{
  "company": {
    "name": "Ditto (getditto)",
    "website": "https://ditto.com/",
    "record": "https://startuphistory.org/c/ditto.com"
  },
  "status": null,
  "history_since": "2008-05-07T00:38:31.000Z",
  "baseline": {
    "snapshot_id": "d55d7548f10024fd1621bb9ea152a4b8d51c57894ce0237204ac5186bc19605c",
    "observed_at": "2008-05-07T00:38:31.000Z",
    "headline": "Ditto.com - see the web",
    "description": "Ditto.com - the visual search engine that provides a unique way to visually search for pictures, information and products. Search for pictures, images, photos, information, products, clipart, fine art",
    "evidence": "https://web.archive.org/web/20080507003831/http://www.ditto.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T13:31:35.318Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2008-05-07T00:38:31.000Z",
      "variants": [
        {
          "headline": "Ditto.com - see the web",
          "subhead": "Ditto.com - the visual search engine that provides a unique way to visually search for pictures, information and products. Search for pictures, images, photos, information, products, clipart, fine art",
          "observed_at": "2008-05-07T00:38:31.000Z",
          "evidence": "https://web.archive.org/web/20080507003831/http://www.ditto.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Ditto.com - see the web",
      "subhead": "Ditto.com - the visual search engine that provides a unique way to visually search for pictures, information and products. Search for pictures, images, photos, information, products, clipart, fine art",
      "from": "2008-05-07T00:38:31.000Z",
      "to": "2008-05-07T00:38:31.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20080507003831/http://www.ditto.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2008-05-07T00:38:31.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2009-10-25T06:59:42.000Z",
      "variants": [
        {
          "headline": "image advantage",
          "subhead": "document scanning. document scanning service, document imaging, document imaging services, scanning services, slide scanning service, slide scanner, scanner software, scanning software, scanning, scan",
          "observed_at": "2009-10-25T06:59:42.000Z",
          "evidence": "https://web.archive.org/web/20091025065942/http://ditto.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "image advantage",
      "subhead": "document scanning. document scanning service, document imaging, document imaging services, scanning services, slide scanning service, slide scanner, scanner software, scanning software, scanning, scan",
      "from": "2009-10-25T06:59:42.000Z",
      "to": "2009-10-25T06:59:42.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20091025065942/http://ditto.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2009-10-25T06:59:42.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2014-01-01T12:38:08.000Z",
      "variants": [
        {
          "headline": "Try-on glasses virtually",
          "subhead": "Shop for optical glasses and sunglasses from great designers. Create a DITTO and virtually try-on glasses to see if they fit. Enjoy free shipping and returns!",
          "observed_at": "2014-01-01T12:38:08.000Z",
          "evidence": "https://web.archive.org/web/20140101123808/http://www.ditto.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Try-on glasses virtually",
      "subhead": "Shop for optical glasses and sunglasses from great designers. Create a DITTO and virtually try-on glasses to see if they fit. Enjoy free shipping and returns!",
      "from": "2014-01-01T12:38:08.000Z",
      "to": "2014-01-01T12:38:08.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20140101123808/http://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2014-01-01T12:38:08.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2015-07-10T01:46:00.000Z",
      "variants": [
        {
          "headline": "Introducing Endless Eyewear ™",
          "subhead": "Shop for optical glasses and sunglasses from great designers. Create a DITTO and virtually try-on glasses to see if they fit. Enjoy free shipping and returns!",
          "observed_at": "2015-07-10T01:46:00.000Z",
          "evidence": "https://web.archive.org/web/20150710014600/https://www.ditto.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Introducing Endless Eyewear ™",
      "subhead": "Shop for optical glasses and sunglasses from great designers. Create a DITTO and virtually try-on glasses to see if they fit. Enjoy free shipping and returns!",
      "from": "2015-07-10T01:46:00.000Z",
      "to": "2015-07-10T01:46:00.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20150710014600/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2015-07-10T01:46:00.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2019-03-31T20:07:34.000Z",
      "variants": [
        {
          "headline": "Game changing innovation.",
          "subhead": "Virtual try-on and frame recommendation technology for eyewear retailers",
          "observed_at": "2019-03-31T20:07:34.000Z",
          "evidence": "https://web.archive.org/web/20190331200734/https://www.ditto.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Game changing innovation.",
      "subhead": "Virtual try-on and frame recommendation technology for eyewear retailers",
      "from": "2019-03-31T20:07:34.000Z",
      "to": "2019-03-31T20:07:34.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20190331200734/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2019-03-31T20:07:34.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2021-01-10T20:29:16.000Z",
      "variants": [
        {
          "headline": "A personalized eyewear shopping experience",
          "subhead": "Personalize every eyewear shopping experience with our virtual try-on and eyewear recommendation platform designed around the needs of eyewear retailers.",
          "observed_at": "2021-01-10T20:29:16.000Z",
          "evidence": "https://web.archive.org/web/20210110202916/https://ditto.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "A personalized eyewear shopping experience",
      "subhead": "Personalize every eyewear shopping experience with our virtual try-on and eyewear recommendation platform designed around the needs of eyewear retailers.",
      "from": "2021-01-10T20:29:16.000Z",
      "to": "2021-01-10T20:29:16.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210110202916/https://ditto.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-01-10T20:29:16.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T13:31:35.318Z",
      "variants": [
        {
          "headline": "Resilient Edge Device Connectivity. Servers and Cloud, Optional. The only mobile database with built-in edge device connectivity and resiliency",
          "subhead": "Mobile ad-hoc mesh networking and peer-to-peer data sync for your enterprise applications.",
          "observed_at": "2025-02-27T16:28:59.000Z",
          "evidence": "https://web.archive.org/web/20250227162859/https://www.ditto.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Resilient Edge Device Connectivity. Servers & Cloud Optional. The only offline-first database with built-in peer-to-peer networking",
          "subhead": "The only mobile database with built-in edge device connectivity and resiliency",
          "observed_at": "2026-02-02T00:40:27.000Z",
          "evidence": "https://web.archive.org/web/20260202004027/https://www.ditto.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Resilient Edge Device Connectivity. Servers & Cloud Optional. The only offline-first database with built-in peer-to-peer networking",
          "subhead": "The only mobile database with built-in edge device connectivity and resiliency",
          "observed_at": "2026-07-13T23:20:54.000Z",
          "evidence": "https://web.archive.org/web/20260713232054/https://www.ditto.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Ditto - Resilient Edge Device Connectivity",
          "subhead": "The only mobile database with built-in edge device connectivity and resiliency",
          "observed_at": "2026-10-13T00:23:43.000Z",
          "evidence": "https://web.archive.org/web/20261013002343/https://www.ditto.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Ditto - Resilient Edge Device Connectivity",
          "subhead": "The only mobile database with built-in edge device connectivity and resiliency",
          "observed_at": "2026-11-05T13:31:35.318Z",
          "evidence": "https://www.ditto.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Ditto - Resilient Edge Device Connectivity",
      "subhead": "The only mobile database with built-in edge device connectivity and resiliency",
      "from": "2025-02-27T16:28:59.000Z",
      "to": "2026-11-05T13:31:35.318Z",
      "captures": 5,
      "evidence": "https://www.ditto.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2025-02-27T16:28:59.000Z",
          "to": "2026-11-05T13:31:35.318Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-d55d7548f10024fd1621bb9ea152a4b8d51c57894ce0237204ac5186bc19605c:8e2477c293e1156bd4174181576c4db3383c6be877b642e4952f157099c0b380:headline:9f8de6a2010c0e70",
      "before_evidence": "https://web.archive.org/web/20080507003831/http://www.ditto.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Ditto.com - see the web” to “image advantage”.",
      "between": {
        "from": "2008-05-07T00:38:31.000Z",
        "to": "2009-10-25T06:59:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20091025065942/http://ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-7ae6eccc25e6c75780e195b1c4c1534720d21affecedd1cd84e85b26538fcd43:60c0a566d157457f540c796bc295db459491dc0d3210b0f4d115ecc93a80ade4:headline:6c48879de62d8f88",
      "before_evidence": "https://web.archive.org/web/20140101123808/http://www.ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Try-on glasses virtually” to “Introducing Endless Eyewear ™”.",
      "between": {
        "from": "2014-01-01T12:38:08.000Z",
        "to": "2015-07-10T01:46:00.000Z"
      },
      "evidence": "https://web.archive.org/web/20150710014600/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-7ae6eccc25e6c75780e195b1c4c1534720d21affecedd1cd84e85b26538fcd43:60c0a566d157457f540c796bc295db459491dc0d3210b0f4d115ecc93a80ade4:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20140101123808/http://www.ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2014-01-01T12:38:08.000Z",
        "to": "2015-07-10T01:46:00.000Z"
      },
      "evidence": "https://web.archive.org/web/20150710014600/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 4,
      "id": "page-60c0a566d157457f540c796bc295db459491dc0d3210b0f4d115ecc93a80ade4:c5b12f68eaa57adeeadecf619a775d4331acb38c9b5596f9e8cd50026a23c7fa:pricing:9d9bd8c8db8d6ffb",
      "before_evidence": "https://web.archive.org/web/20150710014600/https://www.ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $19 / mo and $29 / mo to $24 / month, $24 / Month, $34 / Month and $24 / mo.",
      "between": {
        "from": "2015-07-10T01:46:00.000Z",
        "to": "2017-01-01T18:18:43.000Z"
      },
      "evidence": "https://web.archive.org/web/20170101181843/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    },
    {
      "n": 5,
      "id": "page-e0d5eb58c579b4a86af5e182d03e07dc1dd532923eeee79c7a3875cda806b247:c30761dfd1a259395c45cceee4aed2437ce6378f9abcb93e79cb8095fe9fb30e:headline:ac3f472d396fc9f3",
      "before_evidence": "https://web.archive.org/web/20190331200734/https://www.ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Game changing innovation.” to “A personalized eyewear shopping experience”.",
      "between": {
        "from": "2019-03-31T20:07:34.000Z",
        "to": "2021-01-10T20:29:16.000Z"
      },
      "evidence": "https://web.archive.org/web/20210110202916/https://ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-e0d5eb58c579b4a86af5e182d03e07dc1dd532923eeee79c7a3875cda806b247:c30761dfd1a259395c45cceee4aed2437ce6378f9abcb93e79cb8095fe9fb30e:compliance:55948c98099e52d0",
      "before_evidence": "https://web.archive.org/web/20190331200734/https://www.ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA compliance on its homepage.",
      "between": {
        "from": "2019-03-31T20:07:34.000Z",
        "to": "2021-01-10T20:29:16.000Z"
      },
      "evidence": "https://web.archive.org/web/20210110202916/https://ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-hipaa"
    },
    {
      "n": 7,
      "id": "page-c30761dfd1a259395c45cceee4aed2437ce6378f9abcb93e79cb8095fe9fb30e:8bad8d3653a9bc2a0da9299f4315afe07303017244cc0dfc6b6bffde6b087722:headline:9bab3c34fde14abb",
      "before_evidence": "https://web.archive.org/web/20210110202916/https://ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “A personalized eyewear shopping experience” to “Resilient Edge Device Connectivity. Servers and Cloud, Optional. The only mobile database with built-in edge device connectivity and resi…”.",
      "between": {
        "from": "2021-01-10T20:29:16.000Z",
        "to": "2025-02-27T16:28:59.000Z"
      },
      "evidence": "https://web.archive.org/web/20250227162859/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 8,
      "id": "page-c30761dfd1a259395c45cceee4aed2437ce6378f9abcb93e79cb8095fe9fb30e:8bad8d3653a9bc2a0da9299f4315afe07303017244cc0dfc6b6bffde6b087722:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20210110202916/https://ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2021-01-10T20:29:16.000Z",
        "to": "2025-02-27T16:28:59.000Z"
      },
      "evidence": "https://web.archive.org/web/20250227162859/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 9,
      "id": "page-c30761dfd1a259395c45cceee4aed2437ce6378f9abcb93e79cb8095fe9fb30e:8bad8d3653a9bc2a0da9299f4315afe07303017244cc0dfc6b6bffde6b087722:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20210110202916/https://ditto.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2021-01-10T20:29:16.000Z",
        "to": "2025-02-27T16:28:59.000Z"
      },
      "evidence": "https://web.archive.org/web/20250227162859/https://www.ditto.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Ditto (getditto)” company record, https://startuphistory.org/c/ditto.com"
}