{
  "company": {
    "name": "Dench",
    "website": "https://dench.com/",
    "record": "https://startuphistory.org/c/dench.com"
  },
  "status": null,
  "history_since": "2008-01-17T16:29:54.000Z",
  "baseline": {
    "snapshot_id": "d5220c9b3ca20d838f96ce8b5f932784835c52dc27b5dfffc77187554b2aaa23",
    "observed_at": "2008-01-17T16:29:54.000Z",
    "headline": "DENCH.COM",
    "description": null,
    "evidence": "https://web.archive.org/web/20080117162954/http://www.dench.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T13:25:01.150Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2013-01-04T19:18:02.000Z",
      "variants": [
        {
          "headline": "DENCH.COM",
          "subhead": null,
          "observed_at": "2008-01-17T16:29:54.000Z",
          "evidence": "https://web.archive.org/web/20080117162954/http://www.dench.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "dench.com",
          "subhead": null,
          "observed_at": "2011-02-02T08:50:19.000Z",
          "evidence": "https://web.archive.org/web/20110202085019/http://dench.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "dench.com: The Leading Dench Site on the Net",
          "subhead": null,
          "observed_at": "2012-12-04T11:50:29.000Z",
          "evidence": "https://web.archive.org/web/20121204115029/http://dench.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "dench.com: The Leading Dench Site on the Net",
          "subhead": null,
          "observed_at": "2013-01-04T19:18:02.000Z",
          "evidence": "https://web.archive.org/web/20130104191802/http://dench.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "dench.com: The Leading Dench Site on the Net",
      "subhead": null,
      "from": "2008-01-17T16:29:54.000Z",
      "to": "2013-01-04T19:18:02.000Z",
      "captures": 4,
      "evidence": "https://web.archive.org/web/20130104191802/http://dench.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2008-01-17T16:29:54.000Z",
          "to": "2013-01-04T19:18:02.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-02-08T07:01:06.000Z",
      "variants": [
        {
          "headline": "AI Secretary to pre-qualify leads for law firms",
          "subhead": "AI Secretary to pre-qualify leads for law firms",
          "observed_at": "2025-02-08T07:01:06.000Z",
          "evidence": "https://web.archive.org/web/20250208070106/https://www.dench.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "AI Secretary to pre-qualify leads for law firms",
      "subhead": "AI Secretary to pre-qualify leads for law firms",
      "from": "2025-02-08T07:01:06.000Z",
      "to": "2025-02-08T07:01:06.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250208070106/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-02-08T07:01:06.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-10T00:31:57.000Z",
      "variants": [
        {
          "headline": "The #1 AI Legal Intake The #1 AI Legal Intake",
          "subhead": "Dench provides 24/7 virtual receptionist and client intake services to ensure you never miss a potential client.",
          "observed_at": "2025-07-10T00:31:57.000Z",
          "evidence": "https://web.archive.org/web/20250710003157/https://www.dench.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The #1 AI Legal Intake The #1 AI Legal Intake",
      "subhead": "Dench provides 24/7 virtual receptionist and client intake services to ensure you never miss a potential client.",
      "from": "2025-07-10T00:31:57.000Z",
      "to": "2025-07-10T00:31:57.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250710003157/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-10T00:31:57.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-17T16:05:16.000Z",
      "variants": [
        {
          "headline": "Don't manage CRMs.",
          "subhead": "Enterprise-grade CRM platform with first-class AI agents.",
          "observed_at": "2026-01-17T16:05:16.000Z",
          "evidence": "https://web.archive.org/web/20260117160516/https://www.dench.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Don't manage CRMs.",
      "subhead": "Enterprise-grade CRM platform with first-class AI agents.",
      "from": "2026-01-17T16:05:16.000Z",
      "to": "2026-01-17T16:05:16.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260117160516/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-01-17T16:05:16.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-07-11T11:12:23.000Z",
      "variants": [
        {
          "headline": "Workspace Workspace for your AI Employees.",
          "subhead": "Dench is a shared workspace for AI agents and teams: CRM tasks, memory, rules, logs, approvals, and approved tool access for Codex, Claude Code, Cursor, and more.",
          "observed_at": "2026-07-11T11:12:23.000Z",
          "evidence": "https://web.archive.org/web/20260711111223/https://www.dench.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Workspace Workspace for your AI Employees.",
      "subhead": "Dench is a shared workspace for AI agents and teams: CRM tasks, memory, rules, logs, approvals, and approved tool access for Codex, Claude Code, Cursor, and more.",
      "from": "2026-07-11T11:12:23.000Z",
      "to": "2026-07-11T11:12:23.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260711111223/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-07-11T11:12:23.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T13:25:01.150Z",
      "variants": [
        {
          "headline": "Your AI Revenue Engine",
          "subhead": "Find, reach, and close customers autonomously. Replaces legacy CRM systems and infinite GTM tools.",
          "observed_at": "2026-11-05T13:25:01.150Z",
          "evidence": "https://www.dench.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Your AI Revenue Engine",
      "subhead": "Find, reach, and close customers autonomously. Replaces legacy CRM systems and infinite GTM tools.",
      "from": "2026-11-05T13:25:01.150Z",
      "to": "2026-11-05T13:25:01.150Z",
      "captures": 1,
      "evidence": "https://www.dench.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-05T13:25:01.150Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-6ffca5e87f75b53e2d4cf25a38909e0f5c999235f7fb0bf4c9de893091bae089:0617d44c0634c87e74d3baadc15b8b5101bfbc94736360c112a7a1c937b44186:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20130104191802/http://dench.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2013-01-04T19:18:02.000Z",
        "to": "2025-02-08T07:01:06.000Z"
      },
      "evidence": "https://web.archive.org/web/20250208070106/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-0617d44c0634c87e74d3baadc15b8b5101bfbc94736360c112a7a1c937b44186:c9cee41883a8ca8797c7731979cb8a36d1bfd2c5bf37bb17f402a620f4fa9496:headline:01356451fe35abe0",
      "before_evidence": "https://web.archive.org/web/20250208070106/https://www.dench.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “AI Secretary to pre-qualify leads for law firms” to “The #1 AI Legal Intake The #1 AI Legal Intake”.",
      "between": {
        "from": "2025-02-08T07:01:06.000Z",
        "to": "2025-07-10T00:31:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20250710003157/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-0617d44c0634c87e74d3baadc15b8b5101bfbc94736360c112a7a1c937b44186:c9cee41883a8ca8797c7731979cb8a36d1bfd2c5bf37bb17f402a620f4fa9496:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20250208070106/https://www.dench.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2025-02-08T07:01:06.000Z",
        "to": "2025-07-10T00:31:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20250710003157/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 4,
      "id": "page-c9cee41883a8ca8797c7731979cb8a36d1bfd2c5bf37bb17f402a620f4fa9496:f8faf55d31719e4ffe010433fe48a3adbcf6a58fb2c475cc1d036f1c8e5dad27:headline:dbd818afa3d8fe55",
      "before_evidence": "https://web.archive.org/web/20250710003157/https://www.dench.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The #1 AI Legal Intake The #1 AI Legal Intake” to “Don't manage CRMs.”.",
      "between": {
        "from": "2025-07-10T00:31:57.000Z",
        "to": "2026-01-17T16:05:16.000Z"
      },
      "evidence": "https://web.archive.org/web/20260117160516/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "page-f8faf55d31719e4ffe010433fe48a3adbcf6a58fb2c475cc1d036f1c8e5dad27:55d1ba95d3890e4fd14b6af6d6e001b244e2e4d4caed9d40a7b72679fd07317d:headline:1284c7ffd204dc16",
      "before_evidence": "https://web.archive.org/web/20260117160516/https://www.dench.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Don't manage CRMs.” to “Workspace Workspace for your AI Employees.”.",
      "between": {
        "from": "2026-01-17T16:05:16.000Z",
        "to": "2026-07-11T11:12:23.000Z"
      },
      "evidence": "https://web.archive.org/web/20260711111223/https://www.dench.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "classifier-55d1ba95d3890e4fd14b6af6d6e001b244e2e4d4caed9d40a7b72679fd07317d:36f0519c5081ae6d48cf80a4ebf1fad4d3689c029356e2d17164a4bc8e3d1e7c:repositioning",
      "before_evidence": "https://web.archive.org/web/20260711111223/https://www.dench.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Workspace Workspace for your AI Employees.” to “Your AI Revenue Engine”.",
      "between": {
        "from": "2026-07-11T11:12:23.000Z",
        "to": "2026-11-05T13:25:01.150Z"
      },
      "evidence": "https://www.dench.com/",
      "evidence_kind": "live_capture",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 7,
      "id": "page-55d1ba95d3890e4fd14b6af6d6e001b244e2e4d4caed9d40a7b72679fd07317d:36f0519c5081ae6d48cf80a4ebf1fad4d3689c029356e2d17164a4bc8e3d1e7c:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20260711111223/https://www.dench.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2026-07-11T11:12:23.000Z",
        "to": "2026-11-05T13:25:01.150Z"
      },
      "evidence": "https://www.dench.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 8,
      "id": "page-55d1ba95d3890e4fd14b6af6d6e001b244e2e4d4caed9d40a7b72679fd07317d:36f0519c5081ae6d48cf80a4ebf1fad4d3689c029356e2d17164a4bc8e3d1e7c:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20260711111223/https://www.dench.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2026-07-11T11:12:23.000Z",
        "to": "2026-11-05T13:25:01.150Z"
      },
      "evidence": "https://www.dench.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Dench” company record, https://startuphistory.org/c/dench.com"
}