{
  "company": {
    "name": "Unbound",
    "website": "https://getunbound.ai/",
    "record": "https://startuphistory.org/c/getunbound.ai"
  },
  "status": null,
  "history_since": "2024-12-18T22:15:43.000Z",
  "baseline": {
    "snapshot_id": "047e66ed6895a4335a72d47619ea69b075a10812d371f9da36550c6288f51c0a",
    "observed_at": "2024-12-18T22:15:43.000Z",
    "headline": "The reliable way to secure consumer Gen AI apps",
    "description": "The reliable way to secure consumer Gen AI apps.",
    "evidence": "https://web.archive.org/web/20241218221543/https://getunbound.ai/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:10:35.718Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-01-28T03:37:08.000Z",
      "variants": [
        {
          "headline": "The reliable way to secure consumer Gen AI apps",
          "subhead": "The reliable way to secure consumer Gen AI apps.",
          "observed_at": "2024-12-18T22:15:43.000Z",
          "evidence": "https://web.archive.org/web/20241218221543/https://getunbound.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "The reliable way to secure consumer Gen AI apps",
          "subhead": "The reliable way to secure consumer Gen AI apps.",
          "observed_at": "2025-01-28T03:37:08.000Z",
          "evidence": "https://web.archive.org/web/20250128033708/https://getunbound.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The reliable way to secure consumer Gen AI apps",
      "subhead": "The reliable way to secure consumer Gen AI apps.",
      "from": "2024-12-18T22:15:43.000Z",
      "to": "2025-01-28T03:37:08.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20250128033708/https://getunbound.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2024-12-18T22:15:43.000Z",
          "to": "2025-01-28T03:37:08.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-05T04:49:18.000Z",
      "variants": [
        {
          "headline": "Bring Gen AI tools to work - Without compromising security",
          "subhead": "The reliable way to secure consumer Gen AI apps.",
          "observed_at": "2025-07-05T04:49:18.000Z",
          "evidence": "https://web.archive.org/web/20250705044918/https://www.getunbound.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Bring Gen AI tools to work - Without compromising security",
      "subhead": "The reliable way to secure consumer Gen AI apps.",
      "from": "2025-07-05T04:49:18.000Z",
      "to": "2025-07-05T04:49:18.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250705044918/https://www.getunbound.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-05T04:49:18.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-13T17:40:41.000Z",
      "variants": [
        {
          "headline": "The Governance Layer",
          "subhead": "Protect AI apps and agents with Unbound AI security",
          "observed_at": "2026-01-13T17:40:41.000Z",
          "evidence": "https://web.archive.org/web/20260113174041/https://getunbound.ai/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The Governance Layer",
      "subhead": "Protect AI apps and agents with Unbound AI security",
      "from": "2026-01-13T17:40:41.000Z",
      "to": "2026-01-13T17:40:41.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260113174041/https://getunbound.ai/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-01-13T17:40:41.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:10:35.718Z",
      "variants": [
        {
          "headline": "Control what AI coding agents can see, touch, and do",
          "subhead": "Discover, assess, and govern AI coding agents across your org. Unbound is the first Agent Access Security Broker (AASB). Get a free scan in 5 minutes.",
          "observed_at": "2026-07-01T22:42:23.000Z",
          "evidence": "https://web.archive.org/web/20260701224223/https://getunbound.ai/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Control what AI coding agents can see, touch, and do",
          "subhead": "Discover, assess, and govern AI coding agents across your org. Unbound is the first Agent Access Security Broker (AASB). Get a free scan in 5 minutes.",
          "observed_at": "2026-11-06T17:10:35.718Z",
          "evidence": "https://getunbound.ai/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Control what AI coding agents can see, touch, and do",
      "subhead": "Discover, assess, and govern AI coding agents across your org. Unbound is the first Agent Access Security Broker (AASB). Get a free scan in 5 minutes.",
      "from": "2026-07-01T22:42:23.000Z",
      "to": "2026-11-06T17:10:35.718Z",
      "captures": 2,
      "evidence": "https://getunbound.ai/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-07-01T22:42:23.000Z",
          "to": "2026-11-06T17:10:35.718Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-1ceaa6d6a6a217fd00b602f3eb830a9ea727e7b6429bb5ca7c058de5f7940c4a:622a6a288dcfb8ec009328b0c34220cc4d13e624de407ca6559c51c9aa847edd:headline:85a19898f73c7f92",
      "before_evidence": "https://web.archive.org/web/20250128033708/https://getunbound.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The reliable way to secure consumer Gen AI apps” to “Bring Gen AI tools to work - Without compromising security”.",
      "between": {
        "from": "2025-01-28T03:37:08.000Z",
        "to": "2025-07-05T04:49:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20250705044918/https://www.getunbound.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-1ceaa6d6a6a217fd00b602f3eb830a9ea727e7b6429bb5ca7c058de5f7940c4a:622a6a288dcfb8ec009328b0c34220cc4d13e624de407ca6559c51c9aa847edd:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20250128033708/https://getunbound.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2025-01-28T03:37:08.000Z",
        "to": "2025-07-05T04:49:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20250705044918/https://www.getunbound.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 3,
      "id": "classifier-622a6a288dcfb8ec009328b0c34220cc4d13e624de407ca6559c51c9aa847edd:00702fb49c44f0151d3775e03a1e3be6d72d9e5e729f2a6e7eab1f217d62cad4:repositioning",
      "before_evidence": "https://web.archive.org/web/20250705044918/https://www.getunbound.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Bring Gen AI tools to work - Without compromising security” to “The Governance Layer”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2025-07-05T04:49:18.000Z",
        "to": "2026-01-13T17:40:41.000Z"
      },
      "evidence": "https://web.archive.org/web/20260113174041/https://getunbound.ai/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 4,
      "id": "page-622a6a288dcfb8ec009328b0c34220cc4d13e624de407ca6559c51c9aa847edd:00702fb49c44f0151d3775e03a1e3be6d72d9e5e729f2a6e7eab1f217d62cad4:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20250705044918/https://www.getunbound.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2025-07-05T04:49:18.000Z",
        "to": "2026-01-13T17:40:41.000Z"
      },
      "evidence": "https://web.archive.org/web/20260113174041/https://getunbound.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 5,
      "id": "page-00702fb49c44f0151d3775e03a1e3be6d72d9e5e729f2a6e7eab1f217d62cad4:11cd5b68e0175755a073ad51e2d565aadeb26dd1c0c4f3510158f982cbec4399:headline:909d9984db2f6a94",
      "before_evidence": "https://web.archive.org/web/20260113174041/https://getunbound.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The Governance Layer” to “Control what AI coding agents can see, touch, and do”.",
      "between": {
        "from": "2026-01-13T17:40:41.000Z",
        "to": "2026-07-01T22:42:23.000Z"
      },
      "evidence": "https://web.archive.org/web/20260701224223/https://getunbound.ai/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-11cd5b68e0175755a073ad51e2d565aadeb26dd1c0c4f3510158f982cbec4399:8c7d5af9754ce35eb6995e864f4a0dc295941fb50051728855b6bbe751dad988:gtm:38f0fe27a40f24c1",
      "before_evidence": "https://web.archive.org/web/20260701224223/https://getunbound.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2026-07-01T22:42:23.000Z",
        "to": "2026-11-06T17:10:35.718Z"
      },
      "evidence": "https://getunbound.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    },
    {
      "n": 7,
      "id": "page-11cd5b68e0175755a073ad51e2d565aadeb26dd1c0c4f3510158f982cbec4399:8c7d5af9754ce35eb6995e864f4a0dc295941fb50051728855b6bbe751dad988:logos:4851744a3dd8deab",
      "before_evidence": "https://web.archive.org/web/20260701224223/https://getunbound.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: Y Combinator and SOC 2 Compliant.",
      "between": {
        "from": "2026-07-01T22:42:23.000Z",
        "to": "2026-11-06T17:10:35.718Z"
      },
      "evidence": "https://getunbound.ai/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Unbound” company record, https://startuphistory.org/c/getunbound.ai"
}