{
  "company": {
    "name": "Grandstand",
    "website": "https://grandstand.io/",
    "record": "https://startuphistory.org/c/grandstand.io"
  },
  "status": null,
  "history_since": "2025-12-09T05:26:14.000Z",
  "baseline": {
    "snapshot_id": "00fcda9d74e07da5792e45ff09c74403fd611a3eca74d2da84f41476aeaad515",
    "observed_at": "2025-12-09T05:26:14.000Z",
    "headline": "You focus on your sport, we’ll run your social media.",
    "description": "Grandstand is an AI-enabled full-service content solution that helps athletes grow their personal brands.",
    "evidence": "https://web.archive.org/web/20251209052614/https://grandstand.io/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [],
          "investors": [],
          "prices": [
            "$99 / month"
          ],
          "compliance": [],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:13:23.485Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2026-04-13T23:52:10.000Z",
      "variants": [
        {
          "headline": "You focus on your sport, we’ll run your social media.",
          "subhead": "Grandstand is an AI-enabled full-service content solution that helps athletes grow their personal brands.",
          "observed_at": "2025-12-09T05:26:14.000Z",
          "evidence": "https://web.archive.org/web/20251209052614/https://grandstand.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "You focus on your sport, we'll run your social media.",
          "subhead": "Grandstand is an AI-enabled full-service content solution that helps athletes grow their personal brands.",
          "observed_at": "2026-04-13T23:52:10.000Z",
          "evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "You focus on your sport, we'll run your social media.",
      "subhead": "Grandstand is an AI-enabled full-service content solution that helps athletes grow their personal brands.",
      "from": "2025-12-09T05:26:14.000Z",
      "to": "2026-04-13T23:52:10.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2025-12-09T05:26:14.000Z",
          "to": "2026-04-13T23:52:10.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:13:23.485Z",
      "variants": [
        {
          "headline": "Every athlete has a story. We help you tell it.",
          "subhead": "Grandstand is an AI-enabled full-service content solution that helps athletes grow their personal brands.",
          "observed_at": "2026-11-06T17:13:23.485Z",
          "evidence": "https://grandstand.io/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Every athlete has a story. We help you tell it.",
      "subhead": "Grandstand is an AI-enabled full-service content solution that helps athletes grow their personal brands.",
      "from": "2026-11-06T17:13:23.485Z",
      "to": "2026-11-06T17:13:23.485Z",
      "captures": 1,
      "evidence": "https://grandstand.io/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:13:23.485Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-00fcda9d74e07da5792e45ff09c74403fd611a3eca74d2da84f41476aeaad515:8ff4ead4ab06b0a43a389183f9eaa4e165b5562faa00fcfc8c548136b553d0f9:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20251209052614/https://grandstand.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2025-12-09T05:26:14.000Z",
        "to": "2026-04-13T23:52:10.000Z"
      },
      "evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 2,
      "id": "page-00fcda9d74e07da5792e45ff09c74403fd611a3eca74d2da84f41476aeaad515:8ff4ead4ab06b0a43a389183f9eaa4e165b5562faa00fcfc8c548136b553d0f9:pricing:74db057edc12a588",
      "before_evidence": "https://web.archive.org/web/20251209052614/https://grandstand.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $99 / month to $49 / month.",
      "between": {
        "from": "2025-12-09T05:26:14.000Z",
        "to": "2026-04-13T23:52:10.000Z"
      },
      "evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    },
    {
      "n": 3,
      "id": "page-8ff4ead4ab06b0a43a389183f9eaa4e165b5562faa00fcfc8c548136b553d0f9:29ce3a48d14b21779b9039ad02ce93aafc13974b47460a1ae60b0bd7ffeb23da:headline:82e874ffd30a2584",
      "before_evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “You focus on your sport, we'll run your social media.” to “Every athlete has a story. We help you tell it.”.",
      "between": {
        "from": "2026-04-13T23:52:10.000Z",
        "to": "2026-11-06T17:13:23.485Z"
      },
      "evidence": "https://grandstand.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "page-8ff4ead4ab06b0a43a389183f9eaa4e165b5562faa00fcfc8c548136b553d0f9:29ce3a48d14b21779b9039ad02ce93aafc13974b47460a1ae60b0bd7ffeb23da:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2026-04-13T23:52:10.000Z",
        "to": "2026-11-06T17:13:23.485Z"
      },
      "evidence": "https://grandstand.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 5,
      "id": "page-8ff4ead4ab06b0a43a389183f9eaa4e165b5562faa00fcfc8c548136b553d0f9:29ce3a48d14b21779b9039ad02ce93aafc13974b47460a1ae60b0bd7ffeb23da:gtm:38f0fe27a40f24c1",
      "before_evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2026-04-13T23:52:10.000Z",
        "to": "2026-11-06T17:13:23.485Z"
      },
      "evidence": "https://grandstand.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    },
    {
      "n": 6,
      "id": "page-8ff4ead4ab06b0a43a389183f9eaa4e165b5562faa00fcfc8c548136b553d0f9:29ce3a48d14b21779b9039ad02ce93aafc13974b47460a1ae60b0bd7ffeb23da:pricing:ee11cdf2ce8ae79c",
      "before_evidence": "https://web.archive.org/web/20260413235210/https://grandstand.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $49 / month to $29 / mo.",
      "between": {
        "from": "2026-04-13T23:52:10.000Z",
        "to": "2026-11-06T17:13:23.485Z"
      },
      "evidence": "https://grandstand.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Grandstand” company record, https://startuphistory.org/c/grandstand.io"
}