{
  "company": {
    "name": "Linker Finance",
    "website": "https://linkerfinance.com/",
    "record": "https://startuphistory.org/c/linkerfinance.com"
  },
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  "history_since": "2023-01-30T01:07:13.000Z",
  "baseline": {
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    "observed_at": "2023-01-30T01:07:13.000Z",
    "headline": "Your FinTech App & Platform ready to launch!",
    "description": "Your Fintech Product mobile app can be designed, developed, and scaled faster and easier with Linker's leading fintech infrastructure integration capabilities.",
    "evidence": "https://web.archive.org/web/20230130010713/https://www.linkerfinance.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:33:39.425Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2023-12-01T04:11:47.000Z",
      "variants": [
        {
          "headline": "Your FinTech App & Platform ready to launch!",
          "subhead": "Your Fintech Product mobile app can be designed, developed, and scaled faster and easier with Linker's leading fintech infrastructure integration capabilities.",
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          "evidence": "https://web.archive.org/web/20230130010713/https://www.linkerfinance.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Your FinTech Ready to Launch!",
          "subhead": "Linker Finance offers pre-built, pre-tested fintech designs, components, integrations, and features that can help you quickly realize your fintech product vision. Say goodbye to the cookie-cutter limi",
          "observed_at": "2023-12-01T04:11:47.000Z",
          "evidence": "https://web.archive.org/web/20231201041147/https://www.linkerfinance.com/",
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        }
      ],
      "headline": "Your FinTech Ready to Launch!",
      "subhead": "Linker Finance offers pre-built, pre-tested fintech designs, components, integrations, and features that can help you quickly realize your fintech product vision. Say goodbye to the cookie-cutter limi",
      "from": "2023-01-30T01:07:13.000Z",
      "to": "2023-12-01T04:11:47.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20231201041147/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
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          "to": "2023-12-01T04:11:47.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-01-14T17:20:02.000Z",
      "variants": [
        {
          "headline": "Digital Banking for Community Banks Reimagined",
          "subhead": "Linker Finance is the Secure, Core-Agnostic, Digital Banking Platform for Community Banks. We combine White Label Solutions, Low-Code Front-End Tools, and Plug-and-Play integrations enabling Quick Tim",
          "observed_at": "2024-02-23T19:47:44.000Z",
          "evidence": "https://web.archive.org/web/20240223194744/https://www.linkerfinance.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Digital Banking for Community Banks Reimagined",
          "subhead": "Linker Finance empowers Community Banks with a complete mobile & online banking platform. Boost growth & speed to market with secure account opening, digital banking, debit/credit cards, and more – al",
          "observed_at": "2024-07-18T11:53:14.000Z",
          "evidence": "https://web.archive.org/web/20240718115314/https://www.linkerfinance.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Digital Banking for Community Banks Reimagined",
          "subhead": "Linker Finance empowers Community Banks with a complete mobile & online banking platform. Boost growth & speed to market with secure account opening, digital banking, debit/credit cards, and more – al",
          "observed_at": "2025-01-14T17:20:02.000Z",
          "evidence": "https://web.archive.org/web/20250114172002/https://www.linkerfinance.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Digital Banking for Community Banks Reimagined",
      "subhead": "Linker Finance empowers Community Banks with a complete mobile & online banking platform. Boost growth & speed to market with secure account opening, digital banking, debit/credit cards, and more – al",
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      "to": "2025-01-14T17:20:02.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20250114172002/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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          "to": "2025-01-14T17:20:02.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:33:39.425Z",
      "variants": [
        {
          "headline": "Technology for Deposit Growth, Efficiency and Customer Satisfaction",
          "subhead": "Next-gen Digital Experience and CRM for Retail and Commercial Banks. Digital Account Opening, Business Onboarding, Digital Banking & Treasury Management",
          "observed_at": "2025-07-14T22:10:55.000Z",
          "evidence": "https://web.archive.org/web/20250714221055/https://www.linkerfinance.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Technology for Deposit Growth, Efficiency and Customer Satisfaction",
          "subhead": "Next-gen Digital Experience and CRM for Retail and Commercial Banks. Digital Account Opening, Business Onboarding, Digital Banking & Treasury Management",
          "observed_at": "2026-01-18T20:50:29.000Z",
          "evidence": "https://web.archive.org/web/20260118205029/https://www.linkerfinance.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Technology for Deposit Growth, Efficiency and Customer Satisfaction",
          "subhead": "Next-gen Digital Experience and CRM for Retail and Commercial Banks. Digital Account Opening, Business Onboarding, Digital Banking & Treasury Management",
          "observed_at": "2026-07-14T07:27:26.000Z",
          "evidence": "https://web.archive.org/web/20260714072726/https://www.linkerfinance.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Technology for Deposit Growth, Efficiency and Customer Satisfaction",
          "subhead": "Linker Finance helps community banks grow deposits, streamline business onboarding, and launch modern digital banking experiences without a core conversion.",
          "observed_at": "2026-11-06T17:33:39.425Z",
          "evidence": "https://www.linkerfinance.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Technology for Deposit Growth, Efficiency and Customer Satisfaction",
      "subhead": "Linker Finance helps community banks grow deposits, streamline business onboarding, and launch modern digital banking experiences without a core conversion.",
      "from": "2025-07-14T22:10:55.000Z",
      "to": "2026-11-06T17:33:39.425Z",
      "captures": 4,
      "evidence": "https://www.linkerfinance.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2025-07-14T22:10:55.000Z",
          "to": "2026-11-06T17:33:39.425Z"
        }
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    }
  ],
  "changes": [
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      "n": 1,
      "id": "page-81956c0247eaed9679e8b4fbd60988f109c117d02fc152d152070bba5433b21e:53335d1aaa706e45a6832215d82399887b560859a226045fa48a76ee24bd3963:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20230130010713/https://www.linkerfinance.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2023-01-30T01:07:13.000Z",
        "to": "2023-12-01T04:11:47.000Z"
      },
      "evidence": "https://web.archive.org/web/20231201041147/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "classifier-53335d1aaa706e45a6832215d82399887b560859a226045fa48a76ee24bd3963:c603bf96417826e585d1d4579feb5486f463b56a2da760387465b534092f7016:repositioning",
      "before_evidence": "https://web.archive.org/web/20231201041147/https://www.linkerfinance.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Your FinTech Ready to Launch!” to “Digital Banking for Community Banks Reimagined”.",
      "between": {
        "from": "2023-12-01T04:11:47.000Z",
        "to": "2024-02-23T19:47:44.000Z"
      },
      "evidence": "https://web.archive.org/web/20240223194744/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 3,
      "id": "page-53335d1aaa706e45a6832215d82399887b560859a226045fa48a76ee24bd3963:c603bf96417826e585d1d4579feb5486f463b56a2da760387465b534092f7016:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20231201041147/https://www.linkerfinance.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2023-12-01T04:11:47.000Z",
        "to": "2024-02-23T19:47:44.000Z"
      },
      "evidence": "https://web.archive.org/web/20240223194744/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 4,
      "id": "page-b013b590a6f84142a59b3b3a09da6179d4dd1b373e1320ebfb7e6ea67141c279:e49e9ac9acce0305ccda9a5f1eb193aa816677f744f9055a6c0eebad8c58008e:funding:3bb90416a8dcfb2b",
      "before_evidence": "https://web.archive.org/web/20240718115314/https://www.linkerfinance.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "funding",
      "label": "Funding",
      "summary": "Announced on its homepage: “RELEASE Linker Secures $3.7M Seed Round BLOG Bank Director BLOG SOC 2 Type II Compliant Transform Your Bank.”.",
      "between": {
        "from": "2024-07-18T11:53:14.000Z",
        "to": "2025-01-14T17:20:02.000Z"
      },
      "evidence": "https://web.archive.org/web/20250114172002/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/announced-funding"
    },
    {
      "n": 5,
      "id": "page-e49e9ac9acce0305ccda9a5f1eb193aa816677f744f9055a6c0eebad8c58008e:fab4ff9e5c65658608af1f9c62f48ebf5d5e3b387986d3dc835881bb96abab77:headline:c95d4c914fe1d704",
      "before_evidence": "https://web.archive.org/web/20250114172002/https://www.linkerfinance.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Digital Banking for Community Banks Reimagined” to “Technology for Deposit Growth, Efficiency and Customer Satisfaction”.",
      "between": {
        "from": "2025-01-14T17:20:02.000Z",
        "to": "2025-07-14T22:10:55.000Z"
      },
      "evidence": "https://web.archive.org/web/20250714221055/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-e49e9ac9acce0305ccda9a5f1eb193aa816677f744f9055a6c0eebad8c58008e:fab4ff9e5c65658608af1f9c62f48ebf5d5e3b387986d3dc835881bb96abab77:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20250114172002/https://www.linkerfinance.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2025-01-14T17:20:02.000Z",
        "to": "2025-07-14T22:10:55.000Z"
      },
      "evidence": "https://web.archive.org/web/20250714221055/https://www.linkerfinance.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Linker Finance” company record, https://startuphistory.org/c/linkerfinance.com"
}