{
  "company": {
    "name": "Swym",
    "website": "https://getswym.com/",
    "record": "https://startuphistory.org/c/getswym.com"
  },
  "status": null,
  "history_since": "2024-03-20T00:46:06.000Z",
  "baseline": {
    "snapshot_id": "c5c307115f365ef30ac8c1defa1486b436410bf84c3c76907f249efaf22bc7c8",
    "observed_at": "2024-03-20T00:46:06.000Z",
    "headline": null,
    "description": "Your Brand. Your Creativity! Our shopper engagement platform features solve your unique set of challenges.",
    "evidence": "https://web.archive.org/web/20240320004606/https://getswym.com/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [],
          "investors": [],
          "prices": [],
          "compliance": [
            "GDPR",
            "SOC 2"
          ],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:10:35.718Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2024-09-01T22:57:41.000Z",
      "variants": [
        {
          "headline": "Turn browsers into buyers",
          "subhead": null,
          "observed_at": "2024-09-01T22:57:41.000Z",
          "evidence": "https://web.archive.org/web/20240901225741/https://www.getswym.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Turn browsers into buyers",
      "subhead": null,
      "from": "2024-09-01T22:57:41.000Z",
      "to": "2024-09-01T22:57:41.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240901225741/https://www.getswym.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-09-01T22:57:41.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:10:35.718Z",
      "variants": [
        {
          "headline": "Engage shoppers. Improve Conversions. Maximize Sales.",
          "subhead": null,
          "observed_at": "2025-04-02T12:16:17.000Z",
          "evidence": "https://web.archive.org/web/20250402121617/https://www.getswym.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage shoppers. Improve Conversions. Maximize Sales.",
          "subhead": null,
          "observed_at": "2025-07-01T06:38:12.000Z",
          "evidence": "https://web.archive.org/web/20250701063812/https://www.getswym.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage shoppers. Improve Conversions. Maximize Sales.",
          "subhead": "Boost conversions with Swym's wishlist, save for later, and back-in-stock alerts. Capture shopper intent and drive sales with personalized campaigns.",
          "observed_at": "2026-01-20T18:01:32.000Z",
          "evidence": "https://web.archive.org/web/20260120180132/https://www.getswym.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage shoppers. Improve Conversions. Maximize Sales.",
          "subhead": "Boost conversions with Swym's wishlist, save for later, and back-in-stock alerts. Capture shopper intent and drive sales with personalized campaigns.",
          "observed_at": "2026-07-11T07:47:20.000Z",
          "evidence": "https://web.archive.org/web/20260711074720/https://www.getswym.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Engage shoppers. Improve conversions. Maximize sales.",
          "subhead": "Boost conversions with Swym's wishlist, save for later, and back-in-stock alerts. Capture shopper intent and drive sales with personalized campaigns.",
          "observed_at": "2026-11-06T17:10:35.718Z",
          "evidence": "https://www.getswym.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Engage shoppers. Improve conversions. Maximize sales.",
      "subhead": "Boost conversions with Swym's wishlist, save for later, and back-in-stock alerts. Capture shopper intent and drive sales with personalized campaigns.",
      "from": "2025-04-02T12:16:17.000Z",
      "to": "2026-11-06T17:10:35.718Z",
      "captures": 5,
      "evidence": "https://www.getswym.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2025-04-02T12:16:17.000Z",
          "to": "2026-11-06T17:10:35.718Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-06409966fb08252aaf6a0d9e0cbd8e025154e8c19ffe17d3c0b35f553d07d3f1:4efa4afb272d660eebe58d518a07ecaebf789e04a10b56dbf7f06c909f89d886:headline:bf9b2affab0817cc",
      "before_evidence": "https://web.archive.org/web/20240901225741/https://www.getswym.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Turn browsers into buyers” to “Engage shoppers. Improve Conversions. Maximize Sales.”.",
      "between": {
        "from": "2024-09-01T22:57:41.000Z",
        "to": "2025-04-02T12:16:17.000Z"
      },
      "evidence": "https://web.archive.org/web/20250402121617/https://www.getswym.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-06409966fb08252aaf6a0d9e0cbd8e025154e8c19ffe17d3c0b35f553d07d3f1:4efa4afb272d660eebe58d518a07ecaebf789e04a10b56dbf7f06c909f89d886:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20240901225741/https://www.getswym.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2024-09-01T22:57:41.000Z",
        "to": "2025-04-02T12:16:17.000Z"
      },
      "evidence": "https://web.archive.org/web/20250402121617/https://www.getswym.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 3,
      "id": "page-06409966fb08252aaf6a0d9e0cbd8e025154e8c19ffe17d3c0b35f553d07d3f1:4efa4afb272d660eebe58d518a07ecaebf789e04a10b56dbf7f06c909f89d886:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20240901225741/https://www.getswym.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2024-09-01T22:57:41.000Z",
        "to": "2025-04-02T12:16:17.000Z"
      },
      "evidence": "https://web.archive.org/web/20250402121617/https://www.getswym.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 4,
      "id": "page-9f987fab15507174cc65c4980ae529459a4d7431534f154cf7d249140011d46e:0b4def5dbaf29162c9eb0f9ac04c3d028c34f69e502829a3c79de2d2bb236fbc:traction:493eafc3610ac5e2",
      "before_evidence": "https://web.archive.org/web/20250701063812/https://www.getswym.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “45,000+ Brands” on its homepage (was “40,000+ Brands”).",
      "between": {
        "from": "2025-07-01T06:38:12.000Z",
        "to": "2026-01-20T18:01:32.000Z"
      },
      "evidence": "https://web.archive.org/web/20260120180132/https://www.getswym.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 5,
      "id": "page-b6fae3ceeabc9b6c8b4642c970dc5bf4dec561d50a8466d0b72b79c42d69ced7:77e2ab4285dcf245b894fa423415588f94ffb86dcf9d35cb2c91b1dbf8143f2c:customers_added:bf3cc8a1aec4a4e4",
      "before_evidence": "https://web.archive.org/web/20260711074720/https://www.getswym.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: Lane21, Missoma and Meshki.",
      "between": {
        "from": "2026-07-11T07:47:20.000Z",
        "to": "2026-11-06T17:10:35.718Z"
      },
      "evidence": "https://www.getswym.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Swym” company record, https://startuphistory.org/c/getswym.com"
}