{
  "company": {
    "name": "Inka Insurance",
    "website": "https://inkasure.com/",
    "record": "https://startuphistory.org/c/inkasure.com"
  },
  "status": null,
  "history_since": "2025-01-10T08:30:42.000Z",
  "baseline": {
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    "observed_at": "2025-01-10T08:30:42.000Z",
    "headline": "Why Choose Inka for Your Insurance Needs?",
    "description": "Explore our innovative Insurance Health Report, your gateway to personalised insurance solutions",
    "evidence": "https://web.archive.org/web/20250110083042/https://inkasure.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:22:41.701Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-07-08T23:16:25.000Z",
      "variants": [
        {
          "headline": "Why Choose Inka for Your Insurance Needs?",
          "subhead": "Explore our innovative Insurance Health Report, your gateway to personalised insurance solutions",
          "observed_at": "2025-01-10T08:30:42.000Z",
          "evidence": "https://web.archive.org/web/20250110083042/https://inkasure.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Buy Insurance",
          "subhead": "Compare, buy & manage insurance seamlessly with Inka's Insurance Report. Get expert guidance, quick claims & the best coverage—all in one place.",
          "observed_at": "2025-07-08T23:16:25.000Z",
          "evidence": "https://web.archive.org/web/20250708231625/https://inkasure.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Buy Insurance",
      "subhead": "Compare, buy & manage insurance seamlessly with Inka's Insurance Report. Get expert guidance, quick claims & the best coverage—all in one place.",
      "from": "2025-01-10T08:30:42.000Z",
      "to": "2025-07-08T23:16:25.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20250708231625/https://inkasure.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
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          "to": "2025-07-08T23:16:25.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-10-12T11:35:24.000Z",
      "variants": [
        {
          "headline": "Start Now",
          "subhead": "Inka is an independent insurance advisory platform. Get unbiased advice on health, term and crisis cover, an AI-powered Inka Insurance Report and full support from purchase to claims.",
          "observed_at": "2026-01-19T18:38:05.000Z",
          "evidence": "https://web.archive.org/web/20260119183805/https://inkasure.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Start Now",
          "subhead": "Inka Insurance offers health, term and crisis cover advisory, the Inka Insurance Report, unbiased plan comparisons and claims support.",
          "observed_at": "2026-10-12T11:35:24.000Z",
          "evidence": "https://web.archive.org/web/20261012113524/https://inkasure.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Start Now",
      "subhead": "Inka Insurance offers health, term and crisis cover advisory, the Inka Insurance Report, unbiased plan comparisons and claims support.",
      "from": "2026-01-19T18:38:05.000Z",
      "to": "2026-10-12T11:35:24.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20261012113524/https://inkasure.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2026-01-19T18:38:05.000Z",
          "to": "2026-10-12T11:35:24.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:22:41.701Z",
      "variants": [
        {
          "headline": "Pehle Samjho, Phir Khareedo",
          "subhead": "Inka Insurance offers health, term and crisis cover advisory, the Inka Insurance Report, unbiased plan comparisons and claims support.",
          "observed_at": "2026-11-06T17:22:41.701Z",
          "evidence": "https://inkasure.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Pehle Samjho, Phir Khareedo",
      "subhead": "Inka Insurance offers health, term and crisis cover advisory, the Inka Insurance Report, unbiased plan comparisons and claims support.",
      "from": "2026-11-06T17:22:41.701Z",
      "to": "2026-11-06T17:22:41.701Z",
      "captures": 1,
      "evidence": "https://inkasure.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:22:41.701Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-7159ec5dbe79f49f425d5cd8616e1ad10bb81101374ff945d334e01d65871715:5c4c6f4e6efd8fe2294ee4ccd7830e7d1809b70d9ea8448486b538b5795f05ec:headline:86f6a9e3a5c3f17f",
      "before_evidence": "https://web.archive.org/web/20250110083042/https://inkasure.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Why Choose Inka for Your Insurance Needs?” to “Buy Insurance”.",
      "between": {
        "from": "2025-01-10T08:30:42.000Z",
        "to": "2025-07-08T23:16:25.000Z"
      },
      "evidence": "https://web.archive.org/web/20250708231625/https://inkasure.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-5c4c6f4e6efd8fe2294ee4ccd7830e7d1809b70d9ea8448486b538b5795f05ec:5108cdbb5e629c36fec1b109bc3dd647bcfcc9513c0cec0c8c4d87d78448560f:headline:5824542867cb97fe",
      "before_evidence": "https://web.archive.org/web/20250708231625/https://inkasure.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Buy Insurance” to “Start Now”.",
      "between": {
        "from": "2025-07-08T23:16:25.000Z",
        "to": "2026-01-19T18:38:05.000Z"
      },
      "evidence": "https://web.archive.org/web/20260119183805/https://inkasure.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-5108cdbb5e629c36fec1b109bc3dd647bcfcc9513c0cec0c8c4d87d78448560f:2fcb7a72c34f46e81c494dea57fb1f4d9cd705c9c3a91da9ce3b481447c2fe04:customers_added:5379ab4b1a23a67a",
      "before_evidence": "https://web.archive.org/web/20260119183805/https://inkasure.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logo to its homepage: Nobias.",
      "between": {
        "from": "2026-01-19T18:38:05.000Z",
        "to": "2026-10-12T11:35:24.000Z"
      },
      "evidence": "https://web.archive.org/web/20261012113524/https://inkasure.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 4,
      "id": "page-2fcb7a72c34f46e81c494dea57fb1f4d9cd705c9c3a91da9ce3b481447c2fe04:30d81ce9977a4dff17d3cd1acbee90018c1843bc360671fae1f24ea7e36df9b5:headline:dfbf286c495ccf51",
      "before_evidence": "https://web.archive.org/web/20261012113524/https://inkasure.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Start Now” to “Pehle Samjho, Phir Khareedo”.",
      "between": {
        "from": "2026-10-12T11:35:24.000Z",
        "to": "2026-11-06T17:22:41.701Z"
      },
      "evidence": "https://inkasure.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Inka Insurance” company record, https://startuphistory.org/c/inkasure.com"
}