{
  "company": {
    "name": "Grapevine",
    "website": "https://grapevinelogic.com/",
    "record": "https://startuphistory.org/c/grapevinelogic.com"
  },
  "status": null,
  "history_since": "2014-05-23T06:24:15.000Z",
  "baseline": {
    "snapshot_id": "e620f0dd56329052203513e06a5479cc187e7556a164dd80d6d8cc7e12ac6a1c",
    "observed_at": "2014-05-23T06:24:15.000Z",
    "headline": "Grapevine Logic",
    "description": null,
    "evidence": "https://web.archive.org/web/20140523062415/http://www.grapevinelogic.com:80/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [
            "BH Cosmetics",
            "Naturebox",
            "Luvocracy",
            "T3 Micro",
            "Julep",
            "NYX"
          ],
          "investors": [],
          "prices": [],
          "compliance": [],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "js_only",
  "messaging": [
    {
      "quote_observed_at": "2016-09-15T20:18:49.000Z",
      "variants": [
        {
          "headline": "Grapevine Logic",
          "subhead": null,
          "observed_at": "2014-05-23T06:24:15.000Z",
          "evidence": "https://web.archive.org/web/20140523062415/http://www.grapevinelogic.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Grapevine Logic",
          "subhead": "Reach your target audience at scale through Grapevine's sponsorship marketplace. List an opportunity, connect with creators, and watch the results come in.",
          "observed_at": "2015-03-15T00:06:51.000Z",
          "evidence": "https://web.archive.org/web/20150315000651/https://www.grapevinelogic.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Grapevine Logic",
          "subhead": "Reach your target audience at scale through Grapevine's sponsorship marketplace. List an opportunity, connect with creators, and watch the results come in.",
          "observed_at": "2016-01-17T03:55:08.000Z",
          "evidence": "https://web.archive.org/web/20160117035508/https://www.grapevinelogic.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Grapevine Logic",
          "subhead": "Reach your target audience at scale through Grapevine's sponsorship marketplace. List an opportunity, connect with creators, and watch the results come in.",
          "observed_at": "2016-09-15T20:18:49.000Z",
          "evidence": "https://web.archive.org/web/20160915201849/https://www.grapevinelogic.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Grapevine Logic",
      "subhead": "Reach your target audience at scale through Grapevine's sponsorship marketplace. List an opportunity, connect with creators, and watch the results come in.",
      "from": "2014-05-23T06:24:15.000Z",
      "to": "2016-09-15T20:18:49.000Z",
      "captures": 4,
      "evidence": "https://web.archive.org/web/20160915201849/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2014-05-23T06:24:15.000Z",
          "to": "2016-09-15T20:18:49.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2018-07-13T19:22:46.000Z",
      "variants": [
        {
          "headline": "Spread the word",
          "subhead": "Grapevine’s fully featured influencer marketing platform helps brands and influencers on YouTube and Instagram generate engaging content their audiences will love",
          "observed_at": "2018-07-13T19:22:46.000Z",
          "evidence": "https://web.archive.org/web/20180713192246/https://www.grapevinelogic.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Spread the word",
      "subhead": "Grapevine’s fully featured influencer marketing platform helps brands and influencers on YouTube and Instagram generate engaging content their audiences will love",
      "from": "2018-07-13T19:22:46.000Z",
      "to": "2018-07-13T19:22:46.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20180713192246/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2018-07-13T19:22:46.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2020-03-07T18:12:09.000Z",
      "variants": [
        {
          "headline": "Join the Influencer Marketing Movement",
          "subhead": "Grapevine’s fully featured influencer marketing platform helps brands and influencers on YouTube and Instagram generate engaging content their audiences will love",
          "observed_at": "2019-07-19T23:51:31.000Z",
          "evidence": "https://web.archive.org/web/20190719235131/https://www.grapevinelogic.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Join the Influencer Marketing Movement",
          "subhead": "Grapevine’s fully featured influencer marketing platform helps brands and influencers on YouTube and Instagram generate engaging content their audiences will love",
          "observed_at": "2020-03-07T18:12:09.000Z",
          "evidence": "https://web.archive.org/web/20200307181209/https://www.grapevinelogic.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Join the Influencer Marketing Movement",
      "subhead": "Grapevine’s fully featured influencer marketing platform helps brands and influencers on YouTube and Instagram generate engaging content their audiences will love",
      "from": "2019-07-19T23:51:31.000Z",
      "to": "2020-03-07T18:12:09.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20200307181209/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2019-07-19T23:51:31.000Z",
          "to": "2020-03-07T18:12:09.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-e620f0dd56329052203513e06a5479cc187e7556a164dd80d6d8cc7e12ac6a1c:c796772808fb1d0e8f69484fe79189d53a025577e9605e2d77ad0e602081faab:funding:e910715d0c8fdad3",
      "before_evidence": "https://web.archive.org/web/20140523062415/http://www.grapevinelogic.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "funding",
      "label": "Funding",
      "summary": "Announced on its homepage: “Request Demo × Close You and your friends both get $100 when you refer them to Grapevine!”.",
      "between": {
        "from": "2014-05-23T06:24:15.000Z",
        "to": "2015-03-15T00:06:51.000Z"
      },
      "evidence": "https://web.archive.org/web/20150315000651/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/announced-funding"
    },
    {
      "n": 2,
      "id": "page-e620f0dd56329052203513e06a5479cc187e7556a164dd80d6d8cc7e12ac6a1c:c796772808fb1d0e8f69484fe79189d53a025577e9605e2d77ad0e602081faab:customers_added:72a6e44d4516a6a0",
      "before_evidence": "https://web.archive.org/web/20140523062415/http://www.grapevinelogic.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: FOREO, Styles for Less, Pacifica, It Cosmetics, Graze and Walgreens.",
      "between": {
        "from": "2014-05-23T06:24:15.000Z",
        "to": "2015-03-15T00:06:51.000Z"
      },
      "evidence": "https://web.archive.org/web/20150315000651/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 3,
      "id": "page-e620f0dd56329052203513e06a5479cc187e7556a164dd80d6d8cc7e12ac6a1c:c796772808fb1d0e8f69484fe79189d53a025577e9605e2d77ad0e602081faab:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20140523062415/http://www.grapevinelogic.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2014-05-23T06:24:15.000Z",
        "to": "2015-03-15T00:06:51.000Z"
      },
      "evidence": "https://web.archive.org/web/20150315000651/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 4,
      "id": "page-c796772808fb1d0e8f69484fe79189d53a025577e9605e2d77ad0e602081faab:35a03ed66e8c93ee3ca9ae300ed7ebbd52554f4a7ce5fdc9dee76d6ed6e340d8:funding:757d236292961ae2",
      "before_evidence": "https://web.archive.org/web/20150315000651/https://www.grapevinelogic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "funding",
      "label": "Funding",
      "summary": "Announced on its homepage: “Get started × Close You and your friends both get $20.00 when you refer them to Grapevine!”.",
      "between": {
        "from": "2015-03-15T00:06:51.000Z",
        "to": "2016-01-17T03:55:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20160117035508/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/announced-funding"
    },
    {
      "n": 5,
      "id": "page-c796772808fb1d0e8f69484fe79189d53a025577e9605e2d77ad0e602081faab:35a03ed66e8c93ee3ca9ae300ed7ebbd52554f4a7ce5fdc9dee76d6ed6e340d8:traction:3daecf6112dc4f1a",
      "before_evidence": "https://web.archive.org/web/20150315000651/https://www.grapevinelogic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “200+ Brands” on its homepage (was “100+ Brands”).",
      "between": {
        "from": "2015-03-15T00:06:51.000Z",
        "to": "2016-01-17T03:55:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20160117035508/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 6,
      "id": "page-35a03ed66e8c93ee3ca9ae300ed7ebbd52554f4a7ce5fdc9dee76d6ed6e340d8:c22565871092e016d1e69589bb2cc8e8bd1e776ad64433d3278675d97b117ae4:traction:c15e83ddd6893677",
      "before_evidence": "https://web.archive.org/web/20160117035508/https://www.grapevinelogic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “79,399,346 Brands” on its homepage (was “200+ Brands”).",
      "between": {
        "from": "2016-01-17T03:55:08.000Z",
        "to": "2016-09-15T20:18:49.000Z"
      },
      "evidence": "https://web.archive.org/web/20160915201849/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 7,
      "id": "page-c22565871092e016d1e69589bb2cc8e8bd1e776ad64433d3278675d97b117ae4:02956060e0cf75f5437f9dcc246fa8efbfb7aa016f37316c46dccecca2c86d5d:traction:060412a62a94be82",
      "before_evidence": "https://web.archive.org/web/20160915201849/https://www.grapevinelogic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “329,889,381 Brands” on its homepage (was “79,399,346 Brands”).",
      "between": {
        "from": "2016-09-15T20:18:49.000Z",
        "to": "2017-07-11T14:02:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20170711140208/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 8,
      "id": "page-47b63a974e9f4d0a8ec0da9cdda42beb522f48f29f1c83fdae4b6b67634c619b:7d2e2aaa0a393bc04323db1e9cd4bdf682b01c480b941ec782872a0bb9f97014:headline:bac85d41ad0a810d",
      "before_evidence": "https://web.archive.org/web/20180713192246/https://www.grapevinelogic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Spread the word” to “Join the Influencer Marketing Movement”.",
      "between": {
        "from": "2018-07-13T19:22:46.000Z",
        "to": "2019-07-19T23:51:31.000Z"
      },
      "evidence": "https://web.archive.org/web/20190719235131/https://www.grapevinelogic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Grapevine” company record, https://startuphistory.org/c/grapevinelogic.com"
}