{
  "company": {
    "name": "Fauna (FaunaDB)",
    "website": "https://fauna.com/",
    "record": "https://startuphistory.org/c/fauna.com"
  },
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    "headline": "Scale. Adapt. Evolve.",
    "description": "FaunaDB is the first adaptive operational database, built from the ground up to scale digital business without compromising productivity or agility.",
    "evidence": "https://web.archive.org/web/20170205141047/https://fauna.com/",
    "evidence_kind": "internet_archive",
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    "basis": "first_observation",
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  },
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    {
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      "variants": [
        {
          "headline": "Scale. Adapt. Evolve.",
          "subhead": "FaunaDB is the first adaptive operational database, built from the ground up to scale digital business without compromising productivity or agility.",
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          "evidence": "https://web.archive.org/web/20170205141047/https://fauna.com/",
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      ],
      "headline": "Scale. Adapt. Evolve.",
      "subhead": "FaunaDB is the first adaptive operational database, built from the ground up to scale digital business without compromising productivity or agility.",
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      "seen": {
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      },
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    {
      "quote_observed_at": "2018-07-04T18:27:42.000Z",
      "variants": [
        {
          "headline": "Global Transactional NoSQL",
          "subhead": "FaunaDB is a transactional NoSQL database, available on-premises and in the cloud.",
          "observed_at": "2018-07-04T18:27:42.000Z",
          "evidence": "https://web.archive.org/web/20180704182742/https://fauna.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Global Transactional NoSQL",
      "subhead": "FaunaDB is a transactional NoSQL database, available on-premises and in the cloud.",
      "from": "2018-07-04T18:27:42.000Z",
      "to": "2018-07-04T18:27:42.000Z",
      "captures": 1,
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      "evidence_kind": "internet_archive",
      "seen": {
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      "current": false
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    {
      "quote_observed_at": "2020-07-01T05:39:43.000Z",
      "variants": [
        {
          "headline": "World's best serverless database, now with native GraphQL",
          "subhead": "FaunaDB is a distributed OLTP database for modern, cloud-based apps. Inspired by Calvin, FaunaDB offers relational, document and graph access to the same data. Runs everywhere your apps live: private ",
          "observed_at": "2019-07-18T12:27:33.000Z",
          "evidence": "https://web.archive.org/web/20190718122733/https://fauna.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "The database built for serverless, featuring native GraphQL",
          "subhead": "FaunaDB is a serverless cloud database that offers fast global access to data via modern APIs like GraphQL without sacrificing data consistency. Ubiquitous, flexible and secure, FaunaDB helps modern d",
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          "evidence": "https://web.archive.org/web/20200701053943/https://fauna.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The database built for serverless, featuring native GraphQL",
      "subhead": "FaunaDB is a serverless cloud database that offers fast global access to data via modern APIs like GraphQL without sacrificing data consistency. Ubiquitous, flexible and secure, FaunaDB helps modern d",
      "from": "2019-07-18T12:27:33.000Z",
      "to": "2020-07-01T05:39:43.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20200701053943/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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          "to": "2020-07-01T05:39:43.000Z"
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      },
      "current": false
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    {
      "quote_observed_at": "2021-07-01T09:17:42.000Z",
      "variants": [
        {
          "headline": "The data API for modern applications",
          "subhead": "Fauna is a flexible, developer-friendly, transactional database delivered as a secure, web-native API GraphQL. Sign up for free.",
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          "evidence": "https://web.archive.org/web/20210701091742/https://fauna.com/",
          "evidence_kind": "internet_archive"
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      ],
      "headline": "The data API for modern applications",
      "subhead": "Fauna is a flexible, developer-friendly, transactional database delivered as a secure, web-native API GraphQL. Sign up for free.",
      "from": "2021-07-01T09:17:42.000Z",
      "to": "2021-07-01T09:17:42.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210701091742/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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      },
      "current": false
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    {
      "quote_observed_at": "2023-01-08T00:09:56.000Z",
      "variants": [
        {
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          "subhead": "Fauna combines the flexibility of NoSQL with the relational querying capabilities and ACID consistency of SQL systems — with native GraphQL and delivered as a cloud API so you don’t have to worry abou",
          "observed_at": "2023-01-08T00:09:56.000Z",
          "evidence": "https://web.archive.org/web/20230108000956/https://fauna.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The distributed serverless database",
      "subhead": "Fauna combines the flexibility of NoSQL with the relational querying capabilities and ACID consistency of SQL systems — with native GraphQL and delivered as a cloud API so you don’t have to worry abou",
      "from": "2023-01-08T00:09:56.000Z",
      "to": "2023-01-08T00:09:56.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230108000956/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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      },
      "current": false
    },
    {
      "quote_observed_at": "2024-01-02T09:08:29.000Z",
      "variants": [
        {
          "headline": "Let developers",
          "subhead": "Fauna combines the flexibility of NoSQL with the relational querying capabilities and ACID consistency of SQL systems — with native GraphQL and delivered as a cloud API so you don’t have to worry abou",
          "observed_at": "2024-01-02T09:08:29.000Z",
          "evidence": "https://web.archive.org/web/20240102090829/https://fauna.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Let developers",
      "subhead": "Fauna combines the flexibility of NoSQL with the relational querying capabilities and ACID consistency of SQL systems — with native GraphQL and delivered as a cloud API so you don’t have to worry abou",
      "from": "2024-01-02T09:08:29.000Z",
      "to": "2024-01-02T09:08:29.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240102090829/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-01-02T09:08:29.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-06-18T12:16:36.000Z",
      "variants": [
        {
          "headline": "Fauna | The Distributed Serverless Database",
          "subhead": "The truly serverless database that combines the power of a relational database with the flexibility of JSON documents.",
          "observed_at": "2025-01-02T13:22:46.000Z",
          "evidence": "https://web.archive.org/web/20250102132246/https://fauna.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Fauna | The Distributed Serverless Database",
          "subhead": "The truly serverless database that combines the power of a relational database with the flexibility of JSON documents.",
          "observed_at": "2025-06-18T12:16:36.000Z",
          "evidence": "https://web.archive.org/web/20250618121636/https://fauna.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Fauna | The Distributed Serverless Database",
      "subhead": "The truly serverless database that combines the power of a relational database with the flexibility of JSON documents.",
      "from": "2025-01-02T13:22:46.000Z",
      "to": "2025-06-18T12:16:36.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20250618121636/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "seen": {
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        }
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      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2009-11-10T01:27:34.000Z",
        "to": "2017-02-05T14:10:47.000Z"
      },
      "evidence": "https://web.archive.org/web/20170205141047/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-ff89a8376fab4441aa8ac208021aa4894d52969a226ec5f6fdd0494a5429bf58:7df65993e45d79cfee95c5000f645f2ddb39ee3e4f61c7d833c8b8925979f509:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20091110012734/http://fauna.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2009-11-10T01:27:34.000Z",
        "to": "2017-02-05T14:10:47.000Z"
      },
      "evidence": "https://web.archive.org/web/20170205141047/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 3,
      "id": "classifier-7df65993e45d79cfee95c5000f645f2ddb39ee3e4f61c7d833c8b8925979f509:220903e383cf2dd77bab8835e476a4d1a7b1e29c9683c1e32ed4f7a2f642e722:repositioning",
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      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Scale. Adapt. Evolve.” to “Global Transactional NoSQL”.",
      "between": {
        "from": "2017-02-05T14:10:47.000Z",
        "to": "2018-07-04T18:27:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20180704182742/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 4,
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      "label": "Go-to-market",
      "summary": "Closed its waitlist and opened sign-up.",
      "between": {
        "from": "2017-02-05T14:10:47.000Z",
        "to": "2018-07-04T18:27:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20180704182742/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/opened-sign-up"
    },
    {
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      "before_evidence": "https://web.archive.org/web/20170205141047/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2017-02-05T14:10:47.000Z",
        "to": "2018-07-04T18:27:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20180704182742/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
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      "before_evidence": "https://web.archive.org/web/20170205141047/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "investors",
      "label": "Investors",
      "summary": "Now shows investor logos: Capital One Growth Ventures, CRV, Data Collective, GV, LINE Corporation, NHN Investment Corporation, Point72 Ventures and Quest Venture Partners.",
      "between": {
        "from": "2017-02-05T14:10:47.000Z",
        "to": "2018-07-04T18:27:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20180704182742/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-investor-logos"
    },
    {
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      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Global Transactional NoSQL” to “World's best serverless database, now with native GraphQL”.",
      "between": {
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        "to": "2019-07-18T12:27:33.000Z"
      },
      "evidence": "https://web.archive.org/web/20190718122733/https://fauna.com/",
      "evidence_kind": "internet_archive",
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      "topic": "https://startuphistory.org/t/repositioned"
    },
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      "before_evidence": "https://web.archive.org/web/20190718122733/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "funding",
      "label": "Funding",
      "summary": "Announced on its homepage: “Sign up for free Read docs Fauna announces new funding Lorem ipsum dolor sit amet, consectetur adipiscing elit.”.",
      "between": {
        "from": "2019-07-18T12:27:33.000Z",
        "to": "2020-07-01T05:39:43.000Z"
      },
      "evidence": "https://web.archive.org/web/20200701053943/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/announced-funding"
    },
    {
      "n": 9,
      "id": "page-1cdf80973e5b398c0b05918af7ee27f63d25b7faec966b5232224c1f193b0b8a:b9776ae132847fba010dc175db1788c7ab091a539b693cb1eb136d02f20d5fe9:headline:5e3972f2d210fb89",
      "before_evidence": "https://web.archive.org/web/20200701053943/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The database built for serverless, featuring native GraphQL” to “The data API for modern applications”.",
      "between": {
        "from": "2020-07-01T05:39:43.000Z",
        "to": "2021-07-01T09:17:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20210701091742/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 10,
      "id": "page-b9776ae132847fba010dc175db1788c7ab091a539b693cb1eb136d02f20d5fe9:a47e0f1ae3fb5418c8f4ae036efbb8318f56212d94b09595c04ca62d5d0831dc:customers_added:6766431b5c1429eb",
      "before_evidence": "https://web.archive.org/web/20210701091742/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: DTLR grayscale Image, Unilever grayscale Image, Lexmark grayscale Image, Hannon Hill grayscale Image, Connexin grayscale Image and Insights.GG grayscale Image.",
      "between": {
        "from": "2021-07-01T09:17:42.000Z",
        "to": "2023-01-08T00:09:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20230108000956/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 11,
      "id": "page-b9776ae132847fba010dc175db1788c7ab091a539b693cb1eb136d02f20d5fe9:a47e0f1ae3fb5418c8f4ae036efbb8318f56212d94b09595c04ca62d5d0831dc:headline:86df9cb921835e33",
      "before_evidence": "https://web.archive.org/web/20210701091742/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The data API for modern applications” to “The distributed serverless database”.",
      "between": {
        "from": "2021-07-01T09:17:42.000Z",
        "to": "2023-01-08T00:09:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20230108000956/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 12,
      "id": "page-a47e0f1ae3fb5418c8f4ae036efbb8318f56212d94b09595c04ca62d5d0831dc:b564dde8bd9c6b329da09e9548a672283ce4cf2a3357ffdf84603866eba23fd9:headline:e84387ba26b6fad8",
      "before_evidence": "https://web.archive.org/web/20230108000956/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The distributed serverless database” to “Let developers”.",
      "between": {
        "from": "2023-01-08T00:09:56.000Z",
        "to": "2024-01-02T09:08:29.000Z"
      },
      "evidence": "https://web.archive.org/web/20240102090829/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 13,
      "id": "page-649ed956fb514d0a9303d7c6813b8da6d2035453f2139bc8946c85b94719d67c:efc661c61737f598377d643565345bdc794740c5ab5fd930bd647c072b5ea5e2:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20250102132246/https://fauna.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2025-01-02T13:22:46.000Z",
        "to": "2025-06-18T12:16:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20250618121636/https://fauna.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Fauna (FaunaDB)” company record, https://startuphistory.org/c/fauna.com"
}