{
  "company": {
    "name": "Fostrum",
    "website": "https://fostrum.com/",
    "record": "https://startuphistory.org/c/fostrum.com"
  },
  "status": null,
  "history_since": "2011-02-08T07:49:23.000Z",
  "baseline": {
    "snapshot_id": "be0cc741d56942d20cd67a9523b8fb4fb199f1f79b02a3d542892225d86652bc",
    "observed_at": "2011-02-08T07:49:23.000Z",
    "headline": "Aprenda espa�ol con Lengua Espa�ola",
    "description": null,
    "evidence": "https://web.archive.org/web/20110208074923/http://fostrum.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "js_only",
  "messaging": [
    {
      "quote_observed_at": "2011-02-08T07:49:23.000Z",
      "variants": [
        {
          "headline": "Aprenda espa�ol con Lengua Espa�ola",
          "subhead": null,
          "observed_at": "2011-02-08T07:49:23.000Z",
          "evidence": "https://web.archive.org/web/20110208074923/http://fostrum.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Aprenda espa�ol con Lengua Espa�ola",
      "subhead": null,
      "from": "2011-02-08T07:49:23.000Z",
      "to": "2011-02-08T07:49:23.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20110208074923/http://fostrum.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2011-02-08T07:49:23.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2019-07-20T03:56:27.000Z",
      "variants": [
        {
          "headline": "App Marketplace & Integrations",
          "subhead": "Meet Fostrum, your single account to access all of your banking & financing needs.",
          "observed_at": "2019-07-20T03:56:27.000Z",
          "evidence": "https://web.archive.org/web/20190720035627/https://www.fostrum.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "App Marketplace & Integrations",
      "subhead": "Meet Fostrum, your single account to access all of your banking & financing needs.",
      "from": "2019-07-20T03:56:27.000Z",
      "to": "2019-07-20T03:56:27.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20190720035627/https://www.fostrum.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2019-07-20T03:56:27.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2020-08-14T14:40:04.000Z",
      "variants": [
        {
          "headline": "Supercharge your Business Banking with Fostrum",
          "subhead": "A digital banking & financial platform dedicated to small businesses",
          "observed_at": "2020-08-14T14:40:04.000Z",
          "evidence": "https://web.archive.org/web/20200814144004/https://www.fostrum.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Supercharge your Business Banking with Fostrum",
      "subhead": "A digital banking & financial platform dedicated to small businesses",
      "from": "2020-08-14T14:40:04.000Z",
      "to": "2020-08-14T14:40:04.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20200814144004/https://www.fostrum.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2020-08-14T14:40:04.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2021-04-10T12:11:24.000Z",
      "variants": [
        {
          "headline": "Modern money management platform for",
          "subhead": null,
          "observed_at": "2021-04-10T12:11:24.000Z",
          "evidence": "https://web.archive.org/web/20210410121124/https://www.fostrum.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Modern money management platform for",
      "subhead": null,
      "from": "2021-04-10T12:11:24.000Z",
      "to": "2021-04-10T12:11:24.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210410121124/https://www.fostrum.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-04-10T12:11:24.000Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-5e8ee9cbf87785356284a88650d8e3edd00334aaa2f458bb780958092057adde:6909214fed979482ade81b341600b05bdcc64bb45937864f3c9df3f7dfea3182:repositioning",
      "before_evidence": "https://web.archive.org/web/20190720035627/https://www.fostrum.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “App Marketplace & Integrations” to “Supercharge your Business Banking with Fostrum”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2019-07-20T03:56:27.000Z",
        "to": "2020-08-14T14:40:04.000Z"
      },
      "evidence": "https://web.archive.org/web/20200814144004/https://www.fostrum.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "classifier-6909214fed979482ade81b341600b05bdcc64bb45937864f3c9df3f7dfea3182:77186f4492fda6fba6eed47967cdc6092c7ef4d6f5b1cf1ced485365c923185f:repositioning",
      "before_evidence": "https://web.archive.org/web/20200814144004/https://www.fostrum.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Supercharge your Business Banking with Fostrum” to “Modern money management platform for”. A classifier read this as a change in its core product and its target customer.",
      "between": {
        "from": "2020-08-14T14:40:04.000Z",
        "to": "2021-04-10T12:11:24.000Z"
      },
      "evidence": "https://web.archive.org/web/20210410121124/https://www.fostrum.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Fostrum” company record, https://startuphistory.org/c/fostrum.com"
}