{
  "company": {
    "name": "Fairbrics",
    "website": "https://fairbrics.co/",
    "record": "https://startuphistory.org/c/fairbrics.co"
  },
  "status": null,
  "history_since": "2020-04-07T10:49:38.000Z",
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    "observed_at": "2020-04-07T10:49:38.000Z",
    "headline": "Can fashion help to solve the most pressing problem of humanity?",
    "description": null,
    "evidence": "https://web.archive.org/web/20200407104938/https://www.fairbrics.co/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T14:12:49.973Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2020-11-08T18:07:57.000Z",
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          "evidence": "https://web.archive.org/web/20200407104938/https://www.fairbrics.co/",
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        {
          "headline": "Can fashion help to solve the most pressing problem of humanity?",
          "subhead": null,
          "observed_at": "2020-11-08T18:07:57.000Z",
          "evidence": "https://web.archive.org/web/20201108180757/https://fairbrics.co/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Can fashion help to solve the most pressing problem of humanity?",
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      "from": "2020-04-07T10:49:38.000Z",
      "to": "2020-11-08T18:07:57.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20201108180757/https://fairbrics.co/",
      "evidence_kind": "internet_archive",
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          "to": "2020-11-08T18:07:57.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-08-13T08:19:33.000Z",
      "variants": [
        {
          "headline": "sustainable fabric",
          "subhead": null,
          "observed_at": "2021-07-13T16:11:54.000Z",
          "evidence": "https://web.archive.org/web/20210713161154/https://fairbrics.co/",
          "evidence_kind": "internet_archive"
        },
        {
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          "evidence": "https://web.archive.org/web/20220102015533/https://fairbrics.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "sustainable fabric",
          "subhead": null,
          "observed_at": "2023-01-03T16:52:12.000Z",
          "evidence": "https://web.archive.org/web/20230103165212/https://fairbrics.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "sustainable fabric",
          "subhead": null,
          "observed_at": "2023-08-13T08:19:33.000Z",
          "evidence": "https://web.archive.org/web/20230813081933/https://fairbrics.co/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "sustainable fabric",
      "subhead": null,
      "from": "2021-07-13T16:11:54.000Z",
      "to": "2023-08-13T08:19:33.000Z",
      "captures": 4,
      "evidence": "https://web.archive.org/web/20230813081933/https://fairbrics.co/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2021-07-13T16:11:54.000Z",
          "to": "2023-08-13T08:19:33.000Z"
        }
      },
      "current": true
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      "id": "page-f5c3c5bff19790fa9f1ecb5b1eb2ef255e9b2c1373388789d6c8988935362cde:b7fc426ec3d527502e91408678307c46cc72378892264c0e04a23e3d7477a7be:headline:f6532fe7edef4459",
      "before_evidence": "https://web.archive.org/web/20201108180757/https://fairbrics.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Can fashion help to solve the most pressing problem of humanity?” to “sustainable fabric”.",
      "between": {
        "from": "2020-11-08T18:07:57.000Z",
        "to": "2021-07-13T16:11:54.000Z"
      },
      "evidence": "https://web.archive.org/web/20210713161154/https://fairbrics.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-f5c3c5bff19790fa9f1ecb5b1eb2ef255e9b2c1373388789d6c8988935362cde:b7fc426ec3d527502e91408678307c46cc72378892264c0e04a23e3d7477a7be:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20201108180757/https://fairbrics.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2020-11-08T18:07:57.000Z",
        "to": "2021-07-13T16:11:54.000Z"
      },
      "evidence": "https://web.archive.org/web/20210713161154/https://fairbrics.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 3,
      "id": "page-50d59dec3f47dd1712b99436cf3b067cf8fc7b58477cab166fdb39178172d431:554e11741242298df4e8b16c3fc7ca7009573dffb7c52a77747c2840f8b28f59:headline:2a2f84b05092b2cc",
      "before_evidence": "https://web.archive.org/web/20230813081933/https://fairbrics.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “sustainable fabric” to “From Emissions”.",
      "between": {
        "from": "2023-08-13T08:19:33.000Z",
        "to": "2024-07-22T13:43:29.000Z"
      },
      "evidence": "https://web.archive.org/web/20240722134329/https://fairbrics.co",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Fairbrics” company record, https://startuphistory.org/c/fairbrics.co"
}