{
  "company": {
    "name": "LOU Web Technologies",
    "website": "https://louassist.com/",
    "record": "https://startuphistory.org/c/louassist.com"
  },
  "status": null,
  "history_since": "2019-07-19T20:51:50.000Z",
  "baseline": {
    "snapshot_id": "de66d2e52e190bfb71d89a16cf6dc61f75a715ada3a71b590a5a96ac8bdca4cc",
    "observed_at": "2019-07-19T20:51:50.000Z",
    "headline": "Driving Successful Customer Interactions",
    "description": "LOU empowers your team to build interactive tutorials that improve user experience, heighten activation, and simplify content management. Forget about filtering through outdated help center content, L",
    "evidence": "https://web.archive.org/web/20190719205150/https://www.louassist.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "offline",
  "messaging": [
    {
      "quote_observed_at": "2019-07-19T20:51:50.000Z",
      "variants": [
        {
          "headline": "Driving Successful Customer Interactions",
          "subhead": "LOU empowers your team to build interactive tutorials that improve user experience, heighten activation, and simplify content management. Forget about filtering through outdated help center content, L",
          "observed_at": "2019-07-19T20:51:50.000Z",
          "evidence": "https://web.archive.org/web/20190719205150/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Driving Successful Customer Interactions",
      "subhead": "LOU empowers your team to build interactive tutorials that improve user experience, heighten activation, and simplify content management. Forget about filtering through outdated help center content, L",
      "from": "2019-07-19T20:51:50.000Z",
      "to": "2019-07-19T20:51:50.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20190719205150/https://www.louassist.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2019-07-19T20:51:50.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-01-21T21:56:12.000Z",
      "variants": [
        {
          "headline": "Engage & Notify Users Proactively",
          "subhead": "Get instant user engagement with beautiful in-product announcements - no code required. Launch a new feature tooltip with Lou in 2 minutes for $0.",
          "observed_at": "2021-07-26T16:37:03.000Z",
          "evidence": "https://web.archive.org/web/20210726163703/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage & Notify Users Proactively",
          "subhead": "Get instant user engagement with beautiful in-product experiences - no code required. Launch a new feature tooltip or product tour with Lou in 2 minutes for $0.",
          "observed_at": "2022-01-18T23:28:26.000Z",
          "evidence": "https://web.archive.org/web/20220118232826/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage & Notify Users Proactively",
          "subhead": "Get instant user engagement with beautiful in-product experiences - no code required. Launch a new feature tooltip or product tour with Lou in 2 minutes for $0.",
          "observed_at": "2022-07-05T00:27:36.000Z",
          "evidence": "https://web.archive.org/web/20220705002736/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage & Notify Users Proactively",
          "subhead": "Get instant user engagement with beautiful in-product experiences - no code required. Launch a new feature tooltip or product tour with Lou in 2 minutes for $0.",
          "observed_at": "2023-01-31T23:50:01.000Z",
          "evidence": "https://web.archive.org/web/20230131235001/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage & Notify Users Proactively",
          "subhead": "Get instant user engagement with beautiful in-product experiences - no code required. Launch a new feature tooltip or product tour with Lou in 2 minutes for $0.",
          "observed_at": "2024-04-16T12:34:44.000Z",
          "evidence": "https://web.archive.org/web/20240416123444/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage & Notify Users Proactively",
          "subhead": "Get instant user engagement with beautiful in-product experiences - no code required. Launch a new feature tooltip or product tour with Lou in 2 minutes for $0.",
          "observed_at": "2024-08-14T13:25:07.000Z",
          "evidence": "https://web.archive.org/web/20240814132507/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage & Notify Users Proactively",
          "subhead": "Get instant user engagement with beautiful in-product experiences - no code required. Launch a new feature tooltip or product tour with Lou in 2 minutes for $0.",
          "observed_at": "2025-01-21T21:56:12.000Z",
          "evidence": "https://web.archive.org/web/20250121215612/https://www.louassist.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Engage & Notify Users Proactively",
      "subhead": "Get instant user engagement with beautiful in-product experiences - no code required. Launch a new feature tooltip or product tour with Lou in 2 minutes for $0.",
      "from": "2021-07-26T16:37:03.000Z",
      "to": "2025-01-21T21:56:12.000Z",
      "captures": 7,
      "evidence": "https://web.archive.org/web/20250121215612/https://www.louassist.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2021-07-26T16:37:03.000Z",
          "to": "2025-01-21T21:56:12.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-de66d2e52e190bfb71d89a16cf6dc61f75a715ada3a71b590a5a96ac8bdca4cc:ff7a58d7aba0e0f14211d8622cc62a04d5267afd9165a36582cd76b1b0f3966c:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20190719205150/https://www.louassist.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2019-07-19T20:51:50.000Z",
        "to": "2020-08-14T16:54:19.000Z"
      },
      "evidence": "https://web.archive.org/web/20200814165419/https://www.louassist.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 2,
      "id": "page-de66d2e52e190bfb71d89a16cf6dc61f75a715ada3a71b590a5a96ac8bdca4cc:ff7a58d7aba0e0f14211d8622cc62a04d5267afd9165a36582cd76b1b0f3966c:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20190719205150/https://www.louassist.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2019-07-19T20:51:50.000Z",
        "to": "2020-08-14T16:54:19.000Z"
      },
      "evidence": "https://web.archive.org/web/20200814165419/https://www.louassist.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 3,
      "id": "page-5c7be81b78e847da5473380da100e877b69dd15faea52b387ae2bfa00c3ff050:f923e4d0d1484be1718b98a913fff38297b533ebf207aa26e972fee860af7942:traction:dde4d208b5b28138",
      "before_evidence": "https://web.archive.org/web/20210726163703/https://www.louassist.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “1,000+ companies” on its homepage (was “500+ companies”).",
      "between": {
        "from": "2021-07-26T16:37:03.000Z",
        "to": "2022-01-18T23:28:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20220118232826/https://www.louassist.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 4,
      "id": "page-f923e4d0d1484be1718b98a913fff38297b533ebf207aa26e972fee860af7942:f9134127d29b57358a56c0ca0513db3e8e9764af96e99c08bcd0ba92e7097163:traction:b56bcf687186b6ef",
      "before_evidence": "https://web.archive.org/web/20220118232826/https://www.louassist.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “2,000+ companies” on its homepage (was “1,000+ companies”).",
      "between": {
        "from": "2022-01-18T23:28:26.000Z",
        "to": "2022-07-05T00:27:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20220705002736/https://www.louassist.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    }
  ],
  "update": {
    "headline": "LOU Web Technologies updates traction claims and adds self-serve options",
    "summary": "LOU Web Technologies introduced self-serve sign-up and pricing, and later increased its public traction claims from 500+ to 2,000+ companies. These shifts outline how the company presents adoption and access to its product.",
    "points": [
      {
        "text": "Between July 2019 and August 2020, LOU Web Technologies added a free sign-up or free trial option.",
        "kind": "fact",
        "changes": [
          1
        ]
      },
      {
        "text": "Between July 2019 and August 2020, LOU Web Technologies added a pricing page.",
        "kind": "fact",
        "changes": [
          2
        ]
      },
      {
        "text": "Between July 2021 and January 2022, LOU Web Technologies changed its homepage claim from “500+ companies” to “1,000+ companies”.",
        "kind": "fact",
        "changes": [
          3
        ]
      },
      {
        "text": "Between January 2022 and July 2022, LOU Web Technologies changed its homepage claim from “1,000+ companies” to “2,000+ companies”, which suggests increased adoption over that period.",
        "kind": "interpretation",
        "changes": [
          4
        ]
      }
    ],
    "written_at": "2026-11-07T15:47:05.356Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “LOU Web Technologies” company record, https://startuphistory.org/c/louassist.com"
}