{
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      "quote_observed_at": "2021-09-17T11:17:50.000Z",
      "variants": [
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          "headline": "Holos | Easily create immersive learning experiences",
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        {
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      ],
      "headline": "Holos | Easily create immersive learning experiences",
      "subhead": "Holos is giving you a new way to teach that improves learning outcomes by fostering higher engagement and retention.",
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      "quote_observed_at": "2025-01-20T11:53:56.000Z",
      "variants": [
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          "headline": "Holos - Learn Alongside Experts in VR",
          "subhead": "A marketplace for building and deploying highly-immersive, hands-on learning experiences in minutes, not months.",
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          "evidence": "https://web.archive.org/web/20220728164928/https://holos.io/",
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          "headline": "Holos - Learn Alongside Experts in VR",
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        {
          "headline": "Holos - Learn Alongside Experts in VR",
          "subhead": "A marketplace for building and deploying highly-immersive, hands-on learning experiences in minutes, not months.",
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      ],
      "headline": "Holos - Learn Alongside Experts in VR",
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    },
    {
      "quote_observed_at": "2026-11-06T17:18:30.502Z",
      "variants": [
        {
          "headline": "Get started with Holos today",
          "subhead": "Holos enables rapid creation of immersive training for complex physical tasks. Using spatial tools on headsets like Apple Vision Pro, experts build, update, and deliver hands-on learning that boosts r",
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          "evidence": "https://web.archive.org/web/20260412164712/https://www.holos.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Get started with Holos today",
          "subhead": "Holos captures the craft of your most experienced operators as they work, then turns it into hands-on training the next generation can master. Built for manufacturers preserving expertise that was nev",
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          "evidence": "https://www.holos.io/",
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      ],
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      "to": "2026-11-06T17:18:30.502Z",
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      "label": "Headline",
      "summary": "Changed its homepage headline from “Finally, a place to call home in virtual reality.” to “We're changing the way you use a computer.”.",
      "between": {
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        "to": "2018-03-07T09:04:55.000Z"
      },
      "evidence": "https://web.archive.org/web/20180307090455/http://holos.io/",
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      "before_evidence": "https://web.archive.org/web/20190116235340/http://holos.io:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Holos: the take-anywhere 3D notebook” to “Holos | Easily create immersive learning experiences”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2019-01-16T23:53:40.000Z",
        "to": "2020-06-10T18:54:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20200610185426/https://holos.io/",
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    },
    {
      "n": 3,
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      "before_evidence": "https://web.archive.org/web/20190116235340/http://holos.io:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
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        "to": "2020-06-10T18:54:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20200610185426/https://holos.io/",
      "evidence_kind": "internet_archive",
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      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
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      "before_evidence": "https://web.archive.org/web/20190116235340/http://holos.io:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
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        "to": "2020-06-10T18:54:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20200610185426/https://holos.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
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      "before_evidence": "https://web.archive.org/web/20210917111750/https://holos.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Holos | Easily create immersive learning experiences” to “Holos - Learn Alongside Experts in VR”.",
      "between": {
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        "to": "2022-07-28T16:49:28.000Z"
      },
      "evidence": "https://web.archive.org/web/20220728164928/https://holos.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
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    {
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      "id": "page-32bb6c2b304916d5cfca8794a4f3c93d766bef4a1299e8eaba032d4cb7c771dc:6907d0271168d59c6a26cfd0bdcac26ecb7b4dc1b618f35459d4e340c7373e61:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20210917111750/https://holos.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2021-09-17T11:17:50.000Z",
        "to": "2022-07-28T16:49:28.000Z"
      },
      "evidence": "https://web.archive.org/web/20220728164928/https://holos.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-09f0baa29826bbd3ca69a1d1d9359a653589844e2f04ebeea5d1b0637c02b841:b08d8314861542e6e90ee38c28bdff8fcb5efca87be00caf65187cf22514fd1e:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20260412164712/https://www.holos.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2026-04-12T16:47:12.000Z",
        "to": "2026-11-06T17:18:30.502Z"
      },
      "evidence": "https://www.holos.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Holos” company record, https://startuphistory.org/c/holos.io"
}