{
  "company": {
    "name": "ReferralMD",
    "website": "https://getreferralmd.com/",
    "record": "https://startuphistory.org/c/getreferralmd.com"
  },
  "status": null,
  "history_since": "2012-10-19T09:07:34.000Z",
  "baseline": {
    "snapshot_id": "5eaf59027b47b2e902608f1818a48c7a46beea4afbbfee3e1d1a32be18fdd0cf",
    "observed_at": "2012-10-19T09:07:34.000Z",
    "headline": "Create your own Strategic Healthcare Referral Network Exchange, Manage and Track Referrals Online Increase contacts, referrals & revenue",
    "description": "Securely exchange web based physician referral letters online without the hassle of paper and fax. Track referral quantity and quality without spreadsheets.",
    "evidence": "https://web.archive.org/web/20121019090734/http://getreferralmd.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:10:35.718Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2014-01-22T07:20:50.000Z",
      "variants": [
        {
          "headline": "Create your own Strategic Healthcare Referral Network Exchange, Manage and Track Referrals Online Increase contacts, referrals & revenue",
          "subhead": "Securely exchange web based physician referral letters online without the hassle of paper and fax. Track referral quantity and quality without spreadsheets.",
          "observed_at": "2012-10-19T09:07:34.000Z",
          "evidence": "https://web.archive.org/web/20121019090734/http://getreferralmd.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Exchange, Manage, and Track Healthcare Referral Relationships and Marketing Trends Online",
          "subhead": "Manage patient referrals with an easy to use referral management application. Track marketing spend and the value of your referral network with referralMD.",
          "observed_at": "2014-01-22T07:20:50.000Z",
          "evidence": "https://web.archive.org/web/20140122072050/http://getreferralmd.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Exchange, Manage, and Track Healthcare Referral Relationships and Marketing Trends Online",
      "subhead": "Manage patient referrals with an easy to use referral management application. Track marketing spend and the value of your referral network with referralMD.",
      "from": "2012-10-19T09:07:34.000Z",
      "to": "2014-01-22T07:20:50.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20140122072050/http://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
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          "to": "2014-01-22T07:20:50.000Z"
        }
      },
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    },
    {
      "quote_observed_at": "2015-01-08T06:32:10.000Z",
      "variants": [
        {
          "headline": "Cloud-based referral management software for healthcare providers",
          "subhead": "Manage and grow your provider network with an online referral management service. Track your most valuable referral sources and increase patient referrals.",
          "observed_at": "2015-01-08T06:32:10.000Z",
          "evidence": "https://web.archive.org/web/20150108063210/http://getreferralmd.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Cloud-based referral management software for healthcare providers",
      "subhead": "Manage and grow your provider network with an online referral management service. Track your most valuable referral sources and increase patient referrals.",
      "from": "2015-01-08T06:32:10.000Z",
      "to": "2015-01-08T06:32:10.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20150108063210/http://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2015-01-08T06:32:10.000Z"
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    {
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      "variants": [
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          "subhead": "referralMD is a powerful provider referral network management and communication platform. Reduce leakage, improve patient access, track community referral trends",
          "observed_at": "2016-07-15T19:03:44.000Z",
          "evidence": "https://web.archive.org/web/20160715190344/https://getreferralmd.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "THE LEADING HEALTHCARE REFERRAL NETWORK MANAGEMENT AND ANALYTICS PLATFORM",
      "subhead": "referralMD is a powerful provider referral network management and communication platform. Reduce leakage, improve patient access, track community referral trends",
      "from": "2016-07-15T19:03:44.000Z",
      "to": "2016-07-15T19:03:44.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20160715190344/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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      "variants": [
        {
          "headline": "A Better Way To Manage Your Provider Referral Network",
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          "observed_at": "2019-01-29T15:35:17.000Z",
          "evidence": "https://web.archive.org/web/20190129153517/https://getreferralmd.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "A Better Way To Manage Your Provider Referral Network",
          "subhead": "ReferralMD is a HIPAA-compliant, referral management CRM software; workflow, e-consult, fax management, patient access, provider directory, and analytics",
          "observed_at": "2020-07-02T09:20:11.000Z",
          "evidence": "https://web.archive.org/web/20200702092011/https://getreferralmd.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "A Better Way To Manage Your Provider Referral Network",
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          "observed_at": "2021-07-08T23:49:18.000Z",
          "evidence": "https://web.archive.org/web/20210708234918/https://getreferralmd.com/",
          "evidence_kind": "internet_archive"
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      ],
      "headline": "A Better Way To Manage Your Provider Referral Network",
      "subhead": "ReferralMD is a HIPAA compliant patient scheduling and referral management platform for healthcare providers",
      "from": "2019-01-29T15:35:17.000Z",
      "to": "2021-07-08T23:49:18.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20210708234918/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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          "to": "2021-07-08T23:49:18.000Z"
        }
      },
      "current": false
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    {
      "quote_observed_at": "2023-01-03T12:10:43.000Z",
      "variants": [
        {
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          "evidence_kind": "internet_archive"
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      ],
      "headline": "Referral Management For Enterprise Healthcare",
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      "to": "2023-01-03T12:10:43.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230103121043/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-01-03T12:10:43.000Z"
      },
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    {
      "quote_observed_at": "2024-01-01T22:34:02.000Z",
      "variants": [
        {
          "headline": "Comprehensive Care Coordination Solution",
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          "observed_at": "2024-01-01T22:34:02.000Z",
          "evidence": "https://web.archive.org/web/20240101223402/https://getreferralmd.com/",
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      ],
      "headline": "Comprehensive Care Coordination Solution",
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      "from": "2024-01-01T22:34:02.000Z",
      "to": "2024-01-01T22:34:02.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240101223402/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-01-01T22:34:02.000Z"
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      "current": false
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    {
      "quote_observed_at": "2025-07-08T23:48:27.000Z",
      "variants": [
        {
          "headline": "Automate Healthcare Referrals, Communications, and Documents",
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          "observed_at": "2025-07-08T23:48:27.000Z",
          "evidence": "https://web.archive.org/web/20250708234827/https://getreferralmd.com/",
          "evidence_kind": "internet_archive"
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      ],
      "headline": "Automate Healthcare Referrals, Communications, and Documents",
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      "to": "2025-07-08T23:48:27.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250708234827/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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      "variants": [
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          "evidence": "https://referralmd.com/",
          "evidence_kind": "live_capture"
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      ],
      "headline": "Activate Your Healthcare Referral Network",
      "subhead": "ReferralMD connects and automates healthcare referral networks with referral management, AI workflows, fax, scheduling, intake, routing, provider matching, data, and analytics.",
      "from": "2026-11-06T17:10:35.718Z",
      "to": "2026-11-06T17:10:35.718Z",
      "captures": 1,
      "evidence": "https://referralmd.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T17:10:35.718Z"
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      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Create your own Strategic Healthcare Referral Network Exchange, Manage and Track Referrals Online Increase contacts, referrals & revenue” to “Exchange, Manage, and Track Healthcare Referral Relationships and Marketing Trends Online”.",
      "between": {
        "from": "2012-10-19T09:07:34.000Z",
        "to": "2014-01-22T07:20:50.000Z"
      },
      "evidence": "https://web.archive.org/web/20140122072050/http://getreferralmd.com/",
      "evidence_kind": "internet_archive",
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      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2012-10-19T09:07:34.000Z",
        "to": "2014-01-22T07:20:50.000Z"
      },
      "evidence": "https://web.archive.org/web/20140122072050/http://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
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    {
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      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Exchange, Manage, and Track Healthcare Referral Relationships and Marketing Trends Online” to “Cloud-based referral management software for healthcare providers”.",
      "between": {
        "from": "2014-01-22T07:20:50.000Z",
        "to": "2015-01-08T06:32:10.000Z"
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      "evidence": "https://web.archive.org/web/20150108063210/http://getreferralmd.com/",
      "evidence_kind": "internet_archive",
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    {
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      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Cloud-based referral management software for healthcare providers” to “THE LEADING HEALTHCARE REFERRAL NETWORK MANAGEMENT AND ANALYTICS PLATFORM”.",
      "between": {
        "from": "2015-01-08T06:32:10.000Z",
        "to": "2016-07-15T19:03:44.000Z"
      },
      "evidence": "https://web.archive.org/web/20160715190344/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
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      "topic": null
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    {
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      "before_evidence": "https://web.archive.org/web/20160715190344/https://getreferralmd.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “THE LEADING HEALTHCARE REFERRAL NETWORK MANAGEMENT AND ANALYTICS PLATFORM” to “A Better Way To Manage Your Provider Referral Network”.",
      "between": {
        "from": "2016-07-15T19:03:44.000Z",
        "to": "2019-01-29T15:35:17.000Z"
      },
      "evidence": "https://web.archive.org/web/20190129153517/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
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    {
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      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA compliance on its homepage.",
      "between": {
        "from": "2020-07-02T09:20:11.000Z",
        "to": "2021-07-08T23:49:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20210708234918/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
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    {
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      "before_evidence": "https://web.archive.org/web/20210708234918/https://getreferralmd.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “A Better Way To Manage Your Provider Referral Network” to “Referral Management For Enterprise Healthcare”.",
      "between": {
        "from": "2021-07-08T23:49:18.000Z",
        "to": "2023-01-03T12:10:43.000Z"
      },
      "evidence": "https://web.archive.org/web/20230103121043/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
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    {
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      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Referral Management For Enterprise Healthcare” to “Comprehensive Care Coordination Solution”.",
      "between": {
        "from": "2023-01-03T12:10:43.000Z",
        "to": "2024-01-01T22:34:02.000Z"
      },
      "evidence": "https://web.archive.org/web/20240101223402/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 9,
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      "before_evidence": "https://web.archive.org/web/20240101223402/https://getreferralmd.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Comprehensive Care Coordination Solution” to “Automate Healthcare Referrals, Communications, and Documents”.",
      "between": {
        "from": "2024-01-01T22:34:02.000Z",
        "to": "2025-07-08T23:48:27.000Z"
      },
      "evidence": "https://web.archive.org/web/20250708234827/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 10,
      "id": "page-ee21df55d42331ce610cfff8cf9f216eef7939b1f12802fcbb3c3d1e31d320f0:f2c077e8b74fb2c41f4b1b08d101f4e45fc9d1b94d9d69f699fb0f29e0c3b516:compliance:55948c98099e52d0",
      "before_evidence": "https://web.archive.org/web/20240101223402/https://getreferralmd.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA compliance on its homepage.",
      "between": {
        "from": "2024-01-01T22:34:02.000Z",
        "to": "2025-07-08T23:48:27.000Z"
      },
      "evidence": "https://web.archive.org/web/20250708234827/https://getreferralmd.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-hipaa"
    },
    {
      "n": 11,
      "id": "page-f2c077e8b74fb2c41f4b1b08d101f4e45fc9d1b94d9d69f699fb0f29e0c3b516:b5427ba0b78d0ae627c757f1bcf9c3feb4608702ffd0840183ce16433e4c1b6d:headline:d45a48b3936af994",
      "before_evidence": "https://web.archive.org/web/20250708234827/https://getreferralmd.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Automate Healthcare Referrals, Communications, and Documents” to “Activate Your Healthcare Referral Network”.",
      "between": {
        "from": "2025-07-08T23:48:27.000Z",
        "to": "2026-11-06T17:10:35.718Z"
      },
      "evidence": "https://referralmd.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 12,
      "id": "page-f2c077e8b74fb2c41f4b1b08d101f4e45fc9d1b94d9d69f699fb0f29e0c3b516:b5427ba0b78d0ae627c757f1bcf9c3feb4608702ffd0840183ce16433e4c1b6d:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20250708234827/https://getreferralmd.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2025-07-08T23:48:27.000Z",
        "to": "2026-11-06T17:10:35.718Z"
      },
      "evidence": "https://referralmd.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    }
  ],
  "update": {
    "headline": "ReferralMD updates homepage message and adds free sign-up",
    "summary": "ReferralMD’s site messaging focuses on activating a healthcare referral network and highlights a free sign-up or free trial. The company also emphasizes automation of referrals, communications, and documents, and notes HIPAA compliance on its homepage in an earlier window.",
    "points": [
      {
        "text": "Between July 2025 and November 2026, ReferralMD changed its homepage headline from “Automate Healthcare Referrals, Communications, and Documents” to “Activate Your Healthcare Referral Network”.",
        "kind": "fact",
        "changes": [
          11
        ]
      },
      {
        "text": "Between July 2025 and November 2026, ReferralMD added a free sign-up or free trial on its website.",
        "kind": "fact",
        "changes": [
          12
        ]
      },
      {
        "text": "Between January 2024 and July 2025, ReferralMD changed its homepage headline from “Comprehensive Care Coordination Solution” to “Automate Healthcare Referrals, Communications, and Documents”.",
        "kind": "fact",
        "changes": [
          9
        ]
      },
      {
        "text": "Between January 2024 and July 2025, ReferralMD stated HIPAA compliance on its homepage, which may indicate an emphasis on regulatory assurances for users.",
        "kind": "interpretation",
        "changes": [
          10
        ]
      }
    ],
    "written_at": "2026-11-07T21:08:17.182Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “ReferralMD” company record, https://startuphistory.org/c/getreferralmd.com"
}