{
  "company": {
    "name": "GreyOrange",
    "website": "https://greyorange.com/",
    "record": "https://startuphistory.org/c/greyorange.com"
  },
  "status": null,
  "history_since": "2011-02-02T09:37:42.000Z",
  "baseline": {
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    "observed_at": "2011-02-02T09:37:42.000Z",
    "headline": "greyorange.com",
    "description": null,
    "evidence": "https://web.archive.org/web/20110202093742/http://greyorange.com/",
    "evidence_kind": "internet_archive",
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    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:14:39.500Z",
  "live_status": null,
  "messaging": [
    {
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        {
          "headline": "greyorange.com",
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          "evidence": "https://web.archive.org/web/20110202093742/http://greyorange.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "greyorange.com",
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      "to": "2011-02-02T09:37:42.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20110202093742/http://greyorange.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2011-02-02T09:37:42.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2018-01-17T22:19:41.000Z",
      "variants": [
        {
          "headline": "RELIABLE. SCALABLE. HIGH-PERFORMANCE.",
          "subhead": "GreyOrange is the leading warehouse automation solutions provider. Our Solutions include warehouse automation robots, intelligent warehouse control system, linear and cross belt sorters delivered as a",
          "observed_at": "2018-01-17T22:19:41.000Z",
          "evidence": "https://web.archive.org/web/20180117221941/http://www.greyorange.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "RELIABLE. SCALABLE. HIGH-PERFORMANCE.",
      "subhead": "GreyOrange is the leading warehouse automation solutions provider. Our Solutions include warehouse automation robots, intelligent warehouse control system, linear and cross belt sorters delivered as a",
      "from": "2018-01-17T22:19:41.000Z",
      "to": "2018-01-17T22:19:41.000Z",
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      "evidence": "https://web.archive.org/web/20180117221941/http://www.greyorange.com/",
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      "seen": {
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      },
      "current": false
    },
    {
      "quote_observed_at": "2019-07-09T18:09:36.000Z",
      "variants": [
        {
          "headline": "Robotic Warehouse Automation System | Automated Warehouse Robots - GreyOrange",
          "subhead": "GreyOrange designs, manufactures and deploys warehouse robots and whole automated robotic warehouse system using advanced robotics in warehouses, fulfillment and distribution centers to optimizing sup",
          "observed_at": "2019-07-09T18:09:36.000Z",
          "evidence": "https://web.archive.org/web/20190709180936/https://www.greyorange.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Robotic Warehouse Automation System | Automated Warehouse Robots - GreyOrange",
      "subhead": "GreyOrange designs, manufactures and deploys warehouse robots and whole automated robotic warehouse system using advanced robotics in warehouses, fulfillment and distribution centers to optimizing sup",
      "from": "2019-07-09T18:09:36.000Z",
      "to": "2019-07-09T18:09:36.000Z",
      "captures": 1,
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      "variants": [
        {
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      ],
      "headline": "inventory in motion",
      "subhead": "GreyOrange automates warehouse fulfillment through the combination of AI-Software and autonomous mobile robots to deliver high yield fulfillment.",
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      "to": "2021-01-07T18:32:57.000Z",
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      "evidence": "https://web.archive.org/web/20210107183257/https://www.greyorange.com/",
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    {
      "quote_observed_at": "2022-07-04T15:45:39.000Z",
      "variants": [
        {
          "headline": "Disrupting and redefining fulfillment",
          "subhead": "GreyOrange is Warehouse Automation Company, operates through a combination of AI Software and autonomous mobile robots Warehouse robotics.",
          "observed_at": "2022-07-04T15:45:39.000Z",
          "evidence": "https://web.archive.org/web/20220704154539/https://www.greyorange.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Disrupting and redefining fulfillment",
      "subhead": "GreyOrange is Warehouse Automation Company, operates through a combination of AI Software and autonomous mobile robots Warehouse robotics.",
      "from": "2022-07-04T15:45:39.000Z",
      "to": "2022-07-04T15:45:39.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220704154539/https://www.greyorange.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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      },
      "current": false
    },
    {
      "quote_observed_at": "2023-07-03T21:40:55.000Z",
      "variants": [
        {
          "headline": "Fulfilling Promises",
          "subhead": "GreyOrange is a warehouse robotics company that offers automated warehouse systems powered by GreyMatter for your fulfillment needs. Contact us to learn more about our services!",
          "observed_at": "2023-07-03T21:40:55.000Z",
          "evidence": "https://web.archive.org/web/20230703214055/https://www.greyorange.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Fulfilling Promises",
      "subhead": "GreyOrange is a warehouse robotics company that offers automated warehouse systems powered by GreyMatter for your fulfillment needs. Contact us to learn more about our services!",
      "from": "2023-07-03T21:40:55.000Z",
      "to": "2023-07-03T21:40:55.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230703214055/https://www.greyorange.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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      "current": false
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    {
      "quote_observed_at": "2025-01-10T08:23:11.000Z",
      "variants": [
        {
          "headline": "Robotics and AI for Modern Warehouse Fulfillment | GreyOrange",
          "subhead": "GreyOrange is a warehouse robotics company that offers automated warehouse systems powered by GreyMatter for your fulfillment needs. Contact us to learn more about our services!",
          "observed_at": "2025-01-10T08:23:11.000Z",
          "evidence": "https://web.archive.org/web/20250110082311/https://www.greyorange.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Robotics and AI for Modern Warehouse Fulfillment | GreyOrange",
      "subhead": "GreyOrange is a warehouse robotics company that offers automated warehouse systems powered by GreyMatter for your fulfillment needs. Contact us to learn more about our services!",
      "from": "2025-01-10T08:23:11.000Z",
      "to": "2025-01-10T08:23:11.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250110082311/https://www.greyorange.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:14:39.500Z",
      "variants": [
        {
          "headline": "The Operating Fabric of Real-World AI",
          "subhead": "Learn about GreyOrange 2026 from GreyOrange, where AI-driven warehouse and retail store solutions reduce costs, increase accuracy and power omnichannel success.",
          "observed_at": "2026-08-20T19:44:57.000Z",
          "evidence": "https://web.archive.org/web/20260820194457/https://www.greyorange.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "The Operating Fabric of Real-World AI",
          "subhead": "Learn about GreyOrange 2026 from GreyOrange, where AI-driven warehouse and retail store solutions reduce costs, increase accuracy and power omnichannel success.",
          "observed_at": "2026-11-06T17:14:39.500Z",
          "evidence": "https://www.greyorange.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "The Operating Fabric of Real-World AI",
      "subhead": "Learn about GreyOrange 2026 from GreyOrange, where AI-driven warehouse and retail store solutions reduce costs, increase accuracy and power omnichannel success.",
      "from": "2026-08-20T19:44:57.000Z",
      "to": "2026-11-06T17:14:39.500Z",
      "captures": 2,
      "evidence": "https://www.greyorange.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
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          "to": "2026-11-06T17:14:39.500Z"
        }
      },
      "current": true
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  "changes": [
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      "id": "page-a87ba43faf636f2347d457765b7560a2c2241e6a0908219e8213b9014a42abe2:b092dbb47d2b48ed233ee4029082c63f29e0f7723cb4ca714f13a275451a011c:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20110202093742/http://greyorange.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2011-02-02T09:37:42.000Z",
        "to": "2015-08-10T01:58:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20150810015826/http://www.greyorange.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-423d23df450d17df0a9a32aac0de132845bffd47ff94bc6948e029a1593af064:65ef09c765afe4e5c765dac52418de3a51137c9a8bb5ed08949ee9fe0fba300b:headline:0f44104b3c0e6c06",
      "before_evidence": "https://web.archive.org/web/20170218071634/http://www.greyorange.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “THE BUTLER” to “RELIABLE. SCALABLE. HIGH-PERFORMANCE.”.",
      "between": {
        "from": "2017-02-18T07:16:34.000Z",
        "to": "2018-01-17T22:19:41.000Z"
      },
      "evidence": "https://web.archive.org/web/20180117221941/http://www.greyorange.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-317dc772910836823959c59e0d023e9d66941421a7faf8a2f0605cc0019b5d0b:7d679832ce7ee98e03f50a29b5fe53dd78883e97d4a98305d67fb42921c00eba:headline:46ed2b494184ef62",
      "before_evidence": "https://web.archive.org/web/20210107183257/https://www.greyorange.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “inventory in motion” to “Disrupting and redefining fulfillment”.",
      "between": {
        "from": "2021-01-07T18:32:57.000Z",
        "to": "2022-07-04T15:45:39.000Z"
      },
      "evidence": "https://web.archive.org/web/20220704154539/https://www.greyorange.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "page-7d679832ce7ee98e03f50a29b5fe53dd78883e97d4a98305d67fb42921c00eba:ee1a1e170e501f8b39884b594ecd287946e98948d67e84989a7e2d1a6c63866c:headline:afbc8849545df15a",
      "before_evidence": "https://web.archive.org/web/20220704154539/https://www.greyorange.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Disrupting and redefining fulfillment” to “Fulfilling Promises”.",
      "between": {
        "from": "2022-07-04T15:45:39.000Z",
        "to": "2023-07-03T21:40:55.000Z"
      },
      "evidence": "https://web.archive.org/web/20230703214055/https://www.greyorange.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": {
    "headline": "GreyOrange homepage messaging shifts toward fulfillment focus",
    "summary": "GreyOrange has revised its homepage headlines multiple times, emphasizing reliability and fulfillment themes, and previously added a careers page. The most recent change describes its offering with the phrase “Fulfilling Promises”.",
    "points": [
      {
        "text": "Between February 2011 and August 2015, GreyOrange added a careers page.",
        "kind": "fact",
        "changes": [
          1
        ]
      },
      {
        "text": "Between February 2017 and January 2018, GreyOrange changed its homepage headline from “THE BUTLER” to “RELIABLE. SCALABLE. HIGH-PERFORMANCE.”.",
        "kind": "fact",
        "changes": [
          2
        ]
      },
      {
        "text": "Between January 2021 and July 2022, GreyOrange changed its homepage headline from “inventory in motion” to “Disrupting and redefining fulfillment”.",
        "kind": "fact",
        "changes": [
          3
        ]
      },
      {
        "text": "Between July 2022 and July 2023, GreyOrange changed its homepage headline from “Disrupting and redefining fulfillment” to “Fulfilling Promises”.",
        "kind": "fact",
        "changes": [
          4
        ]
      }
    ],
    "written_at": "2026-11-07T21:08:19.290Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “GreyOrange” company record, https://startuphistory.org/c/greyorange.com"
}