{
  "company": {
    "name": "Descript",
    "website": "https://descript.com/",
    "record": "https://startuphistory.org/c/descript.com"
  },
  "status": null,
  "history_since": "2009-07-24T11:34:05.000Z",
  "baseline": {
    "snapshot_id": "2cc686916b9f52c63fe816a2e381874cbe6fb4b146155462314d18bd11774665",
    "observed_at": "2009-07-24T11:34:05.000Z",
    "headline": "DeScript CGI Scripting Gateway",
    "description": "DeScript CGI Scripting Gateway",
    "evidence": "https://web.archive.org/web/20090724113405/http://descript.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T13:25:56.025Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2009-07-24T11:34:05.000Z",
      "variants": [
        {
          "headline": "DeScript CGI Scripting Gateway",
          "subhead": "DeScript CGI Scripting Gateway",
          "observed_at": "2009-07-24T11:34:05.000Z",
          "evidence": "https://web.archive.org/web/20090724113405/http://descript.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "DeScript CGI Scripting Gateway",
      "subhead": "DeScript CGI Scripting Gateway",
      "from": "2009-07-24T11:34:05.000Z",
      "to": "2009-07-24T11:34:05.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20090724113405/http://descript.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2009-07-24T11:34:05.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2018-10-11T22:57:11.000Z",
      "variants": [
        {
          "headline": "Audio production reinvented for voice.",
          "subhead": null,
          "observed_at": "2017-06-03T21:28:26.000Z",
          "evidence": "https://web.archive.org/web/20170603212826/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Audio has found its voice.",
          "subhead": "Descript is the world's first audio word processor, letting you view and edit audio as text. Superpowers for anyone that works with voice audio.",
          "observed_at": "2018-10-11T22:57:11.000Z",
          "evidence": "https://web.archive.org/web/20181011225711/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Audio has found its voice.",
      "subhead": "Descript is the world's first audio word processor, letting you view and edit audio as text. Superpowers for anyone that works with voice audio.",
      "from": "2017-06-03T21:28:26.000Z",
      "to": "2018-10-11T22:57:11.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20181011225711/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2017-06-03T21:28:26.000Z",
          "to": "2018-10-11T22:57:11.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2019-09-13T16:43:57.000Z",
      "variants": [
        {
          "headline": "It’s how you make a podcast.",
          "subhead": "Record, edit, mix, collaborate, and master your audio and video with Descript. Download for free →.",
          "observed_at": "2019-09-13T16:43:57.000Z",
          "evidence": "https://web.archive.org/web/20190913164357/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "It’s how you make a podcast.",
      "subhead": "Record, edit, mix, collaborate, and master your audio and video with Descript. Download for free →.",
      "from": "2019-09-13T16:43:57.000Z",
      "to": "2019-09-13T16:43:57.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20190913164357/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2019-09-13T16:43:57.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-01-06T04:32:13.000Z",
      "variants": [
        {
          "headline": "All-in-one audio & video editing, as easy as a doc.",
          "subhead": "Record, transcribe, edit, mix, collaborate, and master your audio and video with Descript. Download for free →.",
          "observed_at": "2022-01-06T04:32:13.000Z",
          "evidence": "https://web.archive.org/web/20220106043213/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "All-in-one audio & video editing, as easy as a doc.",
      "subhead": "Record, transcribe, edit, mix, collaborate, and master your audio and video with Descript. Download for free →.",
      "from": "2022-01-06T04:32:13.000Z",
      "to": "2022-01-06T04:32:13.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220106043213/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-01-06T04:32:13.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-01-03T01:55:57.000Z",
      "variants": [
        {
          "headline": "There's a new way to make video. A good way.",
          "subhead": "There are simple video editors & there are powerful ones. Only Descript is both & it features magical AI, so you can skip the hard part of editing. Get started for free.",
          "observed_at": "2023-01-03T01:55:57.000Z",
          "evidence": "https://web.archive.org/web/20230103015557/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "There's a new way to make video. A good way.",
      "subhead": "There are simple video editors & there are powerful ones. Only Descript is both & it features magical AI, so you can skip the hard part of editing. Get started for free.",
      "from": "2023-01-03T01:55:57.000Z",
      "to": "2023-01-03T01:55:57.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230103015557/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-01-03T01:55:57.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-01T05:00:43.000Z",
      "variants": [
        {
          "headline": "Descript: Edit Videos & Podcasts Like a Doc | AI Video Editor",
          "subhead": "Edit your videos & podcasts just by typing. Descript's powerful AI editing tools let you make videos, podcasts, & short clips for social fast. Try it for free.",
          "observed_at": "2025-07-01T05:00:43.000Z",
          "evidence": "https://web.archive.org/web/20250701050043/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Descript: Edit Videos & Podcasts Like a Doc | AI Video Editor",
      "subhead": "Edit your videos & podcasts just by typing. Descript's powerful AI editing tools let you make videos, podcasts, & short clips for social fast. Try it for free.",
      "from": "2025-07-01T05:00:43.000Z",
      "to": "2025-07-01T05:00:43.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250701050043/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-01T05:00:43.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T13:25:56.025Z",
      "variants": [
        {
          "headline": "Make any video you want to make",
          "subhead": "Edit your videos & podcasts just by typing. Descript's powerful AI editing tools let you make videos, podcasts, & short clips for social fast. Try it for free.",
          "observed_at": "2025-08-03T15:41:06.000Z",
          "evidence": "https://web.archive.org/web/20250803154106/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "AI Video Editor",
          "subhead": "Descript is the AI video and audio editor that makes editing as easy as editing text. Record, transcribe, edit, and publish in one tool. Try it free.",
          "observed_at": "2026-10-31T14:39:16.000Z",
          "evidence": "https://web.archive.org/web/20261031143916/https://www.descript.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "AI Video Editor",
          "subhead": "Descript is the AI video and audio editor that makes editing as easy as editing text. Record, transcribe, edit, and publish in one tool. Try it free.",
          "observed_at": "2026-11-05T13:25:56.025Z",
          "evidence": "https://www.descript.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "AI Video Editor",
      "subhead": "Descript is the AI video and audio editor that makes editing as easy as editing text. Record, transcribe, edit, and publish in one tool. Try it free.",
      "from": "2025-08-03T15:41:06.000Z",
      "to": "2026-11-05T13:25:56.025Z",
      "captures": 3,
      "evidence": "https://www.descript.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2025-08-03T15:41:06.000Z",
          "to": "2026-11-05T13:25:56.025Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-cdc754dfae0d73aa82edca384192c6d90f7832a8c6746207ba5fa1942434209b:094e8f3a949e0467864448ba53c0e29ede5b7baa1615e2fd6f0f14e640e716e6:headline:68936c319d7757d0",
      "before_evidence": "https://web.archive.org/web/20170603212826/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Audio production reinvented for voice.” to “Audio has found its voice.”.",
      "between": {
        "from": "2017-06-03T21:28:26.000Z",
        "to": "2018-10-11T22:57:11.000Z"
      },
      "evidence": "https://web.archive.org/web/20181011225711/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-cdc754dfae0d73aa82edca384192c6d90f7832a8c6746207ba5fa1942434209b:094e8f3a949e0467864448ba53c0e29ede5b7baa1615e2fd6f0f14e640e716e6:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20170603212826/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2017-06-03T21:28:26.000Z",
        "to": "2018-10-11T22:57:11.000Z"
      },
      "evidence": "https://web.archive.org/web/20181011225711/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 3,
      "id": "page-cdc754dfae0d73aa82edca384192c6d90f7832a8c6746207ba5fa1942434209b:094e8f3a949e0467864448ba53c0e29ede5b7baa1615e2fd6f0f14e640e716e6:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20170603212826/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2017-06-03T21:28:26.000Z",
        "to": "2018-10-11T22:57:11.000Z"
      },
      "evidence": "https://web.archive.org/web/20181011225711/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 4,
      "id": "classifier-094e8f3a949e0467864448ba53c0e29ede5b7baa1615e2fd6f0f14e640e716e6:fed4385c564e45604408fce265bfeab91236b4cdf29136a394ba4ded304e9268:repositioning",
      "before_evidence": "https://web.archive.org/web/20181011225711/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Audio has found its voice.” to “It’s how you make a podcast.”.",
      "between": {
        "from": "2018-10-11T22:57:11.000Z",
        "to": "2019-09-13T16:43:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20190913164357/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 5,
      "id": "page-094e8f3a949e0467864448ba53c0e29ede5b7baa1615e2fd6f0f14e640e716e6:fed4385c564e45604408fce265bfeab91236b4cdf29136a394ba4ded304e9268:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20181011225711/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2018-10-11T22:57:11.000Z",
        "to": "2019-09-13T16:43:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20190913164357/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 6,
      "id": "page-fed4385c564e45604408fce265bfeab91236b4cdf29136a394ba4ded304e9268:ce28e9993aa581ba687bd9dc6b384176c38dc7d92c9bf6416100de360bd5b123:headline:5363d773c58f2da2",
      "before_evidence": "https://web.archive.org/web/20190913164357/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “It’s how you make a podcast.” to “All-in-one audio & video editing, as easy as a doc.”.",
      "between": {
        "from": "2019-09-13T16:43:57.000Z",
        "to": "2022-01-06T04:32:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20220106043213/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-fed4385c564e45604408fce265bfeab91236b4cdf29136a394ba4ded304e9268:ce28e9993aa581ba687bd9dc6b384176c38dc7d92c9bf6416100de360bd5b123:gtm:71fb5032b8ee999a",
      "before_evidence": "https://web.archive.org/web/20190913164357/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Closed its waitlist and opened sign-up.",
      "between": {
        "from": "2019-09-13T16:43:57.000Z",
        "to": "2022-01-06T04:32:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20220106043213/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/opened-sign-up"
    },
    {
      "n": 8,
      "id": "page-ce28e9993aa581ba687bd9dc6b384176c38dc7d92c9bf6416100de360bd5b123:8c91f333b307afa2d87f139a6a1f21b42565bafc4fcc7e14b228821657809b21:headline:40f7a89f93771297",
      "before_evidence": "https://web.archive.org/web/20220106043213/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “All-in-one audio & video editing, as easy as a doc.” to “There's a new way to make video. A good way.”.",
      "between": {
        "from": "2022-01-06T04:32:13.000Z",
        "to": "2023-01-03T01:55:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20230103015557/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 9,
      "id": "page-b9ccb31d15421316da7815cf8a81462834f59275a10e7deb5875c5376b6876a4:7646106a2ced9b8a8d700cb418dfd4bcdbbe1a9a98834bd311ef6224f6d8d904:logos:7b1ef5ba78fad698",
      "before_evidence": "https://web.archive.org/web/20250701050043/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: Upload file and link attachment.",
      "between": {
        "from": "2025-07-01T05:00:43.000Z",
        "to": "2025-08-03T15:41:06.000Z"
      },
      "evidence": "https://web.archive.org/web/20250803154106/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 10,
      "id": "page-7646106a2ced9b8a8d700cb418dfd4bcdbbe1a9a98834bd311ef6224f6d8d904:15977d9e0071efd3afcc5abe5c65a848273a03134a23464484ccf54593253301:headline:b5579832e5946657",
      "before_evidence": "https://web.archive.org/web/20250803154106/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Make any video you want to make” to “AI Video Editor”.",
      "between": {
        "from": "2025-08-03T15:41:06.000Z",
        "to": "2026-10-31T14:39:16.000Z"
      },
      "evidence": "https://web.archive.org/web/20261031143916/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 11,
      "id": "page-7646106a2ced9b8a8d700cb418dfd4bcdbbe1a9a98834bd311ef6224f6d8d904:15977d9e0071efd3afcc5abe5c65a848273a03134a23464484ccf54593253301:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20250803154106/https://www.descript.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2025-08-03T15:41:06.000Z",
        "to": "2026-10-31T14:39:16.000Z"
      },
      "evidence": "https://web.archive.org/web/20261031143916/https://www.descript.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Descript” company record, https://startuphistory.org/c/descript.com"
}