{
  "company": {
    "name": "Iron Ox",
    "website": "https://ironox.com/",
    "record": "https://startuphistory.org/c/ironox.com"
  },
  "status": null,
  "history_since": "2010-06-08T21:21:28.000Z",
  "baseline": {
    "snapshot_id": "2489a6ffbe35687dec0c04ec23c507d5d184d4392083076f1d5b2b6f669fc221",
    "observed_at": "2010-06-08T21:21:28.000Z",
    "headline": "www.ironox.com",
    "description": null,
    "evidence": "https://web.archive.org/web/20100608212128/http://www.ironox.com:80/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [],
          "investors": [],
          "prices": [
            "$3.99 / mo",
            "$4.99 / year"
          ],
          "compliance": [],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "js_only",
  "messaging": [
    {
      "quote_observed_at": "2011-02-02T09:57:12.000Z",
      "variants": [
        {
          "headline": "www.ironox.com",
          "subhead": null,
          "observed_at": "2010-06-08T21:21:28.000Z",
          "evidence": "https://web.archive.org/web/20100608212128/http://www.ironox.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "ironox.com",
          "subhead": null,
          "observed_at": "2011-02-02T09:57:12.000Z",
          "evidence": "https://web.archive.org/web/20110202095712/http://ironox.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "ironox.com",
      "subhead": null,
      "from": "2010-06-08T21:21:28.000Z",
      "to": "2011-02-02T09:57:12.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20110202095712/http://ironox.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2010-06-08T21:21:28.000Z",
          "to": "2011-02-02T09:57:12.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2018-10-03T20:04:33.000Z",
      "variants": [
        {
          "headline": "Premium for everyone",
          "subhead": null,
          "observed_at": "2017-06-23T18:59:41.000Z",
          "evidence": "https://web.archive.org/web/20170623185941/http://ironox.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Iron Ox - Premium produce for everyone",
          "subhead": null,
          "observed_at": "2018-10-03T20:04:33.000Z",
          "evidence": "https://web.archive.org/web/20181003200433/http://ironox.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Iron Ox - Premium produce for everyone",
      "subhead": null,
      "from": "2017-06-23T18:59:41.000Z",
      "to": "2018-10-03T20:04:33.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20181003200433/http://ironox.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2017-06-23T18:59:41.000Z",
          "to": "2018-10-03T20:04:33.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-01-05T09:52:30.000Z",
      "variants": [
        {
          "headline": "Solving global climate through our food, grown renewably, using technology",
          "subhead": "Solving global climate through our food, grown renewably, using technology",
          "observed_at": "2022-01-08T16:00:34.000Z",
          "evidence": "https://web.archive.org/web/20220108160034/https://ironox.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Solving global climate through our food, grown sustainably, using technology",
          "subhead": "Solving global climate through our food, grown sustainably, using technology",
          "observed_at": "2023-01-05T09:52:30.000Z",
          "evidence": "https://web.archive.org/web/20230105095230/https://ironox.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Solving global climate through our food, grown sustainably, using technology",
      "subhead": "Solving global climate through our food, grown sustainably, using technology",
      "from": "2022-01-08T16:00:34.000Z",
      "to": "2023-01-05T09:52:30.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20230105095230/https://ironox.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2022-01-08T16:00:34.000Z",
          "to": "2023-01-05T09:52:30.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-2489a6ffbe35687dec0c04ec23c507d5d184d4392083076f1d5b2b6f669fc221:bc2deeb6c8680d1a2c2917f57e04b435a4765c0c21364677cbbc6e592bbba7a2:pricing:2876fb21d4b2b4f8",
      "before_evidence": "https://web.archive.org/web/20100608212128/http://www.ironox.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $3.99 / mo and $4.99 / year to $4.99 / mo and $1.19 / mo.",
      "between": {
        "from": "2010-06-08T21:21:28.000Z",
        "to": "2011-02-02T09:57:12.000Z"
      },
      "evidence": "https://web.archive.org/web/20110202095712/http://ironox.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    },
    {
      "n": 2,
      "id": "page-36b57580a8790aa2575cdcd72d11470917765575aca83c777b10f60dbda542e3:d94083d23fb8685d8659d4bf14287e57916f1afd448d189963a3abcbecf4c161:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20181003200433/http://ironox.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2018-10-03T20:04:33.000Z",
        "to": "2022-01-08T16:00:34.000Z"
      },
      "evidence": "https://web.archive.org/web/20220108160034/https://ironox.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Iron Ox” company record, https://startuphistory.org/c/ironox.com"
}