{
  "company": {
    "name": "Symphony",
    "website": "https://getsymphony.co/",
    "record": "https://startuphistory.org/c/getsymphony.co"
  },
  "status": null,
  "history_since": "2017-06-11T22:54:21.000Z",
  "baseline": {
    "snapshot_id": "85a047bb9c3760223f3e3998fa80260ce3990e30150caa7a4c13e69ec92ce0be",
    "observed_at": "2017-06-11T22:54:21.000Z",
    "headline": "Symphony - Personalized Travel Recommendations",
    "description": null,
    "evidence": "https://web.archive.org/web/20170611225421/http://getsymphony.co/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:10:35.718Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2017-09-28T03:48:05.000Z",
      "variants": [
        {
          "headline": "Symphony - Personalized Travel Recommendations",
          "subhead": null,
          "observed_at": "2017-06-11T22:54:21.000Z",
          "evidence": "https://web.archive.org/web/20170611225421/http://getsymphony.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Symphony - Personalized Travel Recommendations",
          "subhead": null,
          "observed_at": "2017-09-28T03:48:05.000Z",
          "evidence": "https://web.archive.org/web/20170928034805/http://getsymphony.co/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Symphony - Personalized Travel Recommendations",
      "subhead": null,
      "from": "2017-06-11T22:54:21.000Z",
      "to": "2017-09-28T03:48:05.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20170928034805/http://getsymphony.co/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2017-06-11T22:54:21.000Z",
          "to": "2017-09-28T03:48:05.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2024-07-28T06:07:25.000Z",
      "variants": [
        {
          "headline": "Build AI surveys that speak and listen",
          "subhead": "Scale your customer research with AI-based voice.",
          "observed_at": "2024-03-24T05:54:08.000Z",
          "evidence": "https://web.archive.org/web/20240324055408/https://www.getsymphony.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Build AI surveys that speak and listen",
          "subhead": "Scale your customer research with AI-based voice.",
          "observed_at": "2024-07-28T06:07:25.000Z",
          "evidence": "https://web.archive.org/web/20240728060725/https://www.getsymphony.co/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Build AI surveys that speak and listen",
      "subhead": "Scale your customer research with AI-based voice.",
      "from": "2024-03-24T05:54:08.000Z",
      "to": "2024-07-28T06:07:25.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20240728060725/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2024-03-24T05:54:08.000Z",
          "to": "2024-07-28T06:07:25.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-15T04:13:57.000Z",
      "variants": [
        {
          "headline": "Voice AI Sims for next-gen employee training",
          "subhead": "Voice AI Sims for the next generation of employee training.",
          "observed_at": "2025-01-21T19:26:12.000Z",
          "evidence": "https://web.archive.org/web/20250121192612/https://www.getsymphony.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Voice AI Sims for next-gen employee training",
          "subhead": "Voice AI Sims for the next generation of employee training.",
          "observed_at": "2025-07-15T04:13:57.000Z",
          "evidence": "https://web.archive.org/web/20250715041357/https://www.getsymphony.co/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Voice AI Sims for next-gen employee training",
      "subhead": "Voice AI Sims for the next generation of employee training.",
      "from": "2025-01-21T19:26:12.000Z",
      "to": "2025-07-15T04:13:57.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20250715041357/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2025-01-21T19:26:12.000Z",
          "to": "2025-07-15T04:13:57.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:10:35.718Z",
      "variants": [
        {
          "headline": "Redefine Your Insurance Operations with AI",
          "subhead": "Empower your frontline insurance reps with AI-powered training, augmentation, and automation. Built for insurance, optimized for speed.",
          "observed_at": "2026-01-22T20:19:58.000Z",
          "evidence": "https://web.archive.org/web/20260122201958/https://www.getsymphony.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Redefine Your Insurance Operations with AI",
          "subhead": "Empower your frontline insurance reps with AI-powered training, augmentation, and automation. Built for insurance, optimized for speed.",
          "observed_at": "2026-11-06T17:10:35.718Z",
          "evidence": "https://www.getsymphony.co/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Redefine Your Insurance Operations with AI",
      "subhead": "Empower your frontline insurance reps with AI-powered training, augmentation, and automation. Built for insurance, optimized for speed.",
      "from": "2026-01-22T20:19:58.000Z",
      "to": "2026-11-06T17:10:35.718Z",
      "captures": 2,
      "evidence": "https://www.getsymphony.co/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-01-22T20:19:58.000Z",
          "to": "2026-11-06T17:10:35.718Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-708f5cfeabd36e1fa4e82c4254d3a6b1ab0329d5cd49541c484c598480fe2e74:41ab52c725926ea8ddcf8c1423c4dc565ab762a893c8c3b7a54102d69f9fb8fd:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20170928034805/http://getsymphony.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2017-09-28T03:48:05.000Z",
        "to": "2024-03-24T05:54:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20240324055408/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 2,
      "id": "page-708f5cfeabd36e1fa4e82c4254d3a6b1ab0329d5cd49541c484c598480fe2e74:41ab52c725926ea8ddcf8c1423c4dc565ab762a893c8c3b7a54102d69f9fb8fd:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20170928034805/http://getsymphony.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2017-09-28T03:48:05.000Z",
        "to": "2024-03-24T05:54:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20240324055408/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 3,
      "id": "page-41ab52c725926ea8ddcf8c1423c4dc565ab762a893c8c3b7a54102d69f9fb8fd:5bb3c1f8660c0155228fc6afd67988ff5d663fd1c9a65e2aef07baecf10e3933:gtm:38f0fe27a40f24c1",
      "before_evidence": "https://web.archive.org/web/20240324055408/https://www.getsymphony.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2024-03-24T05:54:08.000Z",
        "to": "2024-07-28T06:07:25.000Z"
      },
      "evidence": "https://web.archive.org/web/20240728060725/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    },
    {
      "n": 4,
      "id": "page-5bb3c1f8660c0155228fc6afd67988ff5d663fd1c9a65e2aef07baecf10e3933:aaff1a121d8649dfef47ba90db6b6b59cf1f3ebafe014c631e24459dce1166b0:headline:8ebdefa4f5e72d10",
      "before_evidence": "https://web.archive.org/web/20240728060725/https://www.getsymphony.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Build AI surveys that speak and listen” to “Voice AI Sims for next-gen employee training”.",
      "between": {
        "from": "2024-07-28T06:07:25.000Z",
        "to": "2025-01-21T19:26:12.000Z"
      },
      "evidence": "https://web.archive.org/web/20250121192612/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "page-aaff1a121d8649dfef47ba90db6b6b59cf1f3ebafe014c631e24459dce1166b0:6041cba53213cf6716fedd4a0a72b838e428d18da6099f0771ee09676e33e6a8:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20250121192612/https://www.getsymphony.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2025-01-21T19:26:12.000Z",
        "to": "2025-07-15T04:13:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20250715041357/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 6,
      "id": "classifier-6041cba53213cf6716fedd4a0a72b838e428d18da6099f0771ee09676e33e6a8:182c455a59f4837ad853fbf883e28a3a20c365ddccb72de9e305d6ef342e9cf8:repositioning",
      "before_evidence": "https://web.archive.org/web/20250715041357/https://www.getsymphony.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Voice AI Sims for next-gen employee training” to “Redefine Your Insurance Operations with AI”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2025-07-15T04:13:57.000Z",
        "to": "2026-01-22T20:19:58.000Z"
      },
      "evidence": "https://web.archive.org/web/20260122201958/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 7,
      "id": "page-6041cba53213cf6716fedd4a0a72b838e428d18da6099f0771ee09676e33e6a8:182c455a59f4837ad853fbf883e28a3a20c365ddccb72de9e305d6ef342e9cf8:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20250715041357/https://www.getsymphony.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2025-07-15T04:13:57.000Z",
        "to": "2026-01-22T20:19:58.000Z"
      },
      "evidence": "https://web.archive.org/web/20260122201958/https://www.getsymphony.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Symphony” company record, https://startuphistory.org/c/getsymphony.co"
}