{
  "company": {
    "name": "Lema",
    "website": "https://lema.ai/",
    "record": "https://startuphistory.org/c/lema.ai"
  },
  "status": null,
  "history_since": "2024-05-28T15:41:21.000Z",
  "baseline": {
    "snapshot_id": "7dd666961fed3aa6e874c9af102bb8e9eefa9d138c4c29c72c7de01ac296c0e1",
    "observed_at": "2024-05-28T15:41:21.000Z",
    "headline": "Automatic & Continuous",
    "description": "Helping TPRM teams reduce 90% of third party risk, no manual work required.",
    "evidence": "https://web.archive.org/web/20240528154121/https://www.lema.ai/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:32:20.691Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2024-05-28T15:41:21.000Z",
      "variants": [
        {
          "headline": "Automatic & Continuous",
          "subhead": "Helping TPRM teams reduce 90% of third party risk, no manual work required.",
          "observed_at": "2024-05-28T15:41:21.000Z",
          "evidence": "https://web.archive.org/web/20240528154121/https://www.lema.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Automatic & Continuous",
      "subhead": "Helping TPRM teams reduce 90% of third party risk, no manual work required.",
      "from": "2024-05-28T15:41:21.000Z",
      "to": "2024-05-28T15:41:21.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240528154121/https://www.lema.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-05-28T15:41:21.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-10-05T14:50:39.000Z",
      "variants": [
        {
          "headline": "Zero Trust Third-Party",
          "subhead": "Helping TPRM teams reduce 90% of third party risk, no manual work required.",
          "observed_at": "2024-07-19T04:39:26.000Z",
          "evidence": "https://web.archive.org/web/20240719043926/https://www.lema.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Zero Trust Third-Party",
          "subhead": "Helping TPRM teams reduce 90% of third party risk, no manual work required.",
          "observed_at": "2025-01-14T08:23:05.000Z",
          "evidence": "https://web.archive.org/web/20250114082305/https://www.lema.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Zero Trust Third-Party",
          "subhead": "Helping TPRM teams reduce 90% of third party risk, no manual work required.",
          "observed_at": "2025-10-05T14:50:39.000Z",
          "evidence": "https://web.archive.org/web/20251005145039/https://www.lema.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Zero Trust Third-Party",
      "subhead": "Helping TPRM teams reduce 90% of third party risk, no manual work required.",
      "from": "2024-07-19T04:39:26.000Z",
      "to": "2025-10-05T14:50:39.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20251005145039/https://www.lema.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2024-07-19T04:39:26.000Z",
          "to": "2025-10-05T14:50:39.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-02-09T14:15:49.000Z",
      "variants": [
        {
          "headline": "Think outside the checkbox",
          "subhead": "Legacy TPRM treats vendors like checkboxes. Lema’s Agentic AI uncovers risks checklists miss—delivering actionable plans to reduce your blast radius.",
          "observed_at": "2026-02-09T14:15:49.000Z",
          "evidence": "https://web.archive.org/web/20260209141549/https://www.lema.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Think outside the checkbox",
      "subhead": "Legacy TPRM treats vendors like checkboxes. Lema’s Agentic AI uncovers risks checklists miss—delivering actionable plans to reduce your blast radius.",
      "from": "2026-02-09T14:15:49.000Z",
      "to": "2026-02-09T14:15:49.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260209141549/https://www.lema.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-02-09T14:15:49.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:32:20.691Z",
      "variants": [
        {
          "headline": "The vendor you approved isn't the vendor you have today",
          "subhead": "Legacy TPRM treats vendors like checkboxes. Lema’s Agentic AI uncovers risks checklists miss—delivering actionable plans to reduce your blast radius.",
          "observed_at": "2026-11-06T17:32:20.691Z",
          "evidence": "https://www.lema.ai/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "The vendor you approved isn't the vendor you have today",
      "subhead": "Legacy TPRM treats vendors like checkboxes. Lema’s Agentic AI uncovers risks checklists miss—delivering actionable plans to reduce your blast radius.",
      "from": "2026-11-06T17:32:20.691Z",
      "to": "2026-11-06T17:32:20.691Z",
      "captures": 1,
      "evidence": "https://www.lema.ai/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:32:20.691Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-7dd666961fed3aa6e874c9af102bb8e9eefa9d138c4c29c72c7de01ac296c0e1:17e7d4fa665f6f2cc1cd939614effb4e9e18be9841567fdd534527f2144b2b01:headline:b8cb0712468bf5eb",
      "before_evidence": "https://web.archive.org/web/20240528154121/https://www.lema.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Automatic & Continuous” to “Zero Trust Third-Party”.",
      "between": {
        "from": "2024-05-28T15:41:21.000Z",
        "to": "2024-07-19T04:39:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20240719043926/https://www.lema.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-9f8f4864f08289df3a3691ebbafa97d45f633dfca539ff035e9301b3d131c18c:95dcc1cbeb1fc46a3faaded124ad3a5bdd3a26dc477ed704b60ce91c87cd7fd9:headline:12ca819c95df04a3",
      "before_evidence": "https://web.archive.org/web/20251005145039/https://www.lema.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Zero Trust Third-Party” to “Think outside the checkbox”.",
      "between": {
        "from": "2025-10-05T14:50:39.000Z",
        "to": "2026-02-09T14:15:49.000Z"
      },
      "evidence": "https://web.archive.org/web/20260209141549/https://www.lema.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-95dcc1cbeb1fc46a3faaded124ad3a5bdd3a26dc477ed704b60ce91c87cd7fd9:29c6b20777c6628ee933884cad55c67366ea100ddacb120c63dfe4670cefff05:headline:ec33c8eeb22a82fe",
      "before_evidence": "https://web.archive.org/web/20260209141549/https://www.lema.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Think outside the checkbox” to “The vendor you approved isn't the vendor you have today”.",
      "between": {
        "from": "2026-02-09T14:15:49.000Z",
        "to": "2026-11-06T17:32:20.691Z"
      },
      "evidence": "https://www.lema.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "page-95dcc1cbeb1fc46a3faaded124ad3a5bdd3a26dc477ed704b60ce91c87cd7fd9:29c6b20777c6628ee933884cad55c67366ea100ddacb120c63dfe4670cefff05:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20260209141549/https://www.lema.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2026-02-09T14:15:49.000Z",
        "to": "2026-11-06T17:32:20.691Z"
      },
      "evidence": "https://www.lema.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Lema” company record, https://startuphistory.org/c/lema.ai"
}