{
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    "name": "Klipfolio",
    "website": "https://klipfolio.com/",
    "record": "https://startuphistory.org/c/klipfolio.com"
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      "variants": [
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      "kind": "headline",
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        "to": "2018-07-01T19:39:18.000Z"
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      },
      "evidence": "https://web.archive.org/web/20180701193918/https://www.klipfolio.com/",
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      "kind": "traction",
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        "to": "2018-07-01T19:39:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20180701193918/https://www.klipfolio.com/",
      "evidence_kind": "internet_archive",
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      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
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      "kind": "headline",
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      "summary": "Changed its homepage headline from “Build world-class dashboards and reports for your team and your clients.” to “Top Rated Dashboard on Earth”.",
      "between": {
        "from": "2018-07-01T19:39:18.000Z",
        "to": "2020-07-07T14:47:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20200707144708/https://www.klipfolio.com/",
      "evidence_kind": "internet_archive",
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      "topic": null
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      "before_evidence": "https://web.archive.org/web/20200707144708/https://www.klipfolio.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Top Rated Dashboard on Earth” to “The first and only analytics tool you need”.",
      "between": {
        "from": "2020-07-07T14:47:08.000Z",
        "to": "2022-07-01T04:23:17.000Z"
      },
      "evidence": "https://web.archive.org/web/20220701042317/https://www.klipfolio.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
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    {
      "n": 9,
      "id": "page-27bf309695f79182f44e78788b615e52a01853a53a21fa9544a323f49b57d8f6:48573b2821e027ff5657cb5680e4566b8b48b21f58bda4d959ad22d512e25f3b:headline:6c4b03f045bc13e1",
      "before_evidence": "https://web.archive.org/web/20220701042317/https://www.klipfolio.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The first and only analytics tool you need” to “Spreadsheet power with dashboard clarity”.",
      "between": {
        "from": "2022-07-01T04:23:17.000Z",
        "to": "2026-07-15T21:03:29.000Z"
      },
      "evidence": "https://web.archive.org/web/20260715210329/https://www.klipfolio.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Klipfolio” company record, https://startuphistory.org/c/klipfolio.com"
}