{
  "company": {
    "name": "Ephemeral Solutions",
    "website": "https://ephemeraltattoos.com/",
    "record": "https://startuphistory.org/c/ephemeraltattoos.com"
  },
  "status": null,
  "history_since": "2017-11-04T19:04:07.000Z",
  "baseline": {
    "snapshot_id": "de4ea9c7b5f47a43989cc739d33cfa6e02e75295ee9720268ec10e5bfb184cd9",
    "observed_at": "2017-11-04T19:04:07.000Z",
    "headline": "You are always changing. Your tattoos should too.",
    "description": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
    "evidence": "https://web.archive.org/web/20171104190407/https://www.ephemeraltattoos.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T16:53:53.439Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2020-07-04T18:05:21.000Z",
      "variants": [
        {
          "headline": "You are always changing. Your tattoos should too.",
          "subhead": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
          "observed_at": "2017-11-04T19:04:07.000Z",
          "evidence": "https://web.archive.org/web/20171104190407/https://www.ephemeraltattoos.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "You are always changing. Your tattoos should too.",
          "subhead": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
          "observed_at": "2018-03-05T20:01:13.000Z",
          "evidence": "https://web.archive.org/web/20180305200113/https://www.ephemeraltattoos.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "You are always changing. Your tattoos should too.",
          "subhead": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
          "observed_at": "2018-09-07T19:11:24.000Z",
          "evidence": "https://web.archive.org/web/20180907191124/https://www.ephemeraltattoos.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "You are always changing. Your tattoos should too.",
          "subhead": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
          "observed_at": "2019-01-17T11:23:50.000Z",
          "evidence": "https://web.archive.org/web/20190117112350/https://www.ephemeraltattoos.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "You are always changing. Your tattoos should too.",
          "subhead": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
          "observed_at": "2020-04-16T04:29:38.000Z",
          "evidence": "https://web.archive.org/web/20200416042938/https://www.ephemeraltattoos.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "You are always changing. Your tattoos should too.",
          "subhead": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
          "observed_at": "2020-07-04T18:05:21.000Z",
          "evidence": "https://web.archive.org/web/20200704180521/https://www.ephemeraltattoos.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "You are always changing. Your tattoos should too.",
      "subhead": "Want a tattoo without the lifetime commitment? Ephemeral Tattoos makes inks that are applied like regular tattoos but disappear on their own. Reserve a spot at your city’s exclusive pop-up shop today!",
      "from": "2017-11-04T19:04:07.000Z",
      "to": "2020-07-04T18:05:21.000Z",
      "captures": 6,
      "evidence": "https://web.archive.org/web/20200704180521/https://www.ephemeraltattoos.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2017-11-04T19:04:07.000Z",
          "to": "2020-07-04T18:05:21.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2021-01-18T16:12:34.000Z",
      "variants": [
        {
          "headline": "Meet the tattoo that lasts a year.",
          "subhead": "A real tattoo without the commitment. Ephemeral is a made-to-fade tattoo that only last a year, with a patented temporary ink that naturally fades from the skin in 12 months.",
          "observed_at": "2021-01-18T16:12:34.000Z",
          "evidence": "https://web.archive.org/web/20210118161234/https://www.ephemeraltattoos.com",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Meet the tattoo that lasts a year.",
      "subhead": "A real tattoo without the commitment. Ephemeral is a made-to-fade tattoo that only last a year, with a patented temporary ink that naturally fades from the skin in 12 months.",
      "from": "2021-01-18T16:12:34.000Z",
      "to": "2021-01-18T16:12:34.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210118161234/https://www.ephemeraltattoos.com",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-01-18T16:12:34.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T16:53:53.439Z",
      "variants": [
        {
          "headline": "Meet Gen 3. Our Best Formulation Yet.",
          "subhead": "Take the forever out of tattooing. Ephemerals are made-to-fade, so you can open up a world of limitless self-expression.",
          "observed_at": "2026-11-06T16:53:53.439Z",
          "evidence": "https://ephemeral.tattoo/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Meet Gen 3. Our Best Formulation Yet.",
      "subhead": "Take the forever out of tattooing. Ephemerals are made-to-fade, so you can open up a world of limitless self-expression.",
      "from": "2026-11-06T16:53:53.439Z",
      "to": "2026-11-06T16:53:53.439Z",
      "captures": 1,
      "evidence": "https://ephemeral.tattoo/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T16:53:53.439Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-e451542ba78942a08a022d51003b3d506e3e8cb7b6ce287df728a60e81798698:f7cd91a4a40c396b18d86ff7eb1c020ac39a33adef3add6bcb171b81dc742a4f:headline:99d8833ff784965e",
      "before_evidence": "https://web.archive.org/web/20200704180521/https://www.ephemeraltattoos.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “You are always changing. Your tattoos should too.” to “Meet the tattoo that lasts a year.”.",
      "between": {
        "from": "2020-07-04T18:05:21.000Z",
        "to": "2021-01-18T16:12:34.000Z"
      },
      "evidence": "https://web.archive.org/web/20210118161234/https://www.ephemeraltattoos.com",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-f7cd91a4a40c396b18d86ff7eb1c020ac39a33adef3add6bcb171b81dc742a4f:3ab59489247b37b4df6a3923fa78a3f1b40ef697f462f5d0d4b36b7bcfd6289c:headline:56a50fb843615a2a",
      "before_evidence": "https://web.archive.org/web/20210118161234/https://www.ephemeraltattoos.com",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Meet the tattoo that lasts a year.” to “Meet Gen 3. Our Best Formulation Yet.”.",
      "between": {
        "from": "2021-01-18T16:12:34.000Z",
        "to": "2026-11-06T16:53:53.439Z"
      },
      "evidence": "https://ephemeral.tattoo/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Ephemeral Solutions” company record, https://startuphistory.org/c/ephemeraltattoos.com"
}