{
  "company": {
    "name": "Garmentory",
    "website": "https://garmentory.com/",
    "record": "https://startuphistory.org/c/garmentory.com"
  },
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    "headline": "Garmentory.com – Shop fashion boutique sales across North America. - Garmentory",
    "description": "Shop the sale racks from independent boutiques and contemporary designers. You pick the price. Just make an offer.",
    "evidence": "https://web.archive.org/web/20150120211200/http://www.garmentory.com:80/?",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T17:08:15.804Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2015-01-20T21:12:00.000Z",
      "variants": [
        {
          "headline": "Garmentory.com – Shop fashion boutique sales across North America. - Garmentory",
          "subhead": "Shop the sale racks from independent boutiques and contemporary designers. You pick the price. Just make an offer.",
          "observed_at": "2015-01-20T21:12:00.000Z",
          "evidence": "https://web.archive.org/web/20150120211200/http://www.garmentory.com:80/?",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Garmentory.com – Shop fashion boutique sales across North America. - Garmentory",
      "subhead": "Shop the sale racks from independent boutiques and contemporary designers. You pick the price. Just make an offer.",
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      "to": "2015-01-20T21:12:00.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20150120211200/http://www.garmentory.com:80/?",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2015-01-20T21:12:00.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2019-07-07T14:49:19.000Z",
      "variants": [
        {
          "headline": "Indie Boutiques and Emerging Designers, From their racks to your closet.",
          "subhead": "Garmentory is a community to shop and discover new boutiques and labels to love. 120+ boutiques, 500+ designers, one checkout. Free Shipping to US + Canada.",
          "observed_at": "2016-07-06T17:36:21.000Z",
          "evidence": "https://web.archive.org/web/20160706173621/http://www.garmentory.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Indie Boutiques and Emerging Designers From their racks to your closet.",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2018-02-24T16:17:12.000Z",
          "evidence": "https://web.archive.org/web/20180224161712/https://www.garmentory.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Indie Boutiques and Emerging Designers From their racks to your closet.",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2019-07-07T14:49:19.000Z",
          "evidence": "https://web.archive.org/web/20190707144919/https://www.garmentory.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Indie Boutiques and Emerging Designers From their racks to your closet.",
      "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
      "from": "2016-07-06T17:36:21.000Z",
      "to": "2019-07-07T14:49:19.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20190707144919/https://www.garmentory.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
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          "to": "2019-07-07T14:49:19.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2020-07-09T08:14:48.000Z",
      "variants": [
        {
          "headline": "SHOP SMALL. BIG IMPACT.",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2020-07-09T08:14:48.000Z",
          "evidence": "https://web.archive.org/web/20200709081448/https://www.garmentory.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "SHOP SMALL. BIG IMPACT.",
      "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
      "from": "2020-07-09T08:14:48.000Z",
      "to": "2020-07-09T08:14:48.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20200709081448/https://www.garmentory.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2020-07-09T08:14:48.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T17:08:15.804Z",
      "variants": [
        {
          "headline": "Garmentory: Contemporary fashion & emerging brands from indie boutiques",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2022-01-23T11:29:03.000Z",
          "evidence": "https://web.archive.org/web/20220123112903/https://www.garmentory.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Garmentory: Contemporary fashion & emerging brands from indie boutiques",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2023-07-01T12:45:37.000Z",
          "evidence": "https://web.archive.org/web/20230701124537/https://www.garmentory.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Garmentory: Contemporary fashion & emerging brands from indie boutiques",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2025-01-01T20:50:21.000Z",
          "evidence": "https://web.archive.org/web/20250101205021/https://www.garmentory.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Garmentory: Contemporary fashion & emerging brands from indie boutiques",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2026-07-03T13:44:24.000Z",
          "evidence": "https://web.archive.org/web/20260703134424/https://www.garmentory.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Garmentory: Contemporary fashion & emerging brands from indie boutiques",
          "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
          "observed_at": "2026-11-06T17:08:15.804Z",
          "evidence": "https://www.garmentory.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Garmentory: Contemporary fashion & emerging brands from indie boutiques",
      "subhead": "Shop the world's top indie boutiques. Clothing from emerging designers such as Rachel Comey, Ace & Jig, Black Crane and more. Free shipping and returns.",
      "from": "2022-01-23T11:29:03.000Z",
      "to": "2026-11-06T17:08:15.804Z",
      "captures": 5,
      "evidence": "https://www.garmentory.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2022-01-23T11:29:03.000Z",
          "to": "2026-11-06T17:08:15.804Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-21678bcab118269005321c21e5774430fc4e7904e628e69e68164d86deb4a6eb:7023a353dc4589fda08c32ade31b9faa0f8da1fbb1a1d4d9975dc0d711270e66:logos:036cc5d18863ec21",
      "before_evidence": "https://web.archive.org/web/20150120211200/http://www.garmentory.com:80/?",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: Refinery29, Glamour, Blackbook, Vogue, Racked, Goop, Wwd_logo and Garmentory- -b-old.",
      "between": {
        "from": "2015-01-20T21:12:00.000Z",
        "to": "2016-07-06T17:36:21.000Z"
      },
      "evidence": "https://web.archive.org/web/20160706173621/http://www.garmentory.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-847ef3592a087c7b69bfee91b1ceb71fa100cf80c04057281d1b5a46311920b8:a93babaab79626c3fabc7b7fa9f186e38da33bf11550078c28cb5b081c9872ca:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20180224161712/https://www.garmentory.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2018-02-24T16:17:12.000Z",
        "to": "2019-07-07T14:49:19.000Z"
      },
      "evidence": "https://web.archive.org/web/20190707144919/https://www.garmentory.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 3,
      "id": "page-a93babaab79626c3fabc7b7fa9f186e38da33bf11550078c28cb5b081c9872ca:2076f0660a5eda6798326666d338d3b700ec592f788aec7256d5169d380c1c5e:headline:3aa831d9d72e3ff7",
      "before_evidence": "https://web.archive.org/web/20190707144919/https://www.garmentory.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Indie Boutiques and Emerging Designers From their racks to your closet.” to “SHOP SMALL. BIG IMPACT.”.",
      "between": {
        "from": "2019-07-07T14:49:19.000Z",
        "to": "2020-07-09T08:14:48.000Z"
      },
      "evidence": "https://web.archive.org/web/20200709081448/https://www.garmentory.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Garmentory” company record, https://startuphistory.org/c/garmentory.com"
}