{
  "company": {
    "name": "IRIS XR Inc.",
    "website": "https://irisxrlab.com/",
    "record": "https://startuphistory.org/c/irisxrlab.com"
  },
  "status": null,
  "history_since": "2024-06-13T19:18:26.000Z",
  "baseline": {
    "snapshot_id": "b1a89bfae18c2bcda698e9a441dcda7914fe2319dfb2fb0040057e9e67ec4b1a",
    "observed_at": "2024-06-13T19:18:26.000Z",
    "headline": "Where Better Training Meets Faster Adoption",
    "description": "IRIS XR's innovative platform uses augmented reality (AR) to turn real-world OR experiences into collaborative, interactive, accessible simulations accessible on any device.",
    "evidence": "https://web.archive.org/web/20240613191826/https://www.irisxrlab.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:26:50.539Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-07-11T07:47:00.000Z",
      "variants": [
        {
          "headline": "Where Better Training Meets Faster Adoption",
          "subhead": "IRIS XR's innovative platform uses augmented reality (AR) to turn real-world OR experiences into collaborative, interactive, accessible simulations accessible on any device.",
          "observed_at": "2024-06-13T19:18:26.000Z",
          "evidence": "https://web.archive.org/web/20240613191826/https://www.irisxrlab.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Where Better Training Meets Faster Adoption",
          "subhead": "IRIS XR's innovative platform uses augmented reality (AR) to turn real-world OR experiences into collaborative, interactive, accessible simulations accessible on any device.",
          "observed_at": "2024-07-20T23:58:16.000Z",
          "evidence": "https://web.archive.org/web/20240720235816/https://www.irisxrlab.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Where Better Training Meets Faster Adoption",
          "subhead": "IRIS XR's innovative platform uses augmented reality (AR) to turn real-world OR experiences into collaborative, interactive, accessible simulations accessible on any device.",
          "observed_at": "2025-07-11T07:47:00.000Z",
          "evidence": "https://web.archive.org/web/20250711074700/https://www.irisxrlab.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Where Better Training Meets Faster Adoption",
      "subhead": "IRIS XR's innovative platform uses augmented reality (AR) to turn real-world OR experiences into collaborative, interactive, accessible simulations accessible on any device.",
      "from": "2024-06-13T19:18:26.000Z",
      "to": "2025-07-11T07:47:00.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20250711074700/https://www.irisxrlab.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2024-06-13T19:18:26.000Z",
          "to": "2025-07-11T07:47:00.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-0b0cbf00f700e491955d8aab284796fc99fa5166b87c0690844edabf00bcfb9c:535ccd3ab9657f0acb8125e85e62a10f5d48f5b4d135dc30f8fb5a90389d61df:repositioning",
      "before_evidence": "https://web.archive.org/web/20250711074700/https://www.irisxrlab.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Where Better Training Meets Faster Adoption” to “Contact us”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2025-07-11T07:47:00.000Z",
        "to": "2026-02-14T06:41:15.000Z"
      },
      "evidence": "https://web.archive.org/web/20260214064115/https://www.irisxrlab.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "page-82fc33fecb67b07813d8e7ae068cc10834489d0303d497f8ea1eabb809644fa4:e7b13a32e4b0239020ed0fdd3f11d8b03c369b10c54b45bc6e261a6e2b9d636c:headline:828fab7400756293",
      "before_evidence": "https://web.archive.org/web/20260714151700/https://www.irisxrlab.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Contact us” to “IRIS XR”.",
      "between": {
        "from": "2026-07-14T15:17:00.000Z",
        "to": "2026-11-06T17:26:50.539Z"
      },
      "evidence": "https://irisxrlab.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “IRIS XR Inc.” company record, https://startuphistory.org/c/irisxrlab.com"
}