{
  "company": {
    "name": "Marr Labs",
    "website": "https://marrlabs.com/",
    "record": "https://startuphistory.org/c/marrlabs.com"
  },
  "status": {
    "kind": "acquired",
    "label": "Acquired",
    "summary": "Its homepage now says “Marr Labs is now a part of PayNearMe.”.",
    "seen": {
      "between": {
        "from": "2026-01-19T05:39:36.000Z",
        "to": "2026-10-24T15:47:56.000Z"
      }
    }
  },
  "history_since": "2024-04-12T02:54:34.000Z",
  "baseline": {
    "snapshot_id": "73c3124bb2b7403ee9dce02d3f435ef0c2ce8d9b4a76cbcfbd8c85906a9cc9d7",
    "observed_at": "2024-04-12T02:54:34.000Z",
    "headline": "Introducing Vox, an AI-voice agent indistinguishable from a human",
    "description": "We created Vox, a failsafe AI-voice agent that is indistinguishable from humans. Close more business and resolve issues with 24/7 conversational intelligence.",
    "evidence": "https://web.archive.org/web/20240412025434/https://www.marrlabs.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:39:56.087Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-01-09T11:52:47.000Z",
      "variants": [
        {
          "headline": "Introducing Vox, an AI-voice agent indistinguishable from a human",
          "subhead": "We created Vox, a failsafe AI-voice agent that is indistinguishable from humans. Close more business and resolve issues with 24/7 conversational intelligence.",
          "observed_at": "2024-04-12T02:54:34.000Z",
          "evidence": "https://web.archive.org/web/20240412025434/https://www.marrlabs.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Introducing Vox, an AI-voice agent indistinguishable from a human",
          "subhead": "We created Vox, a failsafe AI-voice agent that is indistinguishable from humans. Close more business and resolve issues with 24/7 conversational intelligence.",
          "observed_at": "2024-09-07T05:26:19.000Z",
          "evidence": "https://web.archive.org/web/20240907052619/https://www.marrlabs.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Introducing Vox, an AI-voice agent indistinguishable from a human",
          "subhead": "We created Vox, a failsafe AI-voice agent that is indistinguishable from humans. Close more business and resolve issues with 24/7 conversational intelligence.",
          "observed_at": "2025-01-09T11:52:47.000Z",
          "evidence": "https://web.archive.org/web/20250109115247/https://marrlabs.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Introducing Vox, an AI-voice agent indistinguishable from a human",
      "subhead": "We created Vox, a failsafe AI-voice agent that is indistinguishable from humans. Close more business and resolve issues with 24/7 conversational intelligence.",
      "from": "2024-04-12T02:54:34.000Z",
      "to": "2025-01-09T11:52:47.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20250109115247/https://marrlabs.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2024-04-12T02:54:34.000Z",
          "to": "2025-01-09T11:52:47.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-17T19:09:41.000Z",
      "variants": [
        {
          "headline": "AI Voice Agents for every customer interaction",
          "subhead": "Advanced AI voice agents for customer service, lead qualification, and appointment scheduling with a human-like touch.",
          "observed_at": "2025-07-17T19:09:41.000Z",
          "evidence": "https://web.archive.org/web/20250717190941/https://www.marrlabs.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "AI Voice Agents for every customer interaction",
      "subhead": "Advanced AI voice agents for customer service, lead qualification, and appointment scheduling with a human-like touch.",
      "from": "2025-07-17T19:09:41.000Z",
      "to": "2025-07-17T19:09:41.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250717190941/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-17T19:09:41.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-19T05:39:36.000Z",
      "variants": [
        {
          "headline": "Talk to our AI Voice Agent",
          "subhead": "Advanced AI voice agents for customer service, lead qualification, and appointment scheduling with a human-like touch.",
          "observed_at": "2026-01-19T05:39:36.000Z",
          "evidence": "https://web.archive.org/web/20260119053936/https://www.marrlabs.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Talk to our AI Voice Agent",
      "subhead": "Advanced AI voice agents for customer service, lead qualification, and appointment scheduling with a human-like touch.",
      "from": "2026-01-19T05:39:36.000Z",
      "to": "2026-01-19T05:39:36.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260119053936/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-01-19T05:39:36.000Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-3272ba2be880d9626d844c8fb117b412be76edcae1b181ed02f0dcec280aafea:703b54778b32230edab86c1ba65fd61f601772aaf4b6a199048aa757c905bea4:headline:4374a874ecb43865",
      "before_evidence": "https://web.archive.org/web/20250109115247/https://marrlabs.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Introducing Vox, an AI-voice agent indistinguishable from a human” to “AI Voice Agents for every customer interaction”.",
      "between": {
        "from": "2025-01-09T11:52:47.000Z",
        "to": "2025-07-17T19:09:41.000Z"
      },
      "evidence": "https://web.archive.org/web/20250717190941/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-3272ba2be880d9626d844c8fb117b412be76edcae1b181ed02f0dcec280aafea:703b54778b32230edab86c1ba65fd61f601772aaf4b6a199048aa757c905bea4:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20250109115247/https://marrlabs.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2025-01-09T11:52:47.000Z",
        "to": "2025-07-17T19:09:41.000Z"
      },
      "evidence": "https://web.archive.org/web/20250717190941/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 3,
      "id": "classifier-703b54778b32230edab86c1ba65fd61f601772aaf4b6a199048aa757c905bea4:02426d518074cba5433ce2d20bc4aae23a6b6b8e88719089b84e0fc06ab0f74f:repositioning",
      "before_evidence": "https://web.archive.org/web/20250717190941/https://www.marrlabs.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “AI Voice Agents for every customer interaction” to “Talk to our AI Voice Agent”. A classifier read this as a change in its target customer.",
      "between": {
        "from": "2025-07-17T19:09:41.000Z",
        "to": "2026-01-19T05:39:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20260119053936/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 4,
      "id": "page-703b54778b32230edab86c1ba65fd61f601772aaf4b6a199048aa757c905bea4:02426d518074cba5433ce2d20bc4aae23a6b6b8e88719089b84e0fc06ab0f74f:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20250717190941/https://www.marrlabs.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2025-07-17T19:09:41.000Z",
        "to": "2026-01-19T05:39:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20260119053936/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 5,
      "id": "page-703b54778b32230edab86c1ba65fd61f601772aaf4b6a199048aa757c905bea4:02426d518074cba5433ce2d20bc4aae23a6b6b8e88719089b84e0fc06ab0f74f:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20250717190941/https://www.marrlabs.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2025-07-17T19:09:41.000Z",
        "to": "2026-01-19T05:39:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20260119053936/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 6,
      "id": "page-02426d518074cba5433ce2d20bc4aae23a6b6b8e88719089b84e0fc06ab0f74f:a091b5e5f637331ebf68cfab47681b06b36419ebb009ccb33de13f51e89670b5:acquired:05023a0155db4238",
      "before_evidence": "https://web.archive.org/web/20260119053936/https://www.marrlabs.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "acquired",
      "label": "Acquired",
      "summary": "Its homepage now says “Marr Labs is now a part of PayNearMe.”.",
      "between": {
        "from": "2026-01-19T05:39:36.000Z",
        "to": "2026-10-24T15:47:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20261024154756/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/acquired"
    },
    {
      "n": 7,
      "id": "page-02426d518074cba5433ce2d20bc4aae23a6b6b8e88719089b84e0fc06ab0f74f:a091b5e5f637331ebf68cfab47681b06b36419ebb009ccb33de13f51e89670b5:compliance:55948c98099e52d0",
      "before_evidence": "https://web.archive.org/web/20260119053936/https://www.marrlabs.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA compliance on its homepage.",
      "between": {
        "from": "2026-01-19T05:39:36.000Z",
        "to": "2026-10-24T15:47:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20261024154756/https://www.marrlabs.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-hipaa"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Marr Labs” company record, https://startuphistory.org/c/marrlabs.com"
}