{
  "company": {
    "name": "ClassPass",
    "website": "https://classpass.com/",
    "record": "https://startuphistory.org/c/classpass.com"
  },
  "status": null,
  "history_since": "2008-12-05T06:13:05.000Z",
  "baseline": {
    "snapshot_id": "c5630f3d0698004e40560998994ac544d60a9f5ad6d2a158ec40b073813e441f",
    "observed_at": "2008-12-05T06:13:05.000Z",
    "headline": "New Site",
    "description": null,
    "evidence": "https://web.archive.org/web/20081205061305/http://www.classpass.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "blocked",
  "messaging": [
    {
      "quote_observed_at": "2008-12-05T06:13:05.000Z",
      "variants": [
        {
          "headline": "New Site",
          "subhead": null,
          "observed_at": "2008-12-05T06:13:05.000Z",
          "evidence": "https://web.archive.org/web/20081205061305/http://www.classpass.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "New Site",
      "subhead": null,
      "from": "2008-12-05T06:13:05.000Z",
      "to": "2008-12-05T06:13:05.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20081205061305/http://www.classpass.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2008-12-05T06:13:05.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2020-07-01T00:17:53.000Z",
      "variants": [
        {
          "headline": "ClassPass | Home workouts | Livestream & on-demand",
          "subhead": "Stream thousands of live or on-demand workouts from top studios around the world. Try everything from yoga to strength training to HIIT and more.",
          "observed_at": "2020-07-01T00:17:53.000Z",
          "evidence": "https://web.archive.org/web/20200701001753/https://classpass.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "ClassPass | Home workouts | Livestream & on-demand",
      "subhead": "Stream thousands of live or on-demand workouts from top studios around the world. Try everything from yoga to strength training to HIIT and more.",
      "from": "2020-07-01T00:17:53.000Z",
      "to": "2020-07-01T00:17:53.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20200701001753/https://classpass.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2020-07-01T00:17:53.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2021-07-01T02:30:20.000Z",
      "variants": [
        {
          "headline": "The app for all things fitness, spa & beauty",
          "subhead": "Try the best fitness classes, gyms, wellness and beauty venues with one app. In-studio, outdoor and digital options available in over 2,500 cities worldwide.",
          "observed_at": "2021-07-01T02:30:20.000Z",
          "evidence": "https://web.archive.org/web/20210701023020/https://classpass.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The app for all things fitness, spa & beauty",
      "subhead": "Try the best fitness classes, gyms, wellness and beauty venues with one app. In-studio, outdoor and digital options available in over 2,500 cities worldwide.",
      "from": "2021-07-01T02:30:20.000Z",
      "to": "2021-07-01T02:30:20.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210701023020/https://classpass.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-07-01T02:30:20.000Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-a36f81e3cef26d31842dc5640790bb672a8fe2cae23ab16775e4bd17b0508c1a:c96e3d2c6c355ba2cd35d9c2bac49704653e4e5500769d3e51d2885d3220bc24:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20140302141754/http://classpass.com:80/?",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2014-03-02T14:17:54.000Z",
        "to": "2015-01-18T21:34:51.000Z"
      },
      "evidence": "https://web.archive.org/web/20150118213451/http://classpass.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-07aeb08a9f61e0b2bbc1e42d69be49fd65dc25fca5fe42b204b98d3b0b5aa3fd:22a5ea9641fc99614599bfc38d2e78549e2cb1f35d8564abc85a723720538ced:pricing:5f662b1fed411496",
      "before_evidence": "https://web.archive.org/web/20150701081704/https://classpass.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Changed listed prices from $99 / mo to $40 / month, $65 / month and $115 / month.",
      "between": {
        "from": "2015-07-01T08:17:04.000Z",
        "to": "2017-01-26T20:39:35.000Z"
      },
      "evidence": "https://web.archive.org/web/20170126203935/https://classpass.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/changed-prices"
    },
    {
      "n": 3,
      "id": "page-22a5ea9641fc99614599bfc38d2e78549e2cb1f35d8564abc85a723720538ced:474f7c0f5ba9371d7f7a7d18d97f327560cc7c7e25f6b03f2ed45688ebbbef99:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20170126203935/https://classpass.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2017-01-26T20:39:35.000Z",
        "to": "2018-01-01T23:15:47.000Z"
      },
      "evidence": "https://web.archive.org/web/20180101231547/https://classpass.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 4,
      "id": "page-474f7c0f5ba9371d7f7a7d18d97f327560cc7c7e25f6b03f2ed45688ebbbef99:0fd602458d6aa3217b17e052a8471b57e55f8af966f3690cfdc106e9b66c4f2b:gtm:71fb5032b8ee999a",
      "before_evidence": "https://web.archive.org/web/20180101231547/https://classpass.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Closed its waitlist and opened sign-up.",
      "between": {
        "from": "2018-01-01T23:15:47.000Z",
        "to": "2019-01-07T13:44:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20190107134456/https://classpass.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/opened-sign-up"
    },
    {
      "n": 5,
      "id": "page-474f7c0f5ba9371d7f7a7d18d97f327560cc7c7e25f6b03f2ed45688ebbbef99:0fd602458d6aa3217b17e052a8471b57e55f8af966f3690cfdc106e9b66c4f2b:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20180101231547/https://classpass.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2018-01-01T23:15:47.000Z",
        "to": "2019-01-07T13:44:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20190107134456/https://classpass.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “ClassPass” company record, https://startuphistory.org/c/classpass.com"
}