{
  "company": {
    "name": "Jina AI",
    "website": "https://jina.ai/",
    "record": "https://startuphistory.org/c/jina.ai"
  },
  "status": null,
  "history_since": "2020-09-28T21:43:23.000Z",
  "baseline": {
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    "headline": "An easier way",
    "description": "Jina AI is a Neural Search Company. Our mission is to provide an open source neural search ecosystem for businesses and developers, allowing anyone to search any kind of data with high availability an",
    "evidence": "https://web.archive.org/web/20200928214323/https://jina.ai/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [],
          "investors": [],
          "prices": [],
          "compliance": [
            "GDPR"
          ],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:26:50.539Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2021-07-12T15:52:12.000Z",
      "variants": [
        {
          "headline": "An easier way",
          "subhead": "Jina AI is a Neural Search Company. Our mission is to provide an open source neural search ecosystem for businesses and developers, allowing anyone to search any kind of data with high availability an",
          "observed_at": "2020-09-28T21:43:23.000Z",
          "evidence": "https://web.archive.org/web/20200928214323/https://jina.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "An easier way",
          "subhead": "Open source neural search ecosystem for businesses and developers, allowing anyone to search any kind of data with high availability and scalability.",
          "observed_at": "2021-07-12T15:52:12.000Z",
          "evidence": "https://web.archive.org/web/20210712155212/https://jina.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "An easier way",
      "subhead": "Open source neural search ecosystem for businesses and developers, allowing anyone to search any kind of data with high availability and scalability.",
      "from": "2020-09-28T21:43:23.000Z",
      "to": "2021-07-12T15:52:12.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20210712155212/https://jina.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2020-09-28T21:43:23.000Z",
          "to": "2021-07-12T15:52:12.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-01-17T00:51:45.000Z",
      "variants": [
        {
          "headline": "Neural Search Ecosys.",
          "subhead": "Open source neural search ecosystem for businesses and developers, allowing anyone to search any kind of data with high availability and scalability.",
          "observed_at": "2022-01-17T00:51:45.000Z",
          "evidence": "https://web.archive.org/web/20220117005145/https://jina.ai",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Neural Search Ecosys.",
      "subhead": "Open source neural search ecosystem for businesses and developers, allowing anyone to search any kind of data with high availability and scalability.",
      "from": "2022-01-17T00:51:45.000Z",
      "to": "2022-01-17T00:51:45.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220117005145/https://jina.ai",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-01-17T00:51:45.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-01-02T17:57:13.000Z",
      "variants": [
        {
          "headline": "The most advanced MLOps platform for",
          "subhead": "Jina AI is the most advanced MLOps platform for multimodal AI, neural search, generative AI and creative AI.",
          "observed_at": "2023-01-02T17:57:13.000Z",
          "evidence": "https://web.archive.org/web/20230102175713/https://jina.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The most advanced MLOps platform for",
      "subhead": "Jina AI is the most advanced MLOps platform for multimodal AI, neural search, generative AI and creative AI.",
      "from": "2023-01-02T17:57:13.000Z",
      "to": "2023-01-02T17:57:13.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230102175713/https://jina.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-01-02T17:57:13.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:26:50.539Z",
      "variants": [
        {
          "headline": "Your Search Foundation Supercharged.",
          "subhead": "Jina AI offers best-in-class embeddings, reranker and prompt optimizer, enabling advanced multimodal AI.",
          "observed_at": "2024-07-03T17:13:17.000Z",
          "evidence": "https://web.archive.org/web/20240703171317/https://jina.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Your Search Foundation Supercharged.",
          "subhead": "Best-in-class embeddings, rerankers, LLM-reader, web scraper, classifiers. The best search AI for multilingual and multimodal data.",
          "observed_at": "2025-01-04T00:52:59.000Z",
          "evidence": "https://web.archive.org/web/20250104005259/https://jina.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Your Search Foundation Supercharged.",
          "subhead": "Best-in-class embeddings, rerankers, web reader, deepsearch, small language models. Search AI for multilingual and multimodal data.",
          "observed_at": "2026-01-01T19:47:58.000Z",
          "evidence": "https://web.archive.org/web/20260101194758/https://jina.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Your Search Foundation Supercharged.",
          "subhead": "Embeddings, rerankers, web reader, deepsearch, small language models. Search AI for multilingual and multimodal data.",
          "observed_at": "2026-07-04T02:14:00.000Z",
          "evidence": "https://web.archive.org/web/20260704021400/https://jina.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Your Search Foundation Supercharged.",
          "subhead": "Embeddings, rerankers, web reader, deepsearch, small language models. Search AI for multilingual and multimodal data.",
          "observed_at": "2026-11-06T17:26:50.539Z",
          "evidence": "https://jina.ai/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Your Search Foundation Supercharged.",
      "subhead": "Embeddings, rerankers, web reader, deepsearch, small language models. Search AI for multilingual and multimodal data.",
      "from": "2024-07-03T17:13:17.000Z",
      "to": "2026-11-06T17:26:50.539Z",
      "captures": 5,
      "evidence": "https://jina.ai/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2024-07-03T17:13:17.000Z",
          "to": "2026-11-06T17:26:50.539Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-986b877159aeb77f346d48f5e278eb0b88fec6e91b570a55b97820e21763d57d:49cc574b98cabae3414e9e8087ad1e9a111646b4ce2aa36504d562c00f6a7d2d:headline:fb30481a4591f11f",
      "before_evidence": "https://web.archive.org/web/20210712155212/https://jina.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “An easier way” to “Neural Search Ecosys.”.",
      "between": {
        "from": "2021-07-12T15:52:12.000Z",
        "to": "2022-01-17T00:51:45.000Z"
      },
      "evidence": "https://web.archive.org/web/20220117005145/https://jina.ai",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "classifier-49cc574b98cabae3414e9e8087ad1e9a111646b4ce2aa36504d562c00f6a7d2d:016d831c3dea5a30704ac665bf9be21dcc8e8dd65c23b61eeb8e1be7aad5c860:repositioning",
      "before_evidence": "https://web.archive.org/web/20220117005145/https://jina.ai",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Neural Search Ecosys.” to “The most advanced MLOps platform for”.",
      "between": {
        "from": "2022-01-17T00:51:45.000Z",
        "to": "2023-01-02T17:57:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20230102175713/https://jina.ai/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 3,
      "id": "page-016d831c3dea5a30704ac665bf9be21dcc8e8dd65c23b61eeb8e1be7aad5c860:a4bb477766b18463feed6a3734f60f1806a6fbfe45d097d1d7780d0bd79b1fa7:headline:08c973d4245257d9",
      "before_evidence": "https://web.archive.org/web/20230102175713/https://jina.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The most advanced MLOps platform for” to “Multimodal AI”.",
      "between": {
        "from": "2023-01-02T17:57:13.000Z",
        "to": "2023-07-13T11:14:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20230713111456/https://jina.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "classifier-a4bb477766b18463feed6a3734f60f1806a6fbfe45d097d1d7780d0bd79b1fa7:88fc235b28f49b520b495771ce108242d4644109c2043037bdcaeef0a4bf7396:repositioning",
      "before_evidence": "https://web.archive.org/web/20230713111456/https://jina.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Multimodal AI” to “Your Search Foundation Supercharged.”.",
      "between": {
        "from": "2023-07-13T11:14:56.000Z",
        "to": "2024-07-03T17:13:17.000Z"
      },
      "evidence": "https://web.archive.org/web/20240703171317/https://jina.ai/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 5,
      "id": "page-88fc235b28f49b520b495771ce108242d4644109c2043037bdcaeef0a4bf7396:f8d9089ef3b7449dfe5604e70298ec5bd1eacbe5b2e697de524ead2c41f1aeaa:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20240703171317/https://jina.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2024-07-03T17:13:17.000Z",
        "to": "2025-01-04T00:52:59.000Z"
      },
      "evidence": "https://web.archive.org/web/20250104005259/https://jina.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    }
  ],
  "update": {
    "headline": "Jina AI now highlights search foundation and SOC 2 compliance",
    "summary": "Jina AI’s homepage messaging has shifted multiple times, most recently emphasizing a “Search Foundation” and stating SOC 2 compliance. Earlier headlines focused on neural search, MLOps, and multimodal AI.",
    "points": [
      {
        "text": "Between July 2024 and January 2025, Jina AI began stating SOC 2 compliance on its homepage.",
        "kind": "fact",
        "changes": [
          5
        ]
      },
      {
        "text": "Between July 2023 and July 2024, a classifier read Jina AI’s homepage headline change to “Your Search Foundation Supercharged.” as a repositioning.",
        "kind": "fact",
        "changes": [
          4
        ]
      },
      {
        "text": "Between January 2023 and July 2023, Jina AI changed its homepage headline from “The most advanced MLOps platform for” to “Multimodal AI”.",
        "kind": "fact",
        "changes": [
          3
        ]
      },
      {
        "text": "The sequence of homepage headline changes between July 2021 and July 2024 suggests evolving messaging across neural search, MLOps, multimodal AI, and search foundation themes.",
        "kind": "interpretation",
        "changes": [
          1,
          2,
          3,
          4
        ]
      }
    ],
    "written_at": "2026-11-07T20:48:00.980Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Jina AI” company record, https://startuphistory.org/c/jina.ai"
}