{
  "company": {
    "name": "EveryMove",
    "website": "https://everymove.org/",
    "record": "https://startuphistory.org/c/everymove.org"
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          "evidence": "https://web.archive.org/web/20121028161554/https://everymove.org/",
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          "evidence": "https://web.archive.org/web/20130806050142/https://everymove.org/",
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      "to": "2014-01-03T09:36:28.000Z",
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          "headline": "Good things come to those who sweat",
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          "evidence": "https://web.archive.org/web/20150105051934/https://everymove.org/",
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        }
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      "subhead": "EveryMove let's you connect your favorite fitness tracking apps and devices, earn points for the things you are already doing and get recognized and rewarded by friends, brands, your health plan and y",
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      "quote_observed_at": "2018-01-21T12:24:19.000Z",
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        {
          "headline": "EveryMove believes in a future where prevention in health care is valued.",
          "subhead": "EveryMove let's you connect your favorite fitness tracking apps and devices, earn points for the things you are already doing and get recognized and rewarded by friends, brands, your health plan and y",
          "observed_at": "2017-01-05T16:15:16.000Z",
          "evidence": "https://web.archive.org/web/20170105161516/https://everymove.org/",
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        {
          "headline": "EveryMove believes in a future where prevention in health care is valued.",
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          "evidence": "https://web.archive.org/web/20180121122419/https://everymove.org/",
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      ],
      "headline": "EveryMove believes in a future where prevention in health care is valued.",
      "subhead": "EveryMove let's you connect your favorite fitness tracking apps and devices, earn points for the things you are already doing and get recognized and rewarded by friends, brands, your health plan and y",
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      "variants": [
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          "headline": "Make Sense of Your Health and Fitness Data",
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      "summary": "Added a careers page.",
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      },
      "evidence": "https://web.archive.org/web/20120312133400/https://everymove.org/",
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      "evidence": "https://web.archive.org/web/20150105051934/https://everymove.org/",
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      "basis": "classifier",
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        "to": "2017-01-05T16:15:16.000Z"
      },
      "evidence": "https://web.archive.org/web/20170105161516/https://everymove.org/",
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      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “EveryMove believes in a future where prevention in health care is valued.” to “Make Sense of Your Health and Fitness Data”.",
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        "to": "2026-11-06T16:57:59.023Z"
      },
      "evidence": "https://www.fitnesssyncer.com/?utm_source=redirector-everymove.org",
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      "kind": "gtm",
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      "summary": "Added a free sign-up or free trial.",
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        "to": "2026-11-06T16:57:59.023Z"
      },
      "evidence": "https://www.fitnesssyncer.com/?utm_source=redirector-everymove.org",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “EveryMove” company record, https://startuphistory.org/c/everymove.org"
}