{
  "company": {
    "name": "dealpad",
    "website": "https://dealpad.io/",
    "record": "https://startuphistory.org/c/dealpad.io"
  },
  "status": null,
  "history_since": "2022-09-01T13:04:24.000Z",
  "baseline": {
    "snapshot_id": "aa2c0ccf519559fbf092e81210f961bf52c4b6ec007fa84dcdd2232632661f14",
    "observed_at": "2022-09-01T13:04:24.000Z",
    "headline": "Improve sales execution",
    "description": "Use digital sales room software to increase engagement with prospects while providing a personalized experience to ensure greater sales conversion.",
    "evidence": "https://web.archive.org/web/20220901130424/https://www.dealpad.io/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [
            "hootsuite",
            "oracle",
            "zoho",
            "freshbooks",
            "realyse",
            "semble",
            "Create"
          ],
          "investors": [],
          "prices": [],
          "compliance": [],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "offline",
  "messaging": [
    {
      "quote_observed_at": "2022-09-01T13:04:24.000Z",
      "variants": [
        {
          "headline": "Improve sales execution",
          "subhead": "Use digital sales room software to increase engagement with prospects while providing a personalized experience to ensure greater sales conversion.",
          "observed_at": "2022-09-01T13:04:24.000Z",
          "evidence": "https://web.archive.org/web/20220901130424/https://www.dealpad.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Improve sales execution",
      "subhead": "Use digital sales room software to increase engagement with prospects while providing a personalized experience to ensure greater sales conversion.",
      "from": "2022-09-01T13:04:24.000Z",
      "to": "2022-09-01T13:04:24.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220901130424/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-09-01T13:04:24.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-02-12T06:35:36.000Z",
      "variants": [
        {
          "headline": "MAKE YOUR SALES PROCESS YOUR UNFAIR ADVANTAGE",
          "subhead": "Transform your sales team with our cutting-edge sales enablement platform. Drive success and close more deals today.",
          "observed_at": "2023-02-12T06:35:36.000Z",
          "evidence": "https://web.archive.org/web/20230212063536/https://www.dealpad.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "MAKE YOUR SALES PROCESS YOUR UNFAIR ADVANTAGE",
      "subhead": "Transform your sales team with our cutting-edge sales enablement platform. Drive success and close more deals today.",
      "from": "2023-02-12T06:35:36.000Z",
      "to": "2023-02-12T06:35:36.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230212063536/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-02-12T06:35:36.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2024-01-30T22:37:07.000Z",
      "variants": [
        {
          "headline": "BUYER ENGAGEMENT HAPPENS HERE",
          "subhead": "Transform your sales team with our cutting-edge AI Buyer Enablement Platform. Win more deals, repeatedly.",
          "observed_at": "2023-09-26T21:25:26.000Z",
          "evidence": "https://web.archive.org/web/20230926212526/https://www.dealpad.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "SALES VELOCITY HAPPENS HERE",
          "subhead": "Transform your sales team with our cutting-edge AI Buyer Enablement Platform. Win more deals, repeatedly.",
          "observed_at": "2024-01-30T22:37:07.000Z",
          "evidence": "https://web.archive.org/web/20240130223707/https://www.dealpad.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "SALES VELOCITY HAPPENS HERE",
      "subhead": "Transform your sales team with our cutting-edge AI Buyer Enablement Platform. Win more deals, repeatedly.",
      "from": "2023-09-26T21:25:26.000Z",
      "to": "2024-01-30T22:37:07.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20240130223707/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2023-09-26T21:25:26.000Z",
          "to": "2024-01-30T22:37:07.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-03-16T11:50:41.000Z",
      "variants": [
        {
          "headline": "AI-powered Customer Orchestration",
          "subhead": "Transform your sales team with our cutting-edge AI Buyer Enablement Platform. Win more deals, repeatedly.",
          "observed_at": "2024-09-30T03:41:58.000Z",
          "evidence": "https://web.archive.org/web/20240930034158/https://www.dealpad.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "AI-powered Customer Orchestration",
          "subhead": "Transform your sales team with our cutting-edge AI Buyer Enablement Platform. Win more deals, repeatedly.",
          "observed_at": "2025-01-27T08:27:04.000Z",
          "evidence": "https://web.archive.org/web/20250127082704/https://www.dealpad.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "AI-powered Customer Orchestration",
          "subhead": "Transform your sales team with our cutting-edge AI Buyer Enablement Platform. Win more deals, repeatedly.",
          "observed_at": "2026-03-16T11:50:41.000Z",
          "evidence": "https://web.archive.org/web/20260316115041/https://www.dealpad.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "AI-powered Customer Orchestration",
      "subhead": "Transform your sales team with our cutting-edge AI Buyer Enablement Platform. Win more deals, repeatedly.",
      "from": "2024-09-30T03:41:58.000Z",
      "to": "2026-03-16T11:50:41.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20260316115041/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2024-09-30T03:41:58.000Z",
          "to": "2026-03-16T11:50:41.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-aa2c0ccf519559fbf092e81210f961bf52c4b6ec007fa84dcdd2232632661f14:775d1ace846eff82d91137b22df8b003f5ec9f2c4e265a86fb6402202995b212:customers_added:c148a8fe3597bb7b",
      "before_evidence": "https://web.archive.org/web/20220901130424/https://www.dealpad.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: ProdPad, Rfrd, Vroozi and MyLegal.",
      "between": {
        "from": "2022-09-01T13:04:24.000Z",
        "to": "2023-02-12T06:35:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20230212063536/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 2,
      "id": "page-aa2c0ccf519559fbf092e81210f961bf52c4b6ec007fa84dcdd2232632661f14:775d1ace846eff82d91137b22df8b003f5ec9f2c4e265a86fb6402202995b212:headline:55bd7b0a259ca5cf",
      "before_evidence": "https://web.archive.org/web/20220901130424/https://www.dealpad.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Improve sales execution” to “MAKE YOUR SALES PROCESS YOUR UNFAIR ADVANTAGE”.",
      "between": {
        "from": "2022-09-01T13:04:24.000Z",
        "to": "2023-02-12T06:35:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20230212063536/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-aa2c0ccf519559fbf092e81210f961bf52c4b6ec007fa84dcdd2232632661f14:775d1ace846eff82d91137b22df8b003f5ec9f2c4e265a86fb6402202995b212:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20220901130424/https://www.dealpad.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2022-09-01T13:04:24.000Z",
        "to": "2023-02-12T06:35:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20230212063536/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 4,
      "id": "page-aa2c0ccf519559fbf092e81210f961bf52c4b6ec007fa84dcdd2232632661f14:775d1ace846eff82d91137b22df8b003f5ec9f2c4e265a86fb6402202995b212:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20220901130424/https://www.dealpad.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2022-09-01T13:04:24.000Z",
        "to": "2023-02-12T06:35:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20230212063536/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 5,
      "id": "classifier-775d1ace846eff82d91137b22df8b003f5ec9f2c4e265a86fb6402202995b212:d5f87115cb5edd0a01368497506cb84cceb9200cb8fa47a9635221f6ba9f97e8:repositioning",
      "before_evidence": "https://web.archive.org/web/20230212063536/https://www.dealpad.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “MAKE YOUR SALES PROCESS YOUR UNFAIR ADVANTAGE” to “BUYER ENGAGEMENT HAPPENS HERE”.",
      "between": {
        "from": "2023-02-12T06:35:36.000Z",
        "to": "2023-09-26T21:25:26.000Z"
      },
      "evidence": "https://web.archive.org/web/20230926212526/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 6,
      "id": "page-94560e2708af1afbe2866cde0155c9a397178a4b3ca625a140741d615363b9ca:f9185a65b1fb92b2ac34aa48a94c605345affe96756e08b19d58efbd14edea6b:headline:2c184f67dbb98a63",
      "before_evidence": "https://web.archive.org/web/20240130223707/https://www.dealpad.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “SALES VELOCITY HAPPENS HERE” to “AI-powered Customer Orchestration”.",
      "between": {
        "from": "2024-01-30T22:37:07.000Z",
        "to": "2024-09-30T03:41:58.000Z"
      },
      "evidence": "https://web.archive.org/web/20240930034158/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-94560e2708af1afbe2866cde0155c9a397178a4b3ca625a140741d615363b9ca:f9185a65b1fb92b2ac34aa48a94c605345affe96756e08b19d58efbd14edea6b:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20240130223707/https://www.dealpad.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2024-01-30T22:37:07.000Z",
        "to": "2024-09-30T03:41:58.000Z"
      },
      "evidence": "https://web.archive.org/web/20240930034158/https://www.dealpad.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “dealpad” company record, https://startuphistory.org/c/dealpad.io"
}