16:57:24.000Z",
      "variants": [
        {
          "headline": "maxretail.com",
          "subhead": "maxretail.com is available for purchase. Get in touch to discuss the possibilities!",
          "observed_at": "2018-07-11T16:57:24.000Z",
          "evidence": "https://web.archive.org/web/20180711165724/http://www.maxretail.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "maxretail.com",
      "subhead": "maxretail.com is available for purchase. Get in touch to discuss the possibilities!",
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      "to": "2018-07-11T16:57:24.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20180711165724/http://www.maxretail.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2018-07-11T16:57:24.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-14T20:23:29.000Z",
      "variants": [
        {
          "headline": "Retail’s best friend.",
          "subhead": "Max Retail helps you sell unsold inventory to 80+ million end consumers, buy immediates on our exclusive retailer marketplace and more.",
          "observed_at": "2022-04-05T00:19:50.000Z",
          "evidence": "https://web.archive.org/web/20220405001950/https://www.maxretail.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Max Retail - Retail's best friend",
          "subhead": "Max Retail helps brands and independent retailers like you sell unsold inventory through our global network of online and off-line retailers. Whether your excess inventory is a onesie or deep size run",
          "observed_at": "2024-01-27T21:20:48.000Z",
          "evidence": "https://web.archive.org/web/20240127212048/https://www.maxretail.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Max Retail — Retail’s Best Friend",
          "subhead": "Max Retail helps brands and independent retailers like you sell unsold inventory through our global network of online and off-line retailers. Whether your excess inventory is a onesie or deep size run",
          "observed_at": "2025-01-01T06:13:04.000Z",
          "evidence": "https://web.archive.org/web/20250101061304/https://maxretail.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Fund your new deliveries with your sale rack using Max Retail.",
          "subhead": "Max Retail helps brands and independent retailers like you sell unsold inventory through our global network of online and off-line retailers. Whether your excess inventory is a onesie or deep size run",
          "observed_at": "2026-01-14T20:23:29.000Z",
          "evidence": "https://web.archive.org/web/20260114202329/https://maxretail.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Fund your new deliveries with your sale rack using Max Retail.",
      "subhead": "Max Retail helps brands and independent retailers like you sell unsold inventory through our global network of online and off-line retailers. Whether your excess inventory is a onesie or deep size run",
      "from": "2022-04-05T00:19:50.000Z",
      "to": "2026-01-14T20:23:29.000Z",
      "captures": 4,
      "evidence": "https://web.archive.org/web/20260114202329/https://maxretail.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2022-04-05T00:19:50.000Z",
          "to": "2026-01-14T20:23:29.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:40:08.559Z",
      "variants": [
        {
          "headline": "Are you a boutique owner sitting on unsold inventory from last season?",
          "subhead": "List your past-season stock on Max Retail. We sell it, you ship it, and get your cost back. No deep in-store markdowns, no upfront cost. Sell unsold inventory faster.",
          "observed_at": "2026-11-06T17:40:08.559Z",
          "evidence": "https://maxretail.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Are you a boutique owner sitting on unsold inventory from last season?",
      "subhead": "List your past-season stock on Max Retail. We sell it, you ship it, and get your cost back. No deep in-store markdowns, no upfront cost. Sell unsold inventory faster.",
      "from": "2026-11-06T17:40:08.559Z",
      "to": "2026-11-06T17:40:08.559Z",
      "captures": 1,
      "evidence": "https://maxretail.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:40:08.559Z"
      },
      "current": true
    }
  ],
  "changes": [
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      "id": "page-409b02a95ae6c6d4cf6e1b752c1a62c6e203fcadec82bd783490bf217fbcc212:d8cce0976ed67a9baa15280f16e4ec9c2e957c7ef2330845cf6378531b55fbe4:hiring:4d0d03e76509aa8a",
      "before_evidence": "https://web.archive.org/web/20240127212048/https://www.maxretail.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Opened a job board on Lever.",
      "between": {
        "from": "2024-01-27T21:20:48.000Z",
        "to": "2025-01-01T06:13:04.000Z"
      },
      "evidence": "https://web.archive.org/web/20250101061304/https://maxretail.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-409b02a95ae6c6d4cf6e1b752c1a62c6e203fcadec82bd783490bf217fbcc212:d8cce0976ed67a9baa15280f16e4ec9c2e957c7ef2330845cf6378531b55fbe4:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20240127212048/https://www.maxretail.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2024-01-27T21:20:48.000Z",
        "to": "2025-01-01T06:13:04.000Z"
      },
      "evidence": "https://web.archive.org/web/20250101061304/https://maxretail.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 3,
      "id": "page-c4bc86fd04fe9a467c60f7313bf5414d61bb13f43da03e642602bac47b15368b:c822bc7774e340be187d99595daf25ce732c236969863d214f94d6eff22999fa:headline:232728b0e9f85495",
      "before_evidence": "https://web.archive.org/web/20260114202329/https://maxretail.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Fund your new deliveries with your sale rack using Max Retail.” to “Are you a boutique owner sitting on unsold inventory from last season?”.",
      "between": {
        "from": "2026-01-14T20:23:29.000Z",
        "to": "2026-11-06T17:40:08.559Z"
      },
      "evidence": "https://maxretail.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Max Retail” company record, https://startuphistory.org/c/maxretail.com"
}